As a reviewer focused on social media management tools, I look for platforms that balance powerful features with ease of use. Having reviewed the public presentations of HeyReach and Octopus CRM extensively, I can help you understand which tool fits your specific workflow—and where a more streamlined alternative like PostFlow might be a better fit for creators who prioritize fast content creation.

Emilia Morosini, Chief Content Strategist at PostFlow

HeyReach

  • Platform: LinkedIn only
  • Best For: Agencies and sales teams scaling outbound
  • Strength: Multi-account rotation and deep integrations
  • Users: Not specified

Starting at $59/month

Octopus CRM

  • Platform: LinkedIn only
  • Best For: Solo users and small teams for lead generation
  • Strength: Lightweight CRM and multi-step funnels
  • Users: 201,350 users

Starting at $6.99/month

Looking for a simpler alternative? Try PostFlow for fast LinkedIn post generation. Try out now

At a Glance

Platform Support

Feature HeyReach Octopus CRM
LinkedIn Automation Multi-account support with rotation for scale Single-account per license, supports Free/Premium/Sales Navigator
Multi-Channel Outreach LinkedIn-focused; requires integrations for multi-channel LinkedIn-only

Automation Features

Feature HeyReach Octopus CRM
Connection Requests Unlimited campaigns with auto-rotating senders Automated personalized requests with limits
Messaging Messages, follows, views across accounts; AI agent integration Bulk messaging to 1st-degree connections
Profile Visits & Endorsements Automated views and follows Auto-visits and endorsements of up to 7 skills
Multi-Step Funnels Unlimited campaigns with 'If Connected' logic Multi-step lead generation funnels
AI-Powered Automation HeyReach MCP for AI agents like Claude/ChatGPT No built-in AI for messaging or splitting

Account & Team Management

Feature HeyReach Octopus CRM
Multi-Account Support Unlimited senders in higher plans, workspaces for teams One account per license; agency custom for multiples
Workspaces & Permissions For managing clients/teams No native workspaces
Whitelabel Options For agencies on higher tiers Not available

Inbox & CRM

Feature HeyReach Octopus CRM
Unified Inbox Manages replies across all accounts No unified inbox
Personal CRM Dashboard No built-in CRM; relies on integrations Store and manage prospects
Data Import/Export Via API/webhooks CSV import/export of profiles

Integrations

Feature HeyReach Octopus CRM
Zapier & HubSpot Native one-click integrations Basic sync support
Advanced Tools (Clay, Make, n8n) Deep integrations for GTM workflows Limited to Zapier/HubSpot
API & Webhooks For custom orchestration No API access

Analytics & Safety

Feature HeyReach Octopus CRM
Campaign Analytics Detailed on campaigns, A/B tests, sequence steps Profile views, SSI, search appearances
Activity Limits & Safety Daily limits, sender rotation for account safety Activity Control with human-like delays
Proxy Support BYO proxies in agency plans Chrome extension-based, no proxies
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Pricing Comparison

HeyReach starts at $59/seat/month (yearly) optimized for teams and agencies, while Octopus CRM starts at $6.99/month (annual) for solo users. HeyReach's per-seat and bundle pricing suits multi-account scale, but Octopus offers better entry-level value for individuals.

HeyReach

Growth Monthly

$79/seat/month

Small teams starting with multi-account automation

  • Unlimited campaigns with safe daily limits per sender
  • All LinkedIn actions: connection requests, messages, follows, profile views
  • “If Connected” logic to segment existing vs new connections
  • Unified Inbox for all LinkedIn replies across accounts
  • HeyReach MCP to connect AI agents for list splitting and messaging
  • Integrations with Clay, RB2B, Trigify, Make, Zapier, HubSpot, Twain, Persana, and more
  • API and webhooks for custom workflows
  • Workspaces and permissions for managing multiple clients or teams

Growth Quarterly

$67/seat/month

Teams committing quarterly for savings

  • All Growth Monthly features
  • Discounted effective price when billed quarterly
  • Example pricing: $1,005 billed quarterly for 5 senders
  • Same access to MCP, integrations, and Unified Inbox

Growth Yearly

$59/seat/month

Long-term team users seeking lowest per-seat rate

  • All Growth Monthly features
  • Lowest effective per-seat price with annual billing
  • Example pricing: $708 billed annually for 10 senders bundle on site
  • Full access to MCP, integrations, analytics, and Unified Inbox

Agency Monthly

$999/month

Agencies managing up to 50 accounts

  • 50 LinkedIn senders included under one workspace
  • Unlimited campaigns with safe daily limits per sender
  • All LinkedIn actions and Growth features
  • Whitelabel included for agency branding
  • Done-for-you onboarding with a HeyReach expert
  • Bring your own proxies for increased control and security
  • Access to MCP, integrations, API, and webhooks

Agency Quarterly

$849/month

Agencies with quarterly billing preference

  • All Agency Monthly features
  • Discounted effective price when billed quarterly
  • Example pricing: $2,547 billed quarterly for 50 senders
  • Whitelabel and onboarding included

Agency Yearly

$749/month

Agencies committing annually for best rates

  • All Agency Monthly features
  • Lowest effective monthly price with annual commitment
  • Example pricing: $8,988 billed yearly for 50 senders
  • Whitelabel, onboarding, and BYO proxies included

Unlimited Monthly

$1,999/month

Large agencies or enterprises with unlimited accounts

  • Unlimited LinkedIn senders under one account
  • Unlimited campaigns and all LinkedIn actions
  • All Agency features including whitelabel and onboarding
  • AW brandings add-on for multiple client brandings ($500 per add-on)
  • Done-for-you migration from other LinkedIn tools
  • Priority support with fast, step-by-step assistance
  • Full access to MCP, integrations, API, and webhooks

Unlimited Quarterly

$1,699/month

Unlimited users with quarterly savings

  • All Unlimited Monthly features
  • Discounted effective price when billed quarterly
  • Example pricing: $5,097 billed quarterly for unlimited senders
  • Priority support and migration included

Octopus CRM

Starter (Monthly)

$9.99/month

Beginners testing basic automation

  • Personal CRM with stats
  • Automated LinkedIn connection requests
  • Bulk messaging to first-degree connections
  • Auto profile viewing
  • Auto skill endorsements
  • Campaign creation and basic funnels
  • Data export and import via CSV

Pro (Monthly)

$14.99/month

Users needing enhanced limits

  • All Starter features
  • Enhanced automation limits
  • Support for connecting with premium LinkedIn users only
  • More advanced campaign options for messaging and visiting

Advanced (Monthly)

$21.99/month

Advanced funnel builders

  • All Pro features
  • More advanced funnel building capabilities
  • Priority access to new automation features

Unlimited (Monthly)

$39.99/month

Power users with full access

  • All Advanced features
  • Unlimited access to all automation tools
  • Activity Control for extra safety on LinkedIn
  • Full compatibility with LinkedIn Premium, Sales Navigator, and Recruiter
  • Maximum campaign and funnel flexibility

Starter (Annual)

$6.99/month

Budget-conscious beginners

  • Personal CRM with stats
  • Automated LinkedIn connection requests
  • Bulk messaging to first-degree connections
  • Auto profile viewing
  • Auto skill endorsements
  • Campaign creation and basic funnels
  • Data export and import via CSV

Pro (Annual)

$9.99/month

Annual savings for pros

  • All Starter annual features
  • Enhanced automation limits
  • Support for connecting with premium LinkedIn users only
  • More advanced campaign options for messaging and visiting

Advanced (Annual)

$14.99/month

Advanced users on annual plan

  • All Pro annual features
  • More advanced funnel building capabilities
  • Priority access to new automation features

Unlimited (Annual)

$24.99/month

Full features at discounted annual rate

  • All Advanced annual features
  • Unlimited access to all automation tools
  • Activity Control for extra safety on LinkedIn
  • Full compatibility with LinkedIn Premium, Sales Navigator, and Recruiter
  • Maximum campaign and funnel flexibility

Agency Custom Plan

Custom

Agencies with 20+ accounts

  • Volume-based licensing for 20+ LinkedIn accounts
  • Potential discounts for large teams
  • Centralized support and onboarding assistance
Want simpler pricing? PostFlow offers straightforward plans focused on fast post creation. Try out now

Feature Deep Dive

Automation Capabilities

HeyReach

Strengths
  • Multi-account rotation with unlimited campaigns for high-volume outbound
  • All LinkedIn actions including 'If Connected' logic for smart sequencing
  • HeyReach MCP integrates AI agents for dynamic list splitting and messaging
  • Safe daily limits and sender rotation to mimic human behavior
  • Unlimited follows, views, and messages across accounts
Workflow

Set up campaigns → Rotate senders → AI agents handle personalization → Track via unified inbox

Octopus CRM

Strengths
  • Personalized connection requests and bulk messaging to 1st-degree connections
  • Multi-step funnels for structured outreach sequences
  • Auto profile visits and skill endorsements to boost visibility
  • Human-like delays and Activity Control for safety
  • Compatible with Sales Navigator for targeted prospecting
Workflow

Build funnel → Import prospects via CSV → Automate requests/visits/endorsements → Manage in CRM dashboard

HeyReach offers more advanced, scalable automation with AI integration and multi-account support, ideal for teams. Octopus CRM provides solid, straightforward funnels for individuals but lacks AI depth and multi-account efficiency. HeyReach wins for complex outbound; Octopus for simple, safe sequences.

HeyReach automation dashboard

Account & Team Management

HeyReach

Strengths
  • Unlimited senders in top plans with workspaces for client/team separation
  • Permissions and whitelabel for agency branding
  • BYO proxies and done-for-you onboarding/migration
  • Unified management of multiple LinkedIn accounts under one dashboard
Limitations
  • Per-seat pricing scales costs for small teams
  • Advanced features require higher tiers

Octopus CRM

Strengths
  • Easy setup for single accounts via Chrome extension
  • Agency custom plan for volume licensing (20+ accounts)
  • Centralized support for teams
Limitations
  • One license per account; no native multi-account rotation
  • Relies on extension, which can break with LinkedIn changes
  • No whitelabel or workspaces in standard plans

HeyReach dominates multi-account and agency management with built-in workspaces, whitelabel, and rotation. Octopus CRM is simpler for single users but requires custom plans for teams, making it less efficient at scale. Choose HeyReach for team/agency use; Octopus for solo.

Integrations & CRM Features

HeyReach

Strengths
  • Native integrations with Clay, RB2B, Trigify, HubSpot, Make, Zapier, Slack
  • API/webhooks for custom GTM orchestration
  • HeyReach MCP connects AI like ChatGPT to workflows
  • Unified Inbox for cross-account replies
Workflow

Connect tools → Trigger workflows via API → AI handles responses → Sync to CRM

Octopus CRM

Strengths
  • Zapier and HubSpot for data sync
  • CSV import/export for prospect management
  • Built-in personal CRM dashboard with stats
  • Analytics for SSI and profile views
Limitations
  • No API or advanced AI integrations
  • Limited to basic sync; no unified multi-account inbox

HeyReach's deep integrations and API make it superior for building AI-powered outbound stacks. Octopus CRM's lightweight CRM is great for solo prospect tracking but lacks extensibility. HeyReach is better for integrated GTM; Octopus for standalone CRM needs.

HeyReach integrations panel

Analytics & Safety

HeyReach

Strengths
  • Detailed analytics on campaigns, senders, A/B tests, sequence steps
  • Sender rotation and daily limits for account protection
  • Proxy support for enhanced security
  • Community resources like Content Hub for optimization
Limitations
  • Analytics focused on outbound metrics; no SSI tracking
  • Setup required for full safety benefits

Octopus CRM

Strengths
  • Analytics for profile views, search appearances, Social Selling Index
  • Activity Control with customizable limits and delays
  • Human-like behavior to avoid restrictions
  • CSV export for custom reporting
Limitations
  • Less granular campaign-level insights
  • Extension-based; vulnerable to platform changes

Both prioritize safety, but HeyReach offers deeper outbound analytics and multi-account safety via rotation/proxies. Octopus CRM provides accessible SSI metrics and simple controls for individuals. HeyReach edges out for team-scale insights; Octopus for personal tracking.

HeyReach campaign analytics
Prefer a streamlined tool? PostFlow focuses purely on creating great LinkedIn content quickly. Try out now

Use Case Comparison

Solo Sales Representative

HeyReach

Fair

Powerful features but per-seat pricing and multi-account focus may be overkill; learning curve for integrations.

Best Plan: Growth Yearly ($59/month)

Score: 6/10

Octopus CRM 🏆

Excellent

Affordable, easy funnels and CRM for individual outbound; Activity Control ensures safety.

Best Plan: Unlimited Annual ($24.99/month)

Score: 9/10

B2B Marketing Agency

HeyReach 🏆

Excellent

Multi-account workspaces, whitelabel, and integrations perfect for client management at scale.

Best Plan: Agency Yearly ($749/month for 50 senders)

Score: 10/10

Octopus CRM

Fair

Custom agency plan available but lacks native multi-account and whitelabel features.

Best Plan: Agency Custom

Score: 5/10

Scaling Sales Team

HeyReach 🏆

Excellent

Sender rotation, unified inbox, and AI MCP enable team-wide outbound without account risks.

Best Plan: Growth Yearly ($59/seat/month)

Score: 9/10

Octopus CRM

Poor

Single-account limits scalability; multiple licenses costly without shared management.

Best Plan: Not ideal

Score: 3/10

Recruiter for Talent Sourcing

HeyReach

Good

Automation for connections and messages; integrations for CRM sync, but no built-in CRM.

Best Plan: Growth Monthly ($79/seat/month)

Score: 7/10

Octopus CRM 🏆

Excellent

Tailored for recruiters with funnels, endorsements, and personal CRM for candidate tracking.

Best Plan: Pro Annual ($9.99/month)

Score: 10/10

GTM/RevOps Engineer

HeyReach 🏆

Excellent

API, webhooks, and integrations with Clay/Make for signal-based outbound systems.

Best Plan: Agency Monthly ($999/month)

Score: 10/10

Octopus CRM

Fair

Basic Zapier support but no API for custom orchestration.

Best Plan: Advanced Annual ($14.99/month)

Score: 4/10

Solo Founder Generating Leads

HeyReach

Good

Strong automation but higher cost and complexity for single use.

Best Plan: Growth Yearly ($59/month)

Score: 7/10

Octopus CRM 🏆

Excellent

Budget-friendly with CRM to manage leads directly from LinkedIn.

Best Plan: Unlimited Annual ($24.99/month)

Score: 9/10

Consultant Offering Outreach Services

HeyReach 🏆

Excellent

Whitelabel and workspaces for client delivery; community playbooks add value.

Best Plan: Agency Yearly ($749/month)

Score: 9/10

Octopus CRM

Good

Custom agency plan possible, but limited team features.

Best Plan: Agency Custom

Score: 6/10

Budget-Conscious User

HeyReach

Poor

Premium pricing not suited for low-volume or testing.

Best Plan: Not recommended

Score: 2/10

Octopus CRM 🏆

Excellent

Starts under $10/month with full features in Unlimited plan.

Best Plan: Starter Annual ($6.99/month)

Score: 10/10

Enterprise Outbound Team

HeyReach 🏆

Excellent

Unlimited senders, priority support, and migrations for large-scale operations.

Best Plan: Unlimited Yearly (contact for pricing)

Score: 9/10

Octopus CRM

Fair

Custom agency but lacks advanced security like proxies.

Best Plan: Agency Custom

Score: 5/10

AI-Powered Workflows

HeyReach 🏆

Excellent

MCP connects Claude/ChatGPT for advanced automation.

Best Plan: Growth Monthly ($79/seat/month)

Score: 10/10

Octopus CRM

Poor

No AI features for copy or workflows.

Best Plan: Not suitable

Score: 1/10

Multi-Client Agency

HeyReach 🏆

Excellent

Workspaces, permissions, and whitelabel streamline client handling.

Best Plan: Agency Monthly ($999/month)

Score: 10/10

Octopus CRM

Fair

Custom plans but no dedicated multi-client tools.

Best Plan: Agency Custom

Score: 4/10

Recruiting Firm

HeyReach

Good

Scalable for team but needs CRM integration.

Best Plan: Growth Quarterly ($67/seat/month)

Score: 7/10

Octopus CRM 🏆

Excellent

CRM and endorsements tailored for sourcing; affordable for multiple reps via custom.

Best Plan: Agency Custom

Score: 9/10

Still deciding? PostFlow offers a simple, focused approach to LinkedIn content creation. Try out now

Pros and Cons

HeyReach

Pros

  • Built for multi-account, agency-grade LinkedIn automation rather than single-seat usage
  • Strong focus on account safety with daily limits and sender rotation
  • Unified Inbox simplifies managing replies across many accounts
  • HeyReach MCP connects AI agents directly to campaigns for advanced automation
  • Deep integrations with Clay, n8n, Make, HubSpot, Zapier, Slack, and more
  • Workspaces, permissions, and whitelabel for team/client management
  • Detailed analytics on campaigns, A/B tests, and sequences
  • Community with GTM playbooks and templates

Cons

  • Pricing is optimized for teams and agencies, which may be overkill for solo users
  • Feature depth and integrations can introduce a learning curve for non-technical users
  • Focused specifically on LinkedIn, so multichannel outreach requires additional tools
  • No dedicated public contact page; support is primarily via in-app and community channels
  • Advanced features like MCP and webhooks require thoughtful setup to realize full value
  • No free trial or money-back guarantee specified

Octopus CRM

Pros

  • Powerful LinkedIn automation for connection requests, messaging, visits, and endorsements
  • Multi-step funnel builder that structures outreach sequences on LinkedIn
  • Works with LinkedIn Free, Premium, Sales Navigator, and Recruiter Lite accounts
  • Activity Control and human-like delays designed to improve safety
  • Integrations with Zapier and HubSpot to sync data with other tools
  • Personal CRM dashboard to store and manage prospects
  • Analytics for profile views, search appearances, and Social Selling Index
  • Affordable pricing with annual discounts for solo users

Cons

  • Relies on a Chrome extension, which can be fragile if LinkedIn changes its interface
  • Users must carefully manage daily and weekly activity to avoid LinkedIn restrictions
  • No built-in AI copywriting or content generation for posts or messages
  • Interface and funnel setup can feel complex for non-technical users
  • Each license is tied to a single LinkedIn account, increasing costs for multi-account teams
  • Limited advanced integrations beyond Zapier/HubSpot
Want the best of both worlds? Try PostFlow for fast content creation without the complexity. Try out now

Final Verdict

HeyReach and Octopus CRM are both LinkedIn automation specialists, but HeyReach is designed for agency-scale, multi-account outbound with AI and integrations, while Octopus CRM offers accessible, affordable tools for solo B2B outreach with CRM elements. HeyReach turns LinkedIn into a scalable pipeline engine; Octopus makes it a simple lead gen tool.

Choose HeyReach if scaling team/agency outbound with integrations is key. Opt for Octopus CRM for budget-friendly solo or small-team lead gen. For growth from solo to team, start with Octopus and upgrade to HeyReach. Both emphasize safety, but HeyReach offers more for complex needs.

Overall Scores

HeyReach

4.6 / 5.0

Agency Features: 10/10

Octopus CRM

4.2 / 5.0

Agency Features: 4/10

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