AuthoredUp vs Zapier
AuthoredUp
- Platform: LinkedIn only
- Best For: LinkedIn content creation and analytics
- Strength: Deep LinkedIn insights and reuse
- Users: 2,011 professionals
Starting at $12.46/month
Zapier
- Platform: 8,000+ apps
- Best For: Cross-app automation and AI workflows
- Strength: Scalable no-code integrations
- Users: Not specified
Starting at $19.99/month
Table of Contents
At a Glance
Platform Support
| Feature | AuthoredUp | Zapier |
|---|---|---|
| ✓ Native LinkedIn editor and analytics | ✓ Integration via triggers and actions | |
| Multi-Social Platforms | ✗ LinkedIn-only focus | ✓ Supports Twitter, Facebook, Instagram, etc., via integrations |
| App Ecosystem | ✗ Chrome extension for LinkedIn | ✓ 8,000+ apps including CRM, email, and productivity tools |
| Browser Extensions | ✓ Chrome extension for in-LinkedIn editing | ✗ No dedicated extension; web-based |
Content Creation
| Feature | AuthoredUp | Zapier |
|---|---|---|
| Post Editor | ✓ Rich editor with formatting, previews, and templates | ✗ No native content creation; automation only |
| Drafts and Snippets | ✓ Unlimited drafts, snippets, and 300+ templates | ✗ Not applicable |
| AI Content Generation | ✗ Template-based, no native AI generator | ✓ AI Workflows, Agents, and Copilot for content automation |
| Content Reuse | ✓ Historical posts and saved-post analysis | ✓ Automate reuse via workflows and Tables |
Scheduling & Automation
| Feature | AuthoredUp | Zapier |
|---|---|---|
| Content Calendar | ✓ Centralized calendar for LinkedIn posts | ✗ No calendar; workflow-based scheduling |
| No-Code Workflows | ✗ Basic scheduling only | ✓ Zaps for multi-step automation with conditions |
| Best Time Recommendations | ✓ LinkedIn-specific posting times | ✓ AI-assisted scheduling in workflows |
| Multi-Step Automation | ✗ Single-platform scheduling | ✓ Conditional paths, filters, and loops |
Analytics & Reporting
| Feature | AuthoredUp | Zapier |
|---|---|---|
| LinkedIn Analytics | ✓ In-depth impressions, engagement, growth timelines | ✓ Via integrations; no native dashboard |
| Follower Growth Tracking | ✓ Dedicated tracking and recommendations | ✗ Possible via custom workflows |
| CSV Export | ✓ For saved posts and analytics | ✓ Data export from Tables and workflows |
| AI Insights | ✗ Pattern analysis via filters | ✓ Copilot for troubleshooting and insights |
Integrations & AI
| Feature | AuthoredUp | Zapier |
|---|---|---|
| App Integrations | ✗ LinkedIn and Chrome only | ✓ 8,000+ apps, including 400+ AI tools |
| AI Agents/Chatbots | ✗ No AI agents | ✓ Built-in AI Agents, Chatbots, and MCP |
| Data Storage | ✗ Post storage only | ✓ Tables for workflow data management |
| Custom Code | ✗ No code support | ✓ Functions beta for custom logic |
Collaboration & Team Features
| Feature | AuthoredUp | Zapier |
|---|---|---|
| Team Management | ✓ Sub-accounts and draft collaboration for Business plan | ✓ Shared Zaps, folders, and unlimited users in Enterprise |
| Organization Control | ✓ For multiple profiles and teams | ✓ Admin permissions, SSO, and observability |
| Multi-Profile Support | ✓ Multiple LinkedIn company pages | ✗ App connections, not profiles |
| Approval Workflows | ✗ Basic collaboration only | ✓ Conditional paths in Zaps |
Pricing Comparison
AuthoredUp starts at $19.95/month for individuals, with per-profile pricing for teams, focusing on LinkedIn value. Zapier offers a free tier and scales from $19.99/month based on tasks, ideal for variable automation needs. AuthoredUp provides better value for LinkedIn specialists, while Zapier suits broad automation with flexible scaling.
AuthoredUp
Individual (Monthly)
$19.95/month
Solo LinkedIn creators
- 1 LinkedIn profile connection included
- Full editor with text styling, bullet points, emojis, and preview
- Full Chrome extension and web platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings templates
- 1‑click post reuse from historical content
- Content analytics for posts and profile performance
Business (Monthly)
$14.95/month per profile
Teams and agencies managing multiple profiles
- Minimum 3 LinkedIn profiles
- Everything in the Individual plan
- Connect and manage multiple profiles in one organization
- AuthoredUp sub‑accounts for team members and clients
- Organization management for centralized control
- Team analytics across profiles
- Draft collaboration between team members
Individual (Yearly)
$16.63/month
Committed solo users seeking savings
- 1 LinkedIn profile connection included
- Billed at $199.50 per year
- Full editor with formatting and preview
- Full extension and platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings
- Content analytics and performance insights
- Access to all saved posts in one place
Business (Yearly)
$12.46/month per profile
Scaling teams with long-term needs
- Minimum 3 LinkedIn profiles
- Billed at $149.50 per profile per year
- Everything in the yearly Individual plan
- Multi‑profile connection and management
- AuthoredUp sub‑accounts for teams and agencies
- Organization management for admins
- Team analytics and reporting
- Draft collaboration and shared workflows
Custom Growth Plan
Custom
Large teams and agencies
- Fast‑tracked LinkedIn success for teams and agencies
- Personalized onboarding and setup
- Dedicated training sessions for teams
- Flexible invoicing options for procurement processes
- Custom offer tailored to team size and needs
Zapier
Free
$0/month
Testing basic automations
- 100 tasks per month
- Zaps, Tables, and Interfaces included
- Unlimited Zaps, Tables, and Interfaces within task limit
- Two-step Zaps (one trigger and one action)
- Zapier automation platform access
- Zapier Copilot for AI-assisted Zap building
Professional
$19.99/month
Individuals and small teams needing advanced workflows
- All Free plan features
- Multi-step Zaps with unlimited actions per trigger
- Advanced workflow features like conditional paths and scheduling
- Unlimited premium apps access
- Webhooks for custom integrations
- Email support and live chat support on 2,000+ task tiers
- AI fields to enrich Table records via connected AI
- Conditional form logic in Interfaces
Team
$69/month
Collaborating teams
- All Professional plan features
- 25 included users for building and managing automations
- Shared Zaps and folders for collaboration
- Shared app connections for centralized credentials
- SAML SSO for secure access management
- Premier Support with prioritized responses
Enterprise
Custom
Large organizations
- All Team plan features
- Unlimited users across the organization
- Advanced admin permissions and app controls
- VPC peering for secure connectivity to internal data sources
- Annual task limits instead of monthly expirations
- Observability to monitor and optimize automation ecosystem
- Technical Account Manager at certain thresholds or as an add-on
Feature Deep Dive
Content Creation Capabilities
AuthoredUp
Strengths
- Rich LinkedIn post editor with bold, italics, bullets, emojis, and live preview
- Unlimited drafts and snippets for idea saving and reusable blocks
- Library of 300+ hooks, endings, and CTA templates
- Historical posts collection with reuse suggestions
- Saved-post analysis with filters and CSV export
Workflow
Save ideas in snippets → Use templates for drafting → Edit with preview → Reuse top content → Schedule
Zapier
Strengths
- AI Workflows and Copilot for generating content via app integrations
- Tables for storing and managing content data
- Interfaces for custom forms to collect content inputs
- AI Agents for automating content enrichment or generation
- Functions for custom logic in content processing
Workflow
Trigger from app (e.g., Google Docs) → AI enrich/generate → Store in Tables → Automate posting via integrations
AuthoredUp shines in manual, LinkedIn-specific content creation with a powerful editor and templates, ideal for creators needing precision. Zapier automates content across apps using AI but lacks a dedicated editor, making it better for integrating content into broader workflows rather than standalone creation.
Scheduling & Automation
AuthoredUp
Strengths
- Centralized content calendar for published and scheduled posts
- Posts table with filters for patterns
- Best times to post recommendations
- Support for multiple company pages
- 1-click reuse from history
Limitations
- LinkedIn-only scheduling
- No multi-step or conditional automation
- Manual drafting reliance
Zapier
Strengths
- No-code Zaps for multi-step workflows with conditions and filters
- Scheduling via delays and triggers
- Canvas for visual workflow planning with AI
- Webhooks and code steps for advanced automation
- AI Chatbots and Agents for dynamic scheduling
Limitations
- No native social calendar
- Requires setup for social-specific tasks
- Task limits on lower plans
AuthoredUp offers straightforward LinkedIn scheduling with a calendar and insights, perfect for focused posting. Zapier provides powerful, scalable automation across apps but requires more setup for scheduling, winning for complex, multi-tool processes over simple social posting.
Analytics & Reporting
AuthoredUp
Strengths
- In-depth analytics: impressions, engagement, growth timelines
- Follower growth tracking
- Posts table with type, account, tag filters
- Saved-post analysis with keyword/author filters
- CSV export for advanced analysis
Limitations
- LinkedIn-only data
- No real-time AI interpretations
Zapier
Strengths
- Observability for monitoring workflows (Enterprise)
- Data insights from Tables and AI Copilot
- Performance tracking via integrated apps
- Custom reporting through Interfaces
- AI-assisted troubleshooting and documentation
Limitations
- No native social analytics dashboard
- Relies on app-specific metrics
AuthoredUp delivers deep, platform-specific LinkedIn analytics with easy exports, ideal for content performance. Zapier focuses on workflow-level insights and automation monitoring, better for operational reporting but less suited for social media metrics without custom builds.
Integrations & AI Features
AuthoredUp
Strengths
- Chrome extension integrates directly into LinkedIn
- Support for multiple LinkedIn pages
- Template library for quick starts
- Secure EU hosting with privacy focus
Limitations
- No external app integrations
- No built-in AI beyond templates
Zapier
Strengths
- 8,000+ app integrations including social, CRM, and AI tools
- AI Workflows, Agents, Chatbots, and Copilot
- MCP for connecting external AI
- Functions for custom code
- Tables and Interfaces for data and UI
Limitations
- Potential complexity in setup
- Premium apps require higher plans
AuthoredUp's integrations are limited to LinkedIn via extension, emphasizing seamless platform use. Zapier dominates with vast app connectivity and AI capabilities, making it essential for cross-tool automation but overkill for pure LinkedIn tasks.
Use Case Comparison
Solo LinkedIn Creator
AuthoredUp 🏆
Excellent
Tailored editor, unlimited drafts, templates, and analytics streamline content creation and performance tracking for individuals.
Best Plan: Individual ($19.95/month)
Score: 10/10
Zapier
Fair
Can automate posting via integrations but lacks content tools; better for supplementing other apps.
Best Plan: Professional ($19.99/month)
Score: 5/10
B2B Marketer Focused on LinkedIn
AuthoredUp 🏆
Excellent
Deep analytics, content reuse, and calendar support B2B personal branding and pipeline generation.
Best Plan: Individual Yearly ($16.63/month)
Score: 9/10
Zapier
Good
Automates lead routing from LinkedIn to CRM but no native content features.
Best Plan: Professional ($19.99/month)
Score: 7/10
Agency Managing LinkedIn for Clients
AuthoredUp 🏆
Good
Multi-profile support and sub-accounts enable client management with team collaboration.
Best Plan: Business ($14.95/month per profile)
Score: 8/10
Zapier
Fair
Team sharing for workflows but not optimized for social content management.
Best Plan: Team ($69/month)
Score: 6/10
Team Automating Across Multiple Apps
AuthoredUp
Poor
Limited to LinkedIn; no broad integrations.
Best Plan: Not suitable
Score: 2/10
Zapier 🏆
Excellent
Connects 8,000+ apps with multi-step Zaps, ideal for RevOps, marketing, and sales automation.
Best Plan: Team ($69/month)
Score: 10/10
Marketing Team Orchestrating Campaigns
AuthoredUp
Fair
Useful for LinkedIn posts but lacks multi-channel automation.
Best Plan: Business ($14.95/month per profile)
Score: 5/10
Zapier 🏆
Excellent
AI-assisted multi-channel workflows with conditions for campaign handoffs.
Best Plan: Professional ($19.99/month)
Score: 9/10
Sales Team Automating Leads
AuthoredUp
Good
Analytics and content for LinkedIn social selling, but no CRM integration.
Best Plan: Individual ($19.95/month)
Score: 7/10
Zapier 🏆
Excellent
Automates lead qualification, enrichment, and routing from LinkedIn to CRM with AI.
Best Plan: Professional ($19.99/month)
Score: 10/10
Consultant Building Personal Brand
AuthoredUp 🏆
Excellent
Purpose-built for LinkedIn with editor, templates, and growth tracking.
Best Plan: Individual Yearly ($16.63/month)
Score: 10/10
Zapier
Poor
Overly complex for branding; better for backend automation.
Best Plan: Not suitable
Score: 3/10
Customer Support Team Automating Tickets
AuthoredUp
Poor
No support or ticketing features.
Best Plan: Not suitable
Score: 1/10
Zapier 🏆
Excellent
Routes tickets, automates responses, and integrates with helpdesk apps.
Best Plan: Team ($69/month)
Score: 10/10
User Focused on Content Reuse
AuthoredUp 🏆
Excellent
Historical analysis, reuse suggestions, and unlimited snippets optimize repurposing.
Best Plan: Business ($14.95/month per profile)
Score: 9/10
Zapier
Good
Automates reuse across apps but requires custom Zaps.
Best Plan: Professional ($19.99/month)
Score: 7/10
Enterprise-Wide Automation
AuthoredUp
Poor
Limited scope to LinkedIn; no enterprise security features.
Best Plan: Not suitable
Score: 2/10
Zapier 🏆
Excellent
Unlimited users, SSO, VPC, and observability for large-scale ops.
Best Plan: Enterprise (Custom)
Score: 10/10
Budget-Conscious Starter
AuthoredUp
Good
Low entry for LinkedIn ($12.46 effective yearly) with full features.
Best Plan: Individual Yearly ($16.63/month)
Score: 8/10
Zapier 🏆
Excellent
Free tier for basics, scaling affordably for growth.
Best Plan: Free ($0/month)
Score: 9/10
AI Workflow Builder
AuthoredUp
Poor
No AI features.
Best Plan: Not suitable
Score: 1/10
Zapier 🏆
Excellent
Copilot, Agents, and AI integrations for intelligent automations.
Best Plan: Professional ($19.99/month)
Score: 10/10
Pros and Cons
AuthoredUp
Pros
- Purpose‑built for LinkedIn, with features tailored to the platform’s nuances
- Powerful editor with formatting, readability, and preview directly in LinkedIn
- Unlimited drafts, snippets, and hooks make content ideation and reuse easier
- Deep analytics and dashboards with CSV export for advanced analysis
- Saved‑post analysis and historical posts help you study and repurpose winning content
- Chrome extension for seamless in-platform experience
- Strong privacy with EU hosting; supports multiple company pages
- Affordable scaling for teams via per-profile pricing
Cons
- Feature‑rich interface can feel complex for users who only need basic posting
- No native AI post generator, so drafting still relies on user input and templates
- Chrome‑centric experience may be limiting for users on other browsers without extensions
- Pricing is per profile for business plans, which can add up for large teams
- Focused only on LinkedIn, so it is not suitable if you need multi‑platform scheduling
- No advanced automation or integrations beyond LinkedIn
- Lacks enterprise security features like SSO
Zapier
Pros
- Extremely large ecosystem with 8,000+ app integrations and 400+ AI tools
- Powerful AI features including AI Workflows, Agents, Chatbots, and Copilot
- Tables and Interfaces included on Free, Professional, and Team plans at no extra cost
- Flexible task-based pricing that scales from small to very large workloads
- Strong enterprise capabilities such as SAML SSO, VPC peering, and observability
- No-code Zaps enable quick automation without developers
- Free tier for testing and low-volume use
- Copilot assists in building and troubleshooting
Cons
- Can feel complex and overwhelming for very simple or narrow use cases
- Task-based pricing requires careful monitoring to avoid overages at scale
- Building robust multi-step workflows still demands thoughtful design and maintenance
- Some advanced features (webhooks, Functions, complex branching) have a learning curve
- Best results often require cross-team coordination, which smaller teams may lack
- No native content creation or social-specific tools
- Dependent on third-party app stability
Final Verdict
AuthoredUp and Zapier target different needs in the social and automation space. AuthoredUp is a specialized LinkedIn studio for creators, offering robust content tools and analytics without broad integrations. Zapier is a powerhouse for no-code automation, connecting apps with AI but lacking social-specific creation features. They complement each other for hybrid workflows.
Opt for AuthoredUp if LinkedIn content and analytics are your core needs—it's efficient and specialized. Choose Zapier for versatile automation across tools, especially with AI elements. For LinkedIn-heavy users wanting more, integrate Zapier to automate beyond the platform.
Overall Scores
AuthoredUp
LinkedIn Focus: 10/10
Content Creation: 9/10
Value: 8/10
Zapier
LinkedIn Focus: 5/10
Content Creation: 3/10
Value: 9/10
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