As a reviewer focused on social media management tools, I look for platforms that balance powerful features with ease of use. Having reviewed the public presentations of B2Brain and Dripify extensively, I can help you understand which tool fits your specific workflow—and where a more streamlined alternative like PostFlow might be a better fit for creators who prioritize fast content creation.

Emilia Morosini, Chief Content Strategist at PostFlow

B2Brain

  • Platform: Trade shows and events
  • Best For: Offline to online lead conversion
  • Strength: Contextual intelligence at events
  • Users: Not specified

Starting at $1,000/show

Dripify

  • Platform: LinkedIn and email
  • Best For: High-volume outbound sales automation
  • Strength: Drip campaigns with personalization
  • Users: Not specified

Starting at $39/month

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At a Glance

Lead Capture Methods

Feature B2Brain Dripify
Badge and business card scanning Mobile-first scanning with unlimited scans on show days Not applicable; focuses on digital leads
LinkedIn profile automation Event-focused only 15+ actions including connection requests and messaging
Email finder and verification Not supported 99% deliverability with 100 credits included
Voice-to-text note capture For quick data entry at busy booths Not applicable
Lead enrichment with B2B attributes Contextual account intelligence including pitch angles 30+ real-time attributes for personalization

Automation & Campaigns

Feature B2Brain Dripify
Drip campaign builder Event-specific automation only Drag-and-drop for LinkedIn and email with conditions
Post-event prioritization Analytics to focus on valuable prospects Not applicable
Hyper-personalization Pitch angles and talking points for events 20+ variables and AI icebreakers
A/B testing Not supported For messages and sequences
Human behavior simulation Not applicable For safe LinkedIn automation

Integrations

Feature B2Brain Dripify
CRM integrations (HubSpot, Salesforce) Deep sync with enriched leads Limited; focuses on Zapier
Sales engagement platforms (Salesloft) Supported for pipeline building Not supported
Slack and Microsoft Teams For internal collaboration Not supported
Zapier and webhook support Not listed For custom integrations
Dedicated inbox for conversations Central dashboard for leads For managing LinkedIn replies

Analytics & Reporting

Feature B2Brain Dripify
Post-event analytics Prioritization of prospects and ROI tracking Not applicable
Campaign performance analytics Event-focused only At campaign, account, and team levels
Email tracking (opens, replies) Not supported Integrated for outreach
Team performance tracking Monitor intel and lead usage Advanced protection and analytics
Central dashboard For accounts and team monitoring For campaigns and leads

User Experience & Deployment

Feature B2Brain Dripify
Mobile-first access For booth scanning and note capture Cloud-based web app
Browser-based no installs Easy deployment for events Cloud platform
Unlimited users On event plans for large teams Per-user pricing
Team management Unlimited on events but no advanced team features In Advanced and Enterprise plans
Onboarding and support Included in platform pricing 24/7 live support across plans
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Pricing Comparison

B2Brain's pricing is event-centric starting at $1,000 per show, ideal for targeted investments, while Dripify offers affordable monthly subscriptions from $39, suiting ongoing outbound efforts. B2Brain suits high-budget event teams, Dripify provides scalable value for sales automation.

B2Brain

Trade Show Solution

$1,000/show

Single event lead capture

  • Unlimited users at the show
  • Unlimited badge, booth, and business card scans on show days
  • Pitch angles, talking points, and account signals
  • Ability to add and save notes on conversations
  • Sync to your CRM with enriched leads

Platform Pricing

$5,000/year

Ongoing account management

  • Unlimited users across the organization
  • Track and manage accounts throughout the year
  • Includes accounts scanned and added at trade shows (with Trade Show packages)
  • Integrations to supported CRMs, Slack, and Microsoft Teams
  • Onboarding, enablement, and ongoing support

Free Trial

Free

Initial evaluation

  • Access to B2Brain via a trial flow from the homepage
  • Sample badge to explore the app experience
  • Limited-time evaluation of core trade show intelligence features

Dripify

Basic

$39/month

Individual outreach starters

  • LinkedIn and email sequences
  • 1 drip campaign
  • Limited daily quotas for LinkedIn actions
  • Advanced analytics and reports
  • Compatibility with all LinkedIn account types
  • Sequence templates
  • Built-in LinkedIn protection
  • 24/7 live support
  • 100 email finder credits included

Pro

$59/month

Scaling personal automation

  • LinkedIn and email sequences
  • Unlimited drip campaigns
  • Full daily quotas for LinkedIn actions
  • Dedicated inbox for conversations
  • CSV export of leads
  • Webhook integration and Zapier support
  • Everything in Basic
  • 24/7 live support
  • 100 email finder credits included

Advanced

$79/month

Team-based outreach

  • LinkedIn and email sequences
  • Unlimited drip campaigns
  • Full daily quotas for LinkedIn actions
  • Team management features
  • Advanced LinkedIn protection
  • Team analytics and performance tracking
  • Everything in Pro
  • 24/7 live support
  • 100 email finder credits included

Enterprise

Custom

Large-scale operations

  • LinkedIn and email sequences
  • Custom mail finder configuration
  • Everything in Advanced
  • Premium onboarding
  • Dedicated technical support
  • Customer success manager
  • Tailored limits and features for large teams
Want simpler pricing? PostFlow offers straightforward plans focused on fast post creation. Try out now

Feature Deep Dive

Lead Capture Capabilities

B2Brain

Strengths
  • Mobile-first badge, booth, and business card scanning
  • Voice-to-text for fast note capture at events
  • Contextual account intelligence with pitch angles and signals
  • Unlimited scans and users on show days
  • Enriched leads sync directly to CRM
Workflow

Scan at booth → Capture notes → Enrich with intelligence → Sync to CRM → Prioritize post-event

Dripify

Strengths
  • Email finder for verified corporate addresses
  • Lead enrichment with 30+ B2B attributes
  • LinkedIn automation for profile-based leads
  • CSV export and dedicated inbox for management
  • High deliverability verification
Workflow

Find emails → Enrich leads → Build drip campaigns → Automate outreach → Track responses

B2Brain dominates offline event lead capture with scanning and contextual intel, ideal for trade shows. Dripify excels in digital lead sourcing via LinkedIn and email, better for remote prospecting. Choose B2Brain for events, Dripify for online scaling.

B2Brain mobile scanning features

Automation & Campaign Features

B2Brain

Strengths
  • Post-event analytics for lead prioritization
  • Contextual talking points for real-time pitches
  • Central dashboard for team monitoring
  • Integrations for seamless pipeline handoff
Limitations
  • Limited to event workflows; no ongoing drip automation
  • No A/B testing or multi-channel campaigns

Dripify

Strengths
  • Drag-and-drop drip builder with 15+ LinkedIn actions
  • Hyper-personalization using 20+ variables and AI
  • A/B testing for optimization
  • Human-like behavior simulation for safety
  • Multi-channel (LinkedIn + email) sequences
Limitations
  • Learning curve for complex campaigns
  • Daily quotas limit high-volume without upgrades

Dripify offers robust online automation with drip campaigns and personalization, surpassing B2Brain's event-specific tools. B2Brain's automation shines in post-event follow-up but lacks breadth. Dripify wins for ongoing outreach; B2Brain for event ROI.

Integrations & Analytics

B2Brain

Strengths
  • Deep CRM integrations (HubSpot, Salesforce, Freshworks)
  • Salesloft and collaboration tools (Slack, Teams)
  • Post-event analytics for prospect prioritization
  • Team usage monitoring via central dashboard
Limitations
  • No Zapier or broad API support listed
  • Analytics focused on events, not campaigns

Dripify

Strengths
  • Zapier and webhook for custom workflows
  • Performance analytics at multiple levels
  • Email open/reply tracking
  • Team analytics in higher plans
Limitations
  • No native CRM integrations
  • Less focus on collaboration tools

B2Brain provides superior CRM and collaboration integrations for pipeline building, with event analytics. Dripify's analytics are campaign-oriented with flexible Zapier support. B2Brain is better for CRM-heavy teams; Dripify for outreach metrics.

B2Brain CRM integrations
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Use Case Comparison

Trade Show Booth Team

B2Brain 🏆

Excellent

Unlimited scanning and users perfect for large booths; contextual intel enhances pitches.

Best Plan: Trade Show Solution ($1,000/show)

Score: 10/10

Dripify

Poor

No offline capture; online focus doesn't apply to events.

Best Plan: Not suitable

Score: 1/10

B2B Outbound Sales Team

B2Brain

Fair

Useful for events but lacks daily outreach automation.

Best Plan: Platform Pricing ($5,000/year)

Score: 5/10

Dripify 🏆

Excellent

LinkedIn and email drips scale high-volume prospecting with personalization.

Best Plan: Pro ($59/month)

Score: 10/10

Field Marketing Leader Proving ROI

B2Brain 🏆

Excellent

Post-event analytics and CRM sync demonstrate event value clearly.

Best Plan: Platform Pricing ($5,000/year)

Score: 10/10

Dripify

Poor

No event-specific ROI tools.

Best Plan: Not suitable

Score: 2/10

Digital Agency for LinkedIn Outreach

B2Brain

Poor

Event-only; no agency outreach features.

Best Plan: Not suitable

Score: 1/10

Dripify 🏆

Excellent

Team management and unlimited campaigns for client handling.

Best Plan: Advanced ($79/month)

Score: 9/10

Sales Team with HubSpot/Salesforce

B2Brain 🏆

Excellent

Deep integrations enrich leads into existing CRM processes.

Best Plan: Platform Pricing ($5,000/year)

Score: 9/10

Dripify

Fair

Zapier connects but lacks native CRM depth.

Best Plan: Pro ($59/month)

Score: 6/10

Recruiter Sourcing on LinkedIn

B2Brain

Poor

Not designed for recruitment outreach.

Best Plan: Not suitable

Score: 2/10

Dripify 🏆

Excellent

Automation for candidate messaging and follow-ups.

Best Plan: Advanced ($79/month)

Score: 10/10

Small Team with Occasional Events

B2Brain

Fair

Per-show pricing works but high for rare use.

Best Plan: Trade Show Solution ($1,000/show)

Score: 6/10

Dripify 🏆

Good

Affordable for ongoing light outreach.

Best Plan: Basic ($39/month)

Score: 8/10

Account-Based Marketing Team

B2Brain 🏆

Excellent

Contextual intel and signals for targeted event pitches.

Best Plan: Platform Pricing ($5,000/year)

Score: 9/10

Dripify

Good

Personalization helps but less event context.

Best Plan: Pro ($59/month)

Score: 7/10

Startup Founder on Budget

B2Brain

Poor

High event pricing not ideal for limited budgets.

Best Plan: Not suitable

Score: 3/10

Dripify 🏆

Excellent

Low entry price for automated prospecting.

Best Plan: Basic ($39/month)

Score: 9/10

Large Event Booth Team

B2Brain 🏆

Excellent

Unlimited users and scans handle high traffic.

Best Plan: Trade Show Solution ($1,000/show)

Score: 10/10

Dripify

Poor

No team-unlimited event features.

Best Plan: Not suitable

Score: 1/10

Team Focused on Email Campaigns

B2Brain

Poor

No email tools; event-only.

Best Plan: Not suitable

Score: 2/10

Dripify 🏆

Excellent

Integrated email with finder and tracking.

Best Plan: Pro ($59/month)

Score: 10/10

Revenue Team for Ongoing Nurturing

B2Brain

Good

Platform plan tracks accounts year-round.

Best Plan: Platform Pricing ($5,000/year)

Score: 7/10

Dripify 🏆

Excellent

Drip campaigns nurture leads continuously.

Best Plan: Advanced ($79/month)

Score: 9/10

Still deciding? PostFlow offers a simple, focused approach to LinkedIn content creation. Try out now

Pros and Cons

B2Brain

Pros

  • Highly focused on event lead conversion to pipeline
  • Unlimited users and scans eliminate team friction
  • Contextual pitch angles differentiate from basic scanners
  • Strong CRM integrations (HubSpot, Salesforce) for seamless sync
  • Mobile-first and browser-based for easy adoption
  • Post-event analytics prove ROI
  • Slack/Teams integration boosts collaboration

Cons

  • High pricing ($1,000/show) for small or occasional users
  • No public monthly tiers; requires sales contact
  • Value depends on CRM and sales process integration
  • Limited to events; not for full sales engagement
  • Incomplete public docs (FAQs, customers pages)

Dripify

Pros

  • Combines LinkedIn and email in one safe automation platform
  • Powerful drip builder with conditions and personalization
  • AI icebreakers and 20+ variables boost reply rates
  • Email finder/verification ensures high deliverability
  • Team management and analytics in higher plans
  • 24/7 support and sequence templates speed setup
  • Zapier for flexible integrations

Cons

  • Per-user pricing expensive for large teams
  • Learning curve for campaign design
  • Requires quality targeting; tool alone insufficient
  • Focuses on outreach, not content or posting
  • Additional costs for extra email credits
Want the best of both worlds? Try PostFlow for fast content creation without the complexity. Try out now

Final Verdict

B2Brain and Dripify target different stages of B2B sales: B2Brain bridges offline events to digital pipeline with intelligent capture, while Dripify automates online prospecting via LinkedIn and email. They complement rather than compete directly.

Select B2Brain if events drive your pipeline and you need offline-to-online conversion. Opt for Dripify for digital outbound automation and scaling. For hybrid strategies, integrate both: capture at events with B2Brain, nurture online with Dripify.

Overall Scores

B2Brain

4.4 / 5.0

Value: 6/10

Dripify

4.4 / 5.0

Value: 8/10

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