Agorapulse vs AuthoredUp
Agorapulse
- Platform: Multi-platform (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.)
- Best For: Teams and agencies with ROI needs
- Strength: Unified inbox and collaboration
- Users: Thousands of teams and agencies
Starting at $79/month
AuthoredUp
- Platform: LinkedIn only
- Best For: LinkedIn creators and B2B professionals
- Strength: Advanced editor and historical analytics
- Users: Thousands of LinkedIn professionals
Starting at $12.46/month
Table of Contents
At a Glance
Platform Support
| Feature | Agorapulse | AuthoredUp |
|---|---|---|
| ✓ Supported as one of many platforms with publishing and inbox | ✓ Exclusive focus with deep integration and company page support | |
| Facebook & Instagram | ✓ Full support including product tagging and ad comments | ✗ Not supported; LinkedIn-only |
| X (Twitter), YouTube, TikTok | ✓ Multi-network publishing and listening | ✗ Not supported |
| Social Listening Across Networks | ✓ Monitors networks, news, and blogs | ✗ Limited to LinkedIn post performance |
Content Creation
| Feature | Agorapulse | AuthoredUp |
|---|---|---|
| AI Writing Assistant | ✓ AI for post writing and alt-text generation | ✗ No native AI; relies on templates and user input |
| Rich Post Editor with Formatting | ✓ Basic composer with AI enhancements | ✓ Advanced: bold, italics, bullets, emojis, live preview |
| Template Library | ✗ No built-in templates | ✓ 300+ hooks, endings, CTAs for LinkedIn |
| Unlimited Drafts and Snippets | ✗ Scheduling queues but limited drafts | ✓ Unlimited for ideas and reusable blocks |
| Bulk Scheduling via CSV | ✓ Supports bulk upload and queues | ✗ Manual post-by-post |
Scheduling & Automation
| Feature | Agorapulse | AuthoredUp |
|---|---|---|
| Shared Content Calendar | ✓ With approvals, comments, and multi-profile | ✓ LinkedIn-specific for published/scheduled posts |
| Unlimited Post Scheduling | ✓ Multi-network publishing | ✓ LinkedIn only, with reuse suggestions |
| Publishing Queues | ✓ For automation and bulk | ✗ No queues; focus on creation |
| Best Time Recommendations | ✗ Basic scheduling | ✓ LinkedIn-specific timing insights |
Inbox & Engagement
| Feature | Agorapulse | AuthoredUp |
|---|---|---|
| Unified Social Inbox | ✓ Centralizes comments, messages, reviews, ad comments | ✗ No inbox; focuses on publishing |
| Advanced Moderation Rules | ✓ Labels, bulk actions, auto-rules | ✗ Not applicable |
| Post Reuse from Historical Content | ✗ No historical reuse focus | ✓ 1-click reuse from top performers |
Analytics & Reporting
| Feature | Agorapulse | AuthoredUp |
|---|---|---|
| ROI and Advanced Reporting | ✓ Ties to leads, sales; branded exports | ✗ No ROI; post-level only |
| In-Depth Post Analytics | ✓ Profile and post-level across networks | ✓ Impressions, engagement, growth timelines for LinkedIn |
| Competitor Benchmarking | ✓ In Advanced plan | ✗ No competitor features |
| Saved-Post Analysis | ✗ General reporting | ✓ Filters by keywords, authors; CSV export |
| Follower Growth Tracking | ✓ Multi-profile | ✓ LinkedIn-specific |
Collaboration & Agency Features
| Feature | Agorapulse | AuthoredUp |
|---|---|---|
| Team Workflows and Approvals | ✓ Shared calendars, assignments, multi-step approvals | ✓ Draft collaboration in Business plan |
| Unlimited Profiles | ✓ In Enterprise; default 10 | ✗ Per-profile pricing; multiple company pages |
| SSO and Custom Roles | ✓ Enterprise only | ✗ Sub-accounts for teams |
| Branded Exports | ✓ For stakeholders | ✗ CSV only |
Integrations & Extras
| Feature | Agorapulse | AuthoredUp |
|---|---|---|
| Chrome Extension | ✗ Mobile app only | ✓ Lives inside LinkedIn for seamless use |
| API Integrations | ✓ For workflows and data | ✗ No API mentioned |
| Link-in-Bio Tool | ✓ PulseLink for Instagram etc. | ✗ Not needed for LinkedIn focus |
Pricing Comparison
Agorapulse starts at $79/month (yearly Standard) with per-user pricing for multi-platform teams, scaling to enterprise. AuthoredUp starts at $12.46/month (yearly Business per profile) for LinkedIn creators, offering affordable entry for individuals but per-profile costs for teams. Agorapulse suits structured team budgets, while AuthoredUp provides high value for LinkedIn-only users.
Agorapulse
Free
Free
Solo users testing basics
- 1 user and 3 social profiles
- Core publishing and inbox on limited scale
- Ongoing free usage
Standard (Monthly)
$99/month per user
Social media managers handling solo
- Unlimited posts across networks
- Unified inbox for messages and comments
- Basic reports and branded exports
- Up to 10 social profiles
- Mobile app
Standard (Yearly)
$79/month per user
Cost-conscious solo managers
- All Standard monthly features
- Discounted annual billing
Professional (Monthly)
$149/month per user
Growing teams needing speed
- Everything in Standard
- PulseLink in-bio tool
- Instagram product tagging
- Ad comments monitoring
- Post and inbox assignments
- Team performance reports
- Up to 10 profiles
Professional (Yearly)
$119/month per user
Teams on annual contracts
- All Professional monthly
- Annual discount
Advanced (Monthly)
$199/month per user
Teams needing insights and structure
- Everything in Professional
- Labels, saved replies, moderation rules
- Shared calendars
- Advanced and ads reports
- ROI analysis
- Competitor benchmarking
- Up to 10 profiles
Advanced (Yearly)
$149/month per user
Insight-focused teams annually
- All Advanced monthly
- Annual discount
Custom (Enterprise)
Tailored Pricing
Large teams with complex needs
- Everything in Advanced
- Unlimited profiles
- AI reply suggestions
- SSO, custom roles
- Multi-step approvals
- Full reporting with historical import
- API integrations
- Sentiment analysis
- Priority support
AuthoredUp
Individual (Monthly)
$19.95/month
Solo LinkedIn creators
- 1 LinkedIn profile
- Full editor with styling and preview
- Unlimited drafts, snippets, company pages
- 300+ templates
- 1-click post reuse
- Content analytics
Business (Monthly)
$14.95/month per profile
Teams managing multiple LinkedIn profiles
- Minimum 3 profiles
- Everything in Individual
- Multi-profile management
- Sub-accounts for teams/clients
- Organization control
- Team analytics
- Draft collaboration
Individual (Yearly)
$16.63/month
Committed solo users
- Billed $199.50/year
- All Individual monthly features
- Access to saved posts
Business (Yearly)
$12.46/month per profile
Teams on annual plans
- Minimum 3 profiles
- Billed $149.50/profile/year
- All Business monthly
- Multi-profile and team workflows
Custom Growth Plan
Custom
Scaling teams and agencies
- Personalized onboarding
- Dedicated training
- Flexible invoicing
- Tailored to needs
Feature Deep Dive
Content Creation Capabilities
Agorapulse
Strengths
- AI Writing Assistant for posts and alt-text
- Instagram product tagging and grid preview
- Bulk scheduling via CSV for efficiency
- PulseLink in-bio tool for multi-channel
- Intuitive composer for multi-network posts
Workflow
Use AI to draft → Add visuals/tags → Bulk upload if needed → Assign for approval → Schedule
AuthoredUp
Strengths
- Rich editor with bold, italics, bullets, emojis, live LinkedIn preview
- Unlimited drafts and snippets for reusable ideas
- 300+ hooks, endings, CTA templates
- Historical post collection with reuse suggestions
- Chrome extension for in-platform editing
Workflow
Save ideas as snippets → Use templates for structure → Edit in rich composer → Preview and save draft → Reuse top performers
AuthoredUp shines in LinkedIn-specific creation with advanced formatting and inspiration tools, ideal for polished personal posts. Agorapulse offers AI-assisted multi-platform creation but lacks depth in templates or drafts. Choose AuthoredUp for LinkedIn quality, Agorapulse for cross-network efficiency.
Scheduling & Automation
Agorapulse
Strengths
- Unlimited multi-network scheduling
- Shared calendars with internal comments and approvals
- Bulk CSV scheduling and publishing queues
- Visual planning for Instagram grids
- Automation via queues for consistent posting
Limitations
- No best-time auto-scheduling
- Approvals add steps for solo users
- Limited to 10 profiles in base plans
AuthoredUp
Strengths
- Centralized calendar for LinkedIn posts
- 1-click reuse from historical content
- Best times to post recommendations
- Support for multiple company pages
- Simple scheduling integrated with editor
Limitations
- LinkedIn-only; no multi-platform
- No bulk or queue automation
- Manual per-post scheduling
Agorapulse dominates multi-platform scheduling with bulk tools and team workflows, perfect for agencies. AuthoredUp provides streamlined LinkedIn scheduling with timing insights but lacks scale. For automation across networks, Agorapulse wins; for focused LinkedIn, AuthoredUp suffices.
Inbox Management & Engagement
Agorapulse
Strengths
- Unified inbox for all comments, messages, reviews, ad comments
- Advanced moderation: rules, labels, bulk actions, saved replies
- Assignments and team handling
- Social listening across networks and sources
- AI-powered reply suggestions in Enterprise
Workflow
Monitor unified inbox → Apply rules/labels → Assign to team → Bulk respond or moderate → Track sentiment
AuthoredUp
Strengths
- No dedicated inbox; focuses on post creation to drive engagement
- Analytics track engagement on published posts
- Historical analysis to refine future engagement
Limitations
- No inbox or moderation tools
- Engagement handled natively in LinkedIn
Agorapulse is unmatched for inbox and engagement management across platforms, essential for customer service teams. AuthoredUp ignores this, assuming native LinkedIn handling. If engagement response is key, choose Agorapulse; for creation-only, AuthoredUp.
Analytics & Reporting
Agorapulse
Strengths
- Profile/post-level reporting with branded exports
- ROI analysis linking to leads, sales, traffic
- Ads reports and competitor benchmarking
- Team performance insights
- Historical data import in Enterprise
Limitations
- Advanced ROI in higher tiers
- Less granular for single-platform like LinkedIn
AuthoredUp
Strengths
- In-depth LinkedIn analytics: impressions, engagement, growth
- Posts table with filters (type, tags, keywords)
- Follower growth and best-time tracking
- Saved-post analysis with CSV export
- Performance patterns from historical data
Limitations
- LinkedIn-only; no ROI or multi-platform
- No branded reports
Agorapulse excels in business-oriented ROI and multi-platform reporting for teams. AuthoredUp offers deeper LinkedIn-specific post and growth analytics for creators. For measurable impact, Agorapulse; for LinkedIn optimization, AuthoredUp.
Use Case Comparison
Solo LinkedIn Creator
Agorapulse
Fair
Overkill for single platform; Free plan limited, higher tiers expensive without multi-network use.
Best Plan: Free or Standard ($79/month yearly)
Score: 5/10
AuthoredUp 🏆
Excellent
Tailored editor, templates, and analytics perfect for individual LinkedIn posting and growth.
Best Plan: Individual ($16.63/month yearly)
Score: 10/10
Multi-Platform Marketing Team
Agorapulse 🏆
Excellent
Unified tools for publishing, inbox, and reporting across networks; scales with team size.
Best Plan: Professional ($119/month yearly per user)
Score: 10/10
AuthoredUp
Poor
LinkedIn-only; useless for other platforms like Instagram or Twitter.
Best Plan: Not suitable
Score: 1/10
Digital Agency Managing Clients
Agorapulse 🏆
Excellent
Agency tools: approvals, unlimited profiles in Enterprise, ROI for client reporting.
Best Plan: Advanced ($149/month yearly per user) or Enterprise
Score: 9/10
AuthoredUp
Good
Sub-accounts for clients, but per-profile pricing and LinkedIn-only limit scope.
Best Plan: Business ($12.46/month per profile yearly)
Score: 6/10
B2B Marketer Focused on LinkedIn
Agorapulse
Good
Supports LinkedIn publishing and inbox, but lacks deep editor or historical reuse.
Best Plan: Standard ($79/month yearly)
Score: 7/10
AuthoredUp 🏆
Excellent
Specialized for B2B: templates, analytics, reuse for personal branding and sales.
Best Plan: Individual ($16.63/month yearly)
Score: 10/10
E-commerce Brand Using Social for Sales
Agorapulse 🏆
Excellent
Product tagging, inbox for service, ROI tracking to sales; multi-platform essential.
Best Plan: Advanced ($149/month yearly)
Score: 9/10
AuthoredUp
Poor
No sales tools, multi-platform, or inbox; LinkedIn-only insufficient.
Best Plan: Not suitable
Score: 2/10
Professional Building Personal Brand on LinkedIn
Agorapulse
Fair
Basic LinkedIn support, but no specialized editor or inspiration library.
Best Plan: Free
Score: 4/10
AuthoredUp 🏆
Excellent
Drafts, templates, analytics tailored for consistent, high-engagement branding.
Best Plan: Individual ($16.63/month yearly)
Score: 10/10
Small Business Owner Managing Social
Agorapulse 🏆
Good
Free plan for basics; scales to multi-platform without complexity.
Best Plan: Free or Standard ($79/month yearly)
Score: 7/10
AuthoredUp
Fair
Useful if LinkedIn-focused, but ignores other channels like Instagram for business.
Best Plan: Individual ($16.63/month yearly)
Score: 5/10
Sales Team Using LinkedIn for Pipeline
Agorapulse
Good
Inbox and ROI help track leads, but no content-specific sales tools.
Best Plan: Professional ($119/month yearly)
Score: 6/10
AuthoredUp 🏆
Excellent
Content reuse and analytics optimize posts for engagement and social selling.
Best Plan: Business ($12.46/month per profile yearly)
Score: 9/10
Higher Education Managing Student Engagement
Agorapulse 🏆
Excellent
Multi-platform inbox, moderation for large audiences; ROI for campaigns.
Best Plan: Advanced ($149/month yearly)
Score: 9/10
AuthoredUp
Poor
Limited to LinkedIn; no team or multi-channel engagement.
Best Plan: Not suitable
Score: 3/10
Consultant Repurposing LinkedIn Content
Agorapulse
Fair
Scheduling queues help, but no historical analysis or easy reuse.
Best Plan: Standard ($79/month yearly)
Score: 5/10
AuthoredUp 🏆
Excellent
Saved-post analysis, filters, and 1-click reuse ideal for evergreen ideas.
Best Plan: Individual ($16.63/month yearly)
Score: 10/10
Agency Specializing in LinkedIn
Agorapulse
Good
Collaboration tools work, but lacks LinkedIn depth.
Best Plan: Enterprise (Custom)
Score: 7/10
AuthoredUp 🏆
Excellent
Sub-accounts, team analytics for client LinkedIn management.
Best Plan: Business ($12.46/month per profile yearly) or Custom
Score: 9/10
Budget-Conscious Team
Agorapulse
Fair
Free plan limited; per-user costs add up quickly.
Best Plan: Free
Score: 4/10
AuthoredUp 🏆
Excellent
Low entry ($12.46/month per profile); great for small LinkedIn teams.
Best Plan: Business ($12.46/month per profile yearly)
Score: 8/10
Pros and Cons
Agorapulse
Pros
- Unified social inbox centralizing all interactions across networks
- Intuitive interface easier than legacy tools
- Robust publishing with shared calendars, approvals, bulk scheduling
- Strong ROI features connecting to business outcomes
- Advanced moderation for efficient management
- Scalable for teams with per-user pricing and enterprise options
- AI tools for writing and replies
- Multi-platform support including listening
Cons
- Per-user pricing expensive for large teams
- Heavy feature set overwhelming for small users
- Advanced analytics/ROI in higher plans
- Configuration needed for many profiles
- Less AI-focused on content ideation than specialists
- Default 10-profile limit without enterprise
AuthoredUp
Pros
- Built specifically for LinkedIn nuances and formatting
- Powerful editor with preview and unlimited drafts
- Deep analytics with historical reuse and CSV export
- Affordable per-profile pricing for creators
- Chrome extension for seamless in-platform use
- Templates and snippets speed up ideation
- Team sub-accounts for small agencies
- EU hosting and privacy focus
Cons
- Complex interface for basic needs
- No AI post generator; manual drafting
- Chrome-dependent; limits other browsers
- Per-profile costs scale for teams
- LinkedIn-only; no multi-platform
- No inbox or engagement tools
Final Verdict
Agorapulse and AuthoredUp target different users in social media: Agorapulse as a comprehensive suite for multi-platform teams emphasizing collaboration, inbox, and ROI; AuthoredUp as a niche LinkedIn studio for creators prioritizing content quality and analytics. Agorapulse suits structured operations, while AuthoredUp empowers individual excellence on one platform.
Select Agorapulse for multi-platform team management with business insights. Opt for AuthoredUp if LinkedIn content and analytics are your core. For hybrid needs, combine: AuthoredUp for creation, Agorapulse for publishing and engagement.
Overall Scores
Agorapulse
LinkedIn Focus: 6/10
Content Creation: 7/10
Multi-Platform: 10/10
Value: 6/10
AuthoredUp
LinkedIn Focus: 10/10
Content Creation: 10/10
Multi-Platform: 1/10
Value: 9/10
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