HeyReach vs AuthoredUp
HeyReach
- Platform: LinkedIn only
- Best For: Agencies, sales teams, and GTM outbound
- Strength: Scalable automation and AI integrations
- Users: Not specified
Starting at $59/month
AuthoredUp
- Platform: LinkedIn only
- Best For: Content creators and personal branding
- Strength: Rich editor and deep analytics
- Users: 2011+ professionals
Starting at $12.46/month
Table of Contents
At a Glance
Platform Support
| Feature | HeyReach | AuthoredUp |
|---|---|---|
| LinkedIn Personal Profiles | ✓ Multi-account support with rotation for safety | ✓ Single or multi-profile via Chrome extension |
| LinkedIn Company Pages | ✓ Supported in multi-account workspaces | ✓ Unlimited company pages under one profile |
| Multi-Platform Support | ✗ LinkedIn-focused only | ✗ LinkedIn-only, no other networks |
Automation & Outreach
| Feature | HeyReach | AuthoredUp |
|---|---|---|
| Connection Requests & Messages | ✓ Unlimited campaigns with auto-rotation and limits | ✗ No outbound automation |
| Profile Views & Follows | ✓ Automated actions with safety features | ✗ Not available |
| Multi-Account Rotation | ✓ Auto-rotating senders for scale and safety | ✗ No multi-account automation |
| AI Agent Integration (e.g., Claude, ChatGPT) | ✓ HeyReach MCP for AI-driven workflows | ✗ No native AI generation |
| Sequence Logic (e.g., If Connected) | ✓ Advanced outbound sequencing | ✗ Not applicable |
Content Creation & Scheduling
| Feature | HeyReach | AuthoredUp |
|---|---|---|
| Rich Post Editor | ✗ No content creation tools | ✓ Formatting, emojis, live preview in LinkedIn |
| Drafts & Snippets Library | ✗ Not available | ✓ Unlimited drafts and reusable snippets |
| Content Calendar | ✗ No scheduling calendar | ✓ Centralized calendar for posts |
| Templates & Hooks Library | ✓ GTM playbooks and templates in community | ✓ 300+ hooks, endings, CTAs |
| Post Reuse Suggestions | ✗ Not available | ✓ Historical posts analysis and reuse |
Inbox & Engagement
| Feature | HeyReach | AuthoredUp |
|---|---|---|
| Unified Inbox | ✓ Manages replies across all connected accounts | ✗ No inbox management |
| Engagement Tracking | ✓ Campaign-level reply tracking | ✓ Post impressions and engagement analytics |
| Saved Posts Analysis | ✗ Not available | ✓ Keyword/author filters and CSV export |
Analytics & Reporting
| Feature | HeyReach | AuthoredUp |
|---|---|---|
| Campaign Analytics | ✓ Detailed stats on campaigns, A/B tests, sequences | ✗ No outbound analytics |
| Post Performance Analytics | ✗ Not available | ✓ Impressions, engagement, growth timelines |
| Follower Growth Tracking | ✗ Not available | ✓ Best times to post recommendations |
| A/B Testing | ✓ Built-in for campaigns and sequences | ✗ No A/B testing |
Integrations & Agency Features
| Feature | HeyReach | AuthoredUp |
|---|---|---|
| Native Integrations (e.g., HubSpot, Zapier) | ✓ Clay, RB2B, Trigify, HubSpot, Make, Zapier, Slack | ✗ Limited, primarily Chrome extension |
| API & Webhooks | ✓ For custom outbound orchestration | ✗ No API access |
| Workspaces & Permissions | ✓ For multiple clients/teams | ✓ Sub-accounts for teams/clients |
| Whitelabel Options | ✓ For agencies on higher plans | ✗ No whitelabel |
| Chrome Extension | ✗ Web-based platform | ✓ Lives inside LinkedIn for seamless use |
Pricing Comparison
HeyReach starts at $59/month (yearly per seat) optimized for teams and agencies with multi-account features, while AuthoredUp starts at $12.46/month per profile (yearly business) for affordable content tools. HeyReach's pricing scales with seats and workspaces for outbound scale, whereas AuthoredUp offers value for creators managing multiple profiles.
HeyReach
Growth Monthly
$79/seat/month
Small teams starting with LinkedIn automation
- Unlimited campaigns with safe daily limits per sender
- All LinkedIn actions: connection requests, messages, follows, profile views
- “If Connected” logic to segment existing vs new connections
- Unified Inbox for all LinkedIn replies across accounts
- HeyReach MCP to connect AI agents for list splitting and messaging
- Integrations with Clay, RB2B, Trigify, Make, Zapier, HubSpot, Twain, Persana, and more
- API and webhooks for custom workflows
- Workspaces and permissions for managing multiple clients or teams
Growth Quarterly
$67/seat/month
Teams committing quarterly for savings
- All Growth Monthly features
- Discounted effective price when billed quarterly
- Example pricing: $1,005 billed quarterly for 5 senders
- Same access to MCP, integrations, and Unified Inbox
Growth Yearly
$59/seat/month
Long-term teams seeking lowest per-seat rate
- All Growth Monthly features
- Lowest effective per-seat price with annual billing
- Example pricing: $708 billed annually for 10 senders bundle on site
- Full access to MCP, integrations, analytics, and Unified Inbox
Agency Monthly
$999/month
Agencies managing up to 50 accounts
- 50 LinkedIn senders included under one workspace
- Unlimited campaigns with safe daily limits per sender
- All LinkedIn actions and Growth features
- Whitelabel included for agency branding
- Done-for-you onboarding with a HeyReach expert
- Bring your own proxies for increased control and security
- Access to MCP, integrations, API, and webhooks
Agency Quarterly
$849/month
Agencies with quarterly billing preference
- All Agency Monthly features
- Discounted effective price when billed quarterly
- Example pricing: $2,547 billed quarterly for 50 senders
- Whitelabel and onboarding included
Agency Yearly
$749/month
Agencies scaling long-term
- All Agency Monthly features
- Lowest effective monthly price with annual commitment
- Example pricing: $8,988 billed yearly for 50 senders
- Whitelabel, onboarding, and BYO proxies included
Unlimited Monthly
$1,999/month
Large agencies or enterprises with unlimited needs
- Unlimited LinkedIn senders under one account
- Unlimited campaigns and all LinkedIn actions
- All Agency features including whitelabel and onboarding
- AW brandings add-on for multiple client brandings ($500 per add-on)
- Done-for-you migration from other LinkedIn tools
- Priority support with fast, step-by-step assistance
- Full access to MCP, integrations, API, and webhooks
Unlimited Quarterly
$1,699/month
Enterprises with quarterly unlimited access
- All Unlimited Monthly features
- Discounted effective price when billed quarterly
- Example pricing: $5,097 billed quarterly for unlimited senders
- Priority support and migration included
AuthoredUp
Individual (Monthly)
$19.95/month
Solo creators managing one profile
- 1 LinkedIn profile connection included
- Full editor with text styling, bullet points, emojis, and preview
- Full Chrome extension and web platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings templates
- 1‑click post reuse from historical content
- Content analytics for posts and profile performance
Business (Monthly)
$14.95/month per profile
Teams or agencies with multiple profiles
- Minimum 3 LinkedIn profiles
- Everything in the Individual plan
- Connect and manage multiple profiles in one organization
- AuthoredUp sub‑accounts for team members and clients
- Organization management for centralized control
- Team analytics across profiles
- Draft collaboration between team members
Individual (Yearly)
$16.63/month
Solo creators committing annually
- 1 LinkedIn profile connection included
- Billed at $199.50 per year
- Full editor with formatting and preview
- Full extension and platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings
- Content analytics and performance insights
- Access to all saved posts in one place
Business (Yearly)
$12.46/month per profile
Teams saving with annual multi-profile access
- Minimum 3 LinkedIn profiles
- Billed at $149.50 per profile per year
- Everything in the yearly Individual plan
- Multi‑profile connection and management
- AuthoredUp sub‑accounts for teams and agencies
- Organization management for admins
- Team analytics and reporting
- Draft collaboration and shared workflows
Custom Growth Plan
Custom
Large teams or agencies needing tailored setup
- Fast‑tracked LinkedIn success for teams and agencies
- Personalized onboarding and setup
- Dedicated training sessions for teams
- Flexible invoicing options for procurement processes
- Custom offer tailored to team size and needs
Feature Deep Dive
Content Creation Capabilities
HeyReach
Strengths
- Community-driven GTM playbooks and templates for outbound messaging
- AI integration via MCP for dynamic content in campaigns
- Focus on scalable, automated messaging rather than creative editing
Workflow
Import leads → Use AI agents for personalization → Automate message sequences → Track responses
AuthoredUp
Strengths
- Advanced editor with bold, italics, bullets, emojis, and live LinkedIn preview
- Unlimited drafts, snippets, and 300+ hooks/endings/CTAs for inspiration
- Historical post reuse with analysis of top performers
- Collaboration on drafts for teams
- Chrome extension for in-platform editing
Workflow
Ideate with templates → Draft and format post → Preview in LinkedIn → Schedule or save → Analyze performance
AuthoredUp is the superior choice for content creation with its dedicated editor, templates, and reuse tools tailored for engaging LinkedIn posts. HeyReach lacks creative tools, focusing instead on automating outbound content like messages. Choose AuthoredUp for personal branding and thought leadership; HeyReach for sales messaging at scale.
Automation & Outreach
HeyReach
Strengths
- Unlimited campaigns with connection requests, messages, follows, views
- Multi-account rotation and daily safety limits to avoid bans
- Sequence logic like 'If Connected' for personalized follow-ups
- HeyReach MCP for AI agents in workflows
- API/webhooks for custom automation
Limitations
- Outbound-focused; no post scheduling
- Requires setup for safety and compliance
AuthoredUp
Strengths
- Content calendar for scheduling published and draft posts
- One-click reuse and best-time recommendations based on analytics
- Support for multiple company pages
Limitations
- No outbound automation or multi-account actions
- Scheduling limited to content posting, not engagement
HeyReach dominates automation with robust outbound tools for lead gen and multi-account scale, ideal for sales. AuthoredUp offers basic scheduling for content but nothing for outreach. For automated prospecting, HeyReach wins; for post scheduling, AuthoredUp suffices but lacks depth.
Lead Generation & Engagement
HeyReach
Strengths
- Automated connection requests and messaging for outbound
- Unified Inbox for managing replies across accounts
- Integrations with Clay, HubSpot for lead enrichment and CRM sync
- A/B testing and analytics on campaign performance
- AI-driven personalization via MCP
Workflow
Build lead lists → Launch campaigns with rotation → Monitor unified inbox → Integrate responses to CRM → Analyze conversions
AuthoredUp
Strengths
- Engagement analytics to identify high-performing content
- Follower growth tracking for organic lead insights
- Saved posts analysis to repurpose engaging content
Limitations
- No direct lead capture or outbound tools
- Focus on inbound via content performance
HeyReach excels in proactive lead generation through automation and integrations, perfect for sales pipelines. AuthoredUp supports indirect leads via content analytics but lacks outreach. Sales teams should choose HeyReach; creators building inbound funnels may prefer AuthoredUp.
Analytics & Reporting
HeyReach
Strengths
- Detailed campaign analytics: senders, A/B tests, sequence steps
- Reply rates and performance across multi-accounts
- Integration with tools for enriched reporting
Limitations
- Outbound-focused; no post or profile growth analytics
- No CSV export mentioned
AuthoredUp
Strengths
- In-depth post analytics: impressions, engagement, timelines
- Follower growth and best-time recommendations
- Posts table with filters, saved posts analysis with CSV export
- Team-level reporting across profiles
Limitations
- No outbound or campaign metrics
- Chrome-centric for some insights
AuthoredUp provides deeper content and profile analytics for creators optimizing posts. HeyReach's analytics target outbound efficiency. For understanding content ROI, AuthoredUp is better; for campaign performance, HeyReach leads.
Use Case Comparison
Solo LinkedIn Creator
HeyReach
Poor
Overkill for single-account use; focused on automation not content creation
Best Plan: Not suitable
Score: 3/10
AuthoredUp 🏆
Excellent
Tailored for individuals with editor, drafts, and analytics for consistent posting
Best Plan: Individual Yearly ($16.63/month)
Score: 10/10
B2B Sales Team
HeyReach 🏆
Excellent
Multi-account automation, unified inbox, and integrations perfect for outbound at scale
Best Plan: Growth Yearly ($59/seat/month)
Score: 10/10
AuthoredUp
Fair
Content tools help with social selling posts, but no outreach automation
Best Plan: Business Yearly ($12.46/month per profile)
Score: 5/10
Personal Branding Consultant
HeyReach
Fair
Automation for client outreach, but lacks content tools
Best Plan: Growth Monthly ($79/seat/month)
Score: 6/10
AuthoredUp 🏆
Excellent
Editor, templates, and analytics ideal for building and advising on brands
Best Plan: Individual Monthly ($19.95/month)
Score: 9/10
Agency Running LinkedIn Outbound
HeyReach 🏆
Excellent
Workspaces, whitelabel, multi-senders, and onboarding for client management
Best Plan: Agency Yearly ($749/month)
Score: 10/10
AuthoredUp
Good
Sub-accounts for clients, but no automation or whitelabel
Best Plan: Business Yearly ($12.46/month per profile)
Score: 7/10
GTM/RevOps Engineer
HeyReach 🏆
Excellent
API, webhooks, integrations with Clay/HubSpot for signal-based systems
Best Plan: Growth Quarterly ($67/seat/month)
Score: 10/10
AuthoredUp
Poor
No technical integrations or automation for GTM workflows
Best Plan: Not suitable
Score: 2/10
In-House Content Marketer
HeyReach
Fair
Templates available, but no core content creation
Best Plan: Growth Monthly ($79/seat/month)
Score: 5/10
AuthoredUp 🏆
Excellent
Full suite for creating, scheduling, and analyzing LinkedIn content
Best Plan: Business Monthly ($14.95/month per profile)
Score: 10/10
Consultant Offering LinkedIn Services
HeyReach 🏆
Excellent
Multi-client workspaces and whitelabel for service delivery
Best Plan: Agency Monthly ($999/month)
Score: 9/10
AuthoredUp
Good
Sub-accounts for clients, focused on content services
Best Plan: Business Yearly ($12.46/month per profile)
Score: 7/10
Growth Marketer in Multi-Channel Stack
HeyReach 🏆
Good
Deep integrations make it a strong LinkedIn piece, but LinkedIn-only
Best Plan: Growth Yearly ($59/seat/month)
Score: 8/10
AuthoredUp
Fair
Content focus, but no integrations for multichannel
Best Plan: Individual Yearly ($16.63/month)
Score: 5/10
Solo Founder Doing Outbound
HeyReach 🏆
Good
Single-seat automation, but pricing per seat may be high
Best Plan: Growth Yearly ($59/month)
Score: 7/10
AuthoredUp
Fair
Supports content for inbound, not outbound
Best Plan: Individual Monthly ($19.95/month)
Score: 4/10
Team Building Personal Brands
HeyReach
Poor
Automation-focused, not branding tools
Best Plan: Not suitable
Score: 3/10
AuthoredUp 🏆
Excellent
Collaboration, analytics for multiple profiles
Best Plan: Business Yearly ($12.46/month per profile)
Score: 9/10
Enterprise Sales Team
HeyReach 🏆
Excellent
Unlimited senders, priority support, migrations for large-scale
Best Plan: Unlimited Yearly (contact for pricing)
Score: 10/10
AuthoredUp
Poor
Not scaled for enterprise outbound
Best Plan: Custom Growth Plan
Score: 4/10
Budget-Conscious Creator
HeyReach
Poor
High per-seat cost for basic needs
Best Plan: Not suitable
Score: 2/10
AuthoredUp 🏆
Excellent
Low entry price with unlimited features
Best Plan: Individual Yearly ($16.63/month)
Score: 10/10
Pros and Cons
HeyReach
Pros
- Built for multi-account, agency-grade LinkedIn automation rather than single-seat usage
- Strong focus on account safety with daily limits and sender rotation
- Unified Inbox simplifies managing replies across many accounts
- HeyReach MCP connects AI agents directly to campaigns for advanced automation
- Deep integrations with Clay, n8n, Make, HubSpot, Zapier, Slack, and more
- Workspaces, whitelabel, and API for scalable team/client management
- Detailed analytics on campaigns, A/B tests, and sequences
Cons
- Pricing is optimized for teams and agencies, which may be overkill for solo users
- Feature depth and integrations can introduce a learning curve for non-technical users
- Focused specifically on LinkedIn, so multichannel outreach requires additional tools
- No dedicated public contact page; support is primarily via in-app and community channels
- Advanced features like MCP and webhooks require thoughtful setup to realize full value
- No free trial or money-back guarantee specified
- Outbound focus means no content creation tools
AuthoredUp
Pros
- Purpose‑built for LinkedIn, with features tailored to the platform’s nuances
- Powerful editor with formatting, readability, and preview directly in LinkedIn
- Unlimited drafts, snippets, and hooks make content ideation and reuse easier
- Deep analytics and dashboards with CSV export for advanced analysis
- Saved‑post analysis and historical posts help you study and repurpose winning content
- Affordable per-profile pricing with team sub-accounts for collaboration
- Chrome extension integrates seamlessly into LinkedIn workflow
- Supports multiple company pages and follower growth tracking
Cons
- Feature‑rich interface can feel complex for users who only need basic posting
- No native AI post generator, so drafting still relies on user input and templates
- Chrome‑centric experience may be limiting for users on other browsers without extensions
- Pricing is per profile for business plans, which can add up for large teams
- Focused only on LinkedIn, so it is not suitable if you need multi‑platform scheduling
- No outbound automation or lead generation tools
- Limited integrations beyond Chrome
Final Verdict
HeyReach and AuthoredUp are both LinkedIn specialists but target different workflows. HeyReach is an automation powerhouse for outbound sales, agencies, and GTM teams, emphasizing multi-account safety, integrations, and lead gen. AuthoredUp is a creator's studio for content ideation, scheduling, and analytics, ideal for personal branding and inbound strategies.
Select HeyReach if your priority is automated outbound and lead generation at scale, especially for teams. Opt for AuthoredUp if content creation, scheduling, and performance insights drive your LinkedIn efforts, particularly for individuals or small creative teams. For hybrid needs, integrate both: use AuthoredUp for content and HeyReach for outreach automation.
Overall Scores
HeyReach
Lead Generation: 10/10
Content Creation: 3/10
Agency Features: 10/10
Value: 6/10
AuthoredUp
Lead Generation: 4/10
Content Creation: 10/10
Agency Features: 7/10
Value: 9/10
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