EveryoneSocial vs Sendible
EveryoneSocial
- Platform: Employee sharing across LinkedIn, Twitter, Facebook, Instagram
- Best For: Enterprise advocacy programs
- Strength: Unlimited users with gamification and analytics
- Users: Not specified
Starting at Custom
Sendible
- Platform: Facebook, Instagram, TikTok, X, LinkedIn, Google Business, YouTube, Pinterest
- Best For: Agencies and multi-brand management
- Strength: Unified inbox and white-label reporting
- Users: 30,000+ agencies
Starting at €24/month
Table of Contents
At a Glance
Platform Support
| Feature | EveryoneSocial | Sendible |
|---|---|---|
| ✓ One-click sharing for employee posts | ✓ Full scheduling and engagement support | |
| X (Twitter) | ✓ Sharing from curated feeds | ✓ Scheduling with AI optimization |
| Facebook & Instagram | ✓ Employee advocacy sharing | ✓ Advanced scheduling and inbox monitoring |
| TikTok, YouTube, Pinterest | ✗ Not supported; focus on major networks | ✓ Full multi-platform integration |
| Google Business Profile | ✗ Not supported | ✓ Dedicated support for local SEO |
Content Creation & Curation
| Feature | EveryoneSocial | Sendible |
|---|---|---|
| AI-powered content generation | ✗ Curated feeds but no AI generation | ✓ AI Assist for captions and optimization |
| Content libraries and feeds | ✓ RSS, hashtags, groups for employee curation | ✓ Libraries, campaigns, custom tags |
| Bulk import and queues | ✗ Not available | ✓ Smart Queues for months-ahead planning |
| Integrations for content sourcing | ✓ Slack, Teams, SharePoint, RSS | ✓ Canva, Dropbox, Google Drive, Giphy |
Scheduling & Sharing
| Feature | EveryoneSocial | Sendible |
|---|---|---|
| One-click sharing/scheduling | ✓ Employee-focused sharing from hub | ✓ Centralized Smart Compose Box |
| Group-based organization | ✓ Public/private groups by topic/region | ✓ Campaigns and tags for organization |
| UTM tracking | ✓ Static and dynamic UTM parameters | ✗ Basic tracking but no advanced UTM |
| Recurring newsletters | ✓ Content emails and newsletters | ✗ Not available |
Engagement & Collaboration
| Feature | EveryoneSocial | Sendible |
|---|---|---|
| Unified inbox | ✗ Focus on sharing, not monitoring | ✓ Priority Inbox for comments/messages |
| Gamification and leaderboards | ✓ Drives employee participation | ✗ Not available |
| Approval workflows | ✗ Compliant sharing but no formal approvals | ✓ Assignments, approvals, client dashboards |
| White-label options | ✗ Enterprise compliance but no white-label | ✓ Paid add-on for agencies |
Analytics & Reporting
| Feature | EveryoneSocial | Sendible |
|---|---|---|
| Personal analytics | ✓ User-level post and share analytics | ✗ Team-level reporting |
| Earned media value | ✓ Calculations for clicks, engagements | ✗ Standard ROI metrics |
| Automated branded reports | ✓ Exportable CSV with comprehensive data | ✓ Custom, client-ready reports |
| Multi-client dashboards | ✗ Enterprise-wide reporting | ✓ Client-specific dashboards |
Integrations & Security
| Feature | EveryoneSocial | Sendible |
|---|---|---|
| CRM and sales integrations | ✓ Salesforce, sales enablement tools | ✗ Content-focused integrations |
| Collaboration tool integrations | ✓ Slack, Microsoft Teams | ✓ Chrome extension, cloud storage |
| Enterprise security (SOC 2, GDPR) | ✓ SOC 2 Type 2, GDPR compliant | ✗ Standard security, no specified certifications |
| SSO support | ✓ Enterprise SSO | ✓ Optional in Enterprise plan |
Pricing Comparison
EveryoneSocial uses a custom, unlimited-user pricing model ideal for enterprises, requiring sales contact, while Sendible offers transparent tiered pricing starting at €24/month, scaling with users and profiles for agencies and SMBs.
EveryoneSocial
Custom Enterprise Plan
Custom
Large organizations with employee advocacy programs
- Unlimited users under a single, flat account structure
- All platform features included with no hidden feature-based costs
- Content sourcing and curation tools for internal and external content
- One-click sharing to major social networks
- Public and private groups for organizing content
- Leaderboards and gamification for engagement
- Comprehensive analytics and exportable reports
- Earned media value reporting for clicks, engagements, and impressions
- Share tracking with static and dynamic UTM parameters
- Integrations with communications, SMM, CRM, sales enablement, and analytics tools
Sendible
Creator
€24/month
Solo creators or small teams managing few profiles
- 1 user/calendar
- 6 social profiles
- Unlimited scheduling
- AI Content Assist
- Monitoring & replying
- Reporting
Traction
€75/month
Small teams needing basic collaboration
- 4 users/calendars
- 24 social profiles
- Team collaboration
- Assignment & approval workflows
- Client dashboards
- User management
Scale
€165/month
Growing teams with content libraries
- 7 users/calendars
- 49 social profiles
- Custom & automated reports
- Content & hashtag library
- Campaign management
- Dedicated account manager
Advanced
€275/month
Mid-sized agencies with multiple clients
- 20 users/calendars
- 100 social profiles
- Bulk posting with custom tags
- Advanced user permissions
- Live report sharing
- Dedicated account manager
- White label available as paid add-on
Enterprise
€675/month
Large agencies or enterprises with high volume
- 80 users/calendars
- 400 social profiles
- Access to all features
- Optional SSO
- Scalable users and profiles
- Dedicated customer success
- White label available as paid add-on
Feature Deep Dive
Content Creation & Curation Capabilities
EveryoneSocial
Strengths
- Curated content feeds from RSS, Twitter, hashtags, third-party sources
- Group-based organization for topic, region, or audience-specific content
- Integration with Slack, Teams, email, SharePoint for seamless sourcing
- Recurring newsletters and content emails for employee distribution
- Focus on compliant, brand-aligned sharing
Workflow
Source content via integrations → Organize in groups → Curate feeds → Share via one-click
Sendible
Strengths
- AI Assist for generating and optimizing captions
- Smart Compose Box for multi-platform drafting
- Content libraries, campaigns, custom tags for organization
- Bulk import and Smart Queues for efficient planning
- Integrations with Canva, Giphy, Pexels for visual creation
Workflow
Generate with AI → Import bulk content → Organize in libraries → Schedule via queues
EveryoneSocial prioritizes curation and distribution for employee advocacy, excelling in internal content amplification without AI generation. Sendible offers more creative tools with AI for original content and bulk management, better for agencies crafting brand-specific posts. Choose EveryoneSocial for advocacy-focused curation; Sendible for ideation and planning.
Scheduling & Sharing Automation
EveryoneSocial
Strengths
- One-click sharing to LinkedIn, Twitter, Facebook, Instagram
- Share tracking with UTM parameters for attribution
- Integration-driven sharing from communication tools
- Unlimited sharing for all users
Limitations
- No advanced scheduling queues or bulk automation
- Focused on ad-hoc employee sharing rather than calendar planning
- No AI-optimized timing
Sendible
Strengths
- Multi-platform scheduling with Smart Queues
- Bulk posting and unlimited posts
- Platform-specific optimization
- Visual calendar for planning
Limitations
- Profile limits per tier
- Less emphasis on employee-driven sharing
Sendible provides robust scheduling automation for brands and agencies, with bulk tools and queues ideal for planned campaigns. EveryoneSocial focuses on frictionless employee sharing rather than traditional scheduling, better for amplifying reach through people. Sendible wins for operational scheduling; EveryoneSocial for advocacy distribution.
Engagement & Collaboration Features
EveryoneSocial
Strengths
- Leaderboards and gamification to boost participation
- Public/private groups for targeted collaboration
- Personal analytics to encourage individual engagement
- Compliant messaging for controlled amplification
Workflow
Assign content to groups → Employees share → Gamify participation → Track personal impact
Sendible
Strengths
- Priority Inbox for unified monitoring and replies
- Approval workflows, assignments, client dashboards
- Team collaboration with user permissions
- White-label for agency-client interactions
Limitations
- No gamification for internal motivation
- Engagement focused on brand responses, not employee amplification
EveryoneSocial uses gamification and groups to drive employee engagement in advocacy, fostering internal culture. Sendible excels in external engagement monitoring and agency workflows with inboxes and approvals. For employee motivation, EveryoneSocial; for team/client collaboration, Sendible.
Analytics & Reporting
EveryoneSocial
Strengths
- Personal analytics for user posts and shares
- Comprehensive reporting with CSV exports
- Earned media value calculations for ROI
- UTM-based share tracking across campaigns
Limitations
- Enterprise-focused; less customizable for clients
- No automated branded client reports
Sendible
Strengths
- Automated and custom reports with branding
- Client-ready dashboards and live sharing
- Multi-platform performance tracking
- ROI proof through engagement metrics
Limitations
- No earned media value specific to advocacy
- Advanced reports in higher tiers
EveryoneSocial provides deep advocacy analytics like earned media value and personal insights, ideal for measuring employee impact. Sendible offers flexible, client-facing reports across platforms, better for agencies proving value to stakeholders. EveryoneSocial for internal ROI; Sendible for external reporting.
Use Case Comparison
Enterprise Employee Advocacy Program
EveryoneSocial 🏆
Excellent
Unlimited users, gamification, and compliance features scale advocacy for global teams.
Best Plan: Custom Enterprise
Score: 10/10
Sendible
Fair
Good for scheduling but lacks advocacy tools like leaderboards and curation for employees.
Best Plan: Enterprise (€675/month)
Score: 5/10
Social Media Agency Managing Clients
EveryoneSocial
Poor
Enterprise focus without white-label or multi-client dashboards.
Best Plan: Not suitable
Score: 3/10
Sendible 🏆
Excellent
White-label, approvals, client dashboards, and multi-profile support tailored for agencies.
Best Plan: Advanced (€275/month)
Score: 10/10
Sales Team for Social Selling
EveryoneSocial 🏆
Excellent
Curated content, UTM tracking, and integrations with Salesforce enable seller outreach.
Best Plan: Custom Enterprise
Score: 9/10
Sendible
Good
Scheduling and inbox help, but no advocacy amplification for individual sellers.
Best Plan: Scale (€165/month)
Score: 6/10
HR/Recruiting for Employer Branding
EveryoneSocial 🏆
Excellent
Employee activation for social recruiting and branding with compliant sharing.
Best Plan: Custom Enterprise
Score: 10/10
Sendible
Fair
Brand scheduling works, but misses employee involvement tools.
Best Plan: Traction (€75/month)
Score: 4/10
Small Business Managing Multiple Platforms
EveryoneSocial
Poor
Overkill for small teams; custom pricing and implementation heavy.
Best Plan: Not suitable
Score: 2/10
Sendible 🏆
Excellent
Affordable entry, AI assist, and scheduling for limited resources.
Best Plan: Creator (€24/month)
Score: 9/10
Franchise or Multi-Location Brand
EveryoneSocial
Good
Groups for regional content; scales with unlimited users.
Best Plan: Custom Enterprise
Score: 7/10
Sendible 🏆
Excellent
Centralized control, approvals, and Google Business support for locations.
Best Plan: Scale (€165/month)
Score: 9/10
Communications Team Needing Compliant Messaging
EveryoneSocial 🏆
Excellent
SOC 2, GDPR, SSO for controlled employee messaging.
Best Plan: Custom Enterprise
Score: 10/10
Sendible
Good
Permissions and approvals, but less enterprise compliance focus.
Best Plan: Advanced (€275/month)
Score: 7/10
Freelancer Managing Several Profiles
EveryoneSocial
Poor
Enterprise-oriented; no solo-friendly pricing or features.
Best Plan: Not suitable
Score: 1/10
Sendible 🏆
Excellent
Low-cost entry with professional scheduling and AI.
Best Plan: Creator (€24/month)
Score: 9/10
B2B Marketing Team Running Global Programs
EveryoneSocial 🏆
Excellent
Executive activation, groups by region, unlimited scale.
Best Plan: Custom Enterprise
Score: 10/10
Sendible
Good
Multi-profile support, but limited by tier caps.
Best Plan: Enterprise (€675/month)
Score: 6/10
Mid-Size Brand Needing Advanced Reporting
EveryoneSocial
Good
Earned media value and exports, but sales-focused.
Best Plan: Custom Enterprise
Score: 7/10
Sendible 🏆
Excellent
Custom reports, dashboards, and automation for stakeholders.
Best Plan: Scale (€165/month)
Score: 9/10
Talent Acquisition Using Social Recruiting
EveryoneSocial 🏆
Excellent
Employee sharing for employer branding and recruiting.
Best Plan: Custom Enterprise
Score: 9/10
Sendible
Fair
Scheduling for company pages, but no employee activation.
Best Plan: Traction (€75/month)
Score: 5/10
Growing Agency with Team Collaboration
EveryoneSocial
Fair
Groups help, but no approvals or white-label.
Best Plan: Custom Enterprise
Score: 4/10
Sendible 🏆
Excellent
Workflows, permissions, and client tools built for teams.
Best Plan: Advanced (€275/month)
Score: 10/10
Pros and Cons
EveryoneSocial
Pros
- Unlimited-user pricing supports large-scale activation without per-user costs
- Comprehensive advocacy features: curation, gamification, groups, and newsletters
- Strong enterprise security: SOC 2 Type 2, GDPR, SSO compliance
- Deep integrations with Slack, Teams, Salesforce for seamless workflows
- Robust analytics including earned media value and personal insights
- Focus on measurable ROI from employee amplification
- Ideal for B2B marketing, sales, HR, and communications teams
Cons
- No public pricing; requires sales engagement for quotes
- Platform heavy for small teams; needs internal ownership for implementation
- Lacks AI-native content generation or individual creator tools
- Optimized for enterprises; value realized only at scale
- No unified inbox for engagement monitoring
- Limited to major networks; no emerging platforms like TikTok
Sendible
Pros
- Transparent tiered pricing starting at €24/month for accessibility
- All-in-one management: scheduling, inbox, AI assist, reporting
- Agency-friendly with white-label, approvals, and client dashboards
- Broad platform support including TikTok, YouTube, Google Business
- Integrations with Canva, Dropbox, Giphy streamline creation
- Automated reports prove ROI for clients and stakeholders
- Scalable from solo to enterprise with dedicated support
Cons
- Can overwhelm solo users with complexity and features
- Pricing rises with users/profiles; high for large setups
- Learning curve for permissions, reporting, multi-client features
- AI limited compared to specialized tools; no advocacy gamification
- Interface operational-focused, less for rapid experimentation
- No unlimited users; costs scale with growth
Final Verdict
EveryoneSocial and Sendible target different social strategies: EveryoneSocial amplifies brand voice through employees in enterprise settings, with tools for curation, gamification, and compliance. Sendible centralizes brand management for agencies, emphasizing scheduling, engagement, and reporting across platforms.
Opt for EveryoneSocial if employee advocacy drives your social strategy in a large organization. Choose Sendible for operational social management in agencies or growing brands. For hybrid needs, integrate both: EveryoneSocial for internal amplification, Sendible for external publishing.
Overall Scores
EveryoneSocial
Multi-Platform: 6/10
Agency Features: 3/10
Value: 7/10
Sendible
Multi-Platform: 10/10
Agency Features: 10/10
Value: 9/10
Other Comparisons
Explore more tool comparisons to help you make the best decision:
