As a reviewer focused on social media management tools, I look for platforms that balance powerful features with ease of use. Having reviewed the public presentations of Closely and LeadDelta extensively, I can help you understand which tool fits your specific workflow—and where a more streamlined alternative like PostFlow might be a better fit for creators who prioritize fast content creation.

Emilia Morosini, Chief Content Strategist at PostFlow

Closely

  • Platform: LinkedIn + Email
  • Best For: Outbound sales and prospecting
  • Strength: Multichannel automation and AI personalization
  • Users: Not specified

Starting at $29/month

LeadDelta

  • Platform: LinkedIn only
  • Best For: Relationship and network management
  • Strength: Structured CRM-like view of connections
  • Users: Not specified
Looking for a simpler alternative? Try PostFlow for fast LinkedIn post generation. Try out now

At a Glance

Platform Support

Feature Closely LeadDelta
LinkedIn Automation Sequences with safe limits and human-like behavior No automation; focuses on management
Email Outreach Multichannel campaigns integrating LinkedIn and email Not supported
LinkedIn Network Management Data enrichment and exports from LinkedIn Spreadsheet-like view with filters and sorting
Multi-Platform Support LinkedIn and email only LinkedIn-focused only

Automation & Outreach

Feature Closely LeadDelta
Multichannel Campaigns Combining LinkedIn steps and email steps No campaigns or automation
AI Personalization For DMs, InMails, and emails No AI features
Sales AI Agents For lead research, qualification, scoring, and web research Not available
Follow-up Tracking Through sequences and unified inbox Lightweight relationship history

Data Management & Enrichment

Feature Closely LeadDelta
Data Enrichment Verified emails and phones from LinkedIn No enrichment
Tagging & Segmentation Through campaigns and CRM sync For targeted outreach and organization
Notes & Context Unified inbox for replies On individual connections
Exports & Sync From Sales Navigator, posts, events to CRM To external CRMs (historical)

Integrations & Collaboration

Feature Closely LeadDelta
CRM Integrations Deep with HubSpot, Salesforce, Pipedrive, GoHighLevel Sync options to external CRMs
Team Collaboration Team management and advanced analytics Around shared LinkedIn networks
Unified Inbox For LinkedIn DMs, InMails, and emails No inbox features
White-Label Options For agencies with custom domain and branding Not available

Analytics & Reporting

Feature Closely LeadDelta
Outreach Analytics Across campaigns, sequences, and teams No analytics
Relationship Insights Focus on outreach metrics Through history and follow-up tracking
Advanced Reporting CRM attribution and team analytics Basic tracking only
Need a tool that focuses on fast content creation? PostFlow generates LinkedIn posts in under a minute. Try out now

Pricing Comparison

Closely offers clear, tiered pricing starting at $29/month (annual) for LinkedIn and email automation, with options up to $999/month for white-label unlimited. LeadDelta's pricing is not publicly available due to website issues, but tiers suggest individual to enterprise plans focused on collaboration.

Closely

Starter Annual

$29/month

Solo users or small teams starting outbound

  • 1 LinkedIn account
  • Unlimited email accounts
  • White-label included
  • Access to outreach automation and multichannel campaigns

Growth Annual

$87/month

Growing teams with multiple accounts

  • 3 LinkedIn accounts
  • Unlimited email accounts
  • White-label included
  • Bonus 3,000 credits per month (for emails, phones, AI personalizations)

Essential Annual

$145/month

Larger teams needing more scale

  • 5 LinkedIn accounts
  • Unlimited email accounts
  • White-label included
  • Bonus 5,000 credits per month

Custom

Custom

Tailored enterprise needs

  • Custom number of LinkedIn accounts
  • Unlimited campaigns
  • Conditional sequence builder
  • Smart Inbox, team management, advanced analytics
  • CRM integrations and webhooks
  • White-label with custom domain

White-label Unlimited

$999/month

Agencies with unlimited clients

  • Unlimited seats for agency clients
  • Complete platform customization
  • Client portal and branded reporting
  • No per-seat fees or usage caps

LeadDelta

Individual

Solo professionals managing personal networks

  • Access to LinkedIn connection management workspace
  • Basic tagging and segmentation tools
  • Personal notes and relationship context tracking

Team

Small teams collaborating on networks

  • All Individual features
  • Team collaboration on shared contacts and tags
  • Shared views and possible CRM sync options

Business/Enterprise

Larger organizations with complex needs

  • All Team features
  • Advanced administration and workspace controls
  • Potential custom onboarding and support
Want simpler pricing? PostFlow offers straightforward plans focused on fast post creation. Try out now

Feature Deep Dive

Outreach Automation Capabilities

Closely

Strengths
  • LinkedIn automation sequences with safe limits and human-like behavior
  • Multichannel campaigns blending LinkedIn and email
  • AI-powered personalization for DMs, InMails, and emails
  • Sales AI Agents for lead research, qualification, and scoring
  • Data enrichment with verified contacts
Workflow

Build prospect list → Create multichannel sequence → AI personalize → Automate outreach → Track in unified inbox

LeadDelta

Strengths
  • No automation; focuses on manual organization
  • Tagging and segmentation for targeted manual outreach
  • Lightweight follow-up tracking
Workflow

View connections in spreadsheet → Tag/segment → Add notes → Manual follow-up

Closely dominates in automation with AI-driven, multichannel outreach ideal for scaling sales efforts. LeadDelta lacks automation, making it better for deliberate, relationship-focused interactions rather than high-volume prospecting.

Closely automation sequences

Relationship Management

Closely

Strengths
  • Unified inbox for managing replies across LinkedIn and email
  • Exports and enrichment for CRM sync
  • Advanced analytics for outreach attribution
Limitations
  • Less emphasis on long-term network nurturing
  • Focus on outbound rather than inbound relationships

LeadDelta

Strengths
  • Spreadsheet-like view with filters, sorting, tagging, and segmentation
  • Notes and context on connections
  • Team collaboration to avoid duplicates
  • Relationship history and follow-up tracking
Limitations
  • No inbox or reply management
  • Dependence on LinkedIn policies

LeadDelta provides superior tools for organizing and collaborating on existing LinkedIn networks, acting as a lightweight CRM. Closely supports relationships through automation and inbox but prioritizes acquisition over maintenance.

Integrations & CRM Sync

Closely

Strengths
  • Deep integrations with HubSpot, Salesforce, Pipedrive, GoHighLevel
  • Webhooks and CRM attribution for outreach
  • Seamless data export from LinkedIn sources
Workflow

Enrich leads → Sync to CRM → Attribute responses → Update pipelines

LeadDelta

Strengths
  • Export or sync options to external CRMs
  • Shared views for team alignment
Limitations
  • Less deep than Closely's integrations
  • Historical capabilities; details limited

Closely offers robust, deep CRM integrations essential for sales pipelines. LeadDelta provides basic sync as a bridge to traditional CRMs, suitable for network export but not full automation.

Closely CRM integrations

Analytics & Reporting

Closely

Strengths
  • Advanced outreach analytics across campaigns and teams
  • CRM attribution for ROI tracking
  • Performance metrics on sequences and personalizations
Limitations
  • Focused on outbound metrics, not network health

LeadDelta

Strengths
  • Basic insights through relationship history
  • Visibility into team activities on shared networks
Limitations
  • No advanced analytics or reporting
  • Limited to manual tracking

Closely provides comprehensive analytics for optimizing sales outreach. LeadDelta offers minimal insights focused on relationship status, lacking depth for performance measurement.

Closely analytics dashboard
Prefer a streamlined tool? PostFlow focuses purely on creating great LinkedIn content quickly. Try out now

Use Case Comparison

Outbound Sales Team

Closely 🏆

Excellent

Multichannel automation, AI personalization, and CRM integrations streamline prospecting and pipeline building.

Best Plan: Growth Annual ($87/month)

Score: 10/10

LeadDelta

Poor

Lacks automation; only basic organization for manual outreach.

Best Plan: Team (pricing unavailable)

Score: 3/10

LinkedIn Network Manager

Closely

Good

Enrichment and exports help, but focus is on outreach not pure management.

Best Plan: Starter Annual ($29/month)

Score: 7/10

LeadDelta 🏆

Excellent

Spreadsheet view, tagging, and collaboration optimize network organization.

Best Plan: Individual (pricing unavailable)

Score: 9/10

Sales Leader Needing Analytics

Closely 🏆

Excellent

Advanced analytics and CRM attribution track outreach ROI.

Best Plan: Essential Annual ($145/month)

Score: 10/10

LeadDelta

Fair

Basic tracking; no campaign-level insights.

Best Plan: Business/Enterprise (pricing unavailable)

Score: 4/10

Agency Offering Lead Generation

Closely 🏆

Excellent

White-label platform, unlimited seats, and multichannel tools support client services.

Best Plan: White-label Unlimited ($999/month)

Score: 10/10

LeadDelta

Good

Team collaboration helps, but no white-label or automation for services.

Best Plan: Team (pricing unavailable)

Score: 6/10

Founder Scaling Outbound Without SDR Team

Closely 🏆

Excellent

AI agents and automation replace manual prospecting efforts.

Best Plan: Growth Annual ($87/month)

Score: 9/10

LeadDelta

Fair

Helps organize networks but requires manual work.

Best Plan: Individual (pricing unavailable)

Score: 5/10

Recruiter Building Candidate Pipelines

Closely

Good

Enrichment and sequences aid outreach, but not recruitment-specific.

Best Plan: Starter Annual ($29/month)

Score: 7/10

LeadDelta 🏆

Excellent

Tagging, notes, and segmentation structure candidate tracking.

Best Plan: Team (pricing unavailable)

Score: 9/10

Community Builder Maintaining Networks

Closely

Fair

Unified inbox helps engagement, but automation may be too salesy.

Best Plan: Starter Annual ($29/month)

Score: 5/10

LeadDelta 🏆

Excellent

Collaboration and history tracking nurture community relationships.

Best Plan: Team (pricing unavailable)

Score: 10/10

RevOps Team Seeking Relationship Visibility

Closely

Good

Team analytics and CRM sync provide oversight.

Best Plan: Essential Annual ($145/month)

Score: 8/10

LeadDelta 🏆

Excellent

Shared views and admin controls offer structured visibility.

Best Plan: Business/Enterprise (pricing unavailable)

Score: 9/10

B2B Marketer Running Multichannel Campaigns

Closely 🏆

Excellent

LinkedIn-email integration with AI for campaigns.

Best Plan: Growth Annual ($87/month)

Score: 10/10

LeadDelta

Poor

No multichannel or campaign tools.

Best Plan: Not suitable

Score: 2/10

Startup CEO Managing Investor/Partner Relationships

Closely

Fair

Enrichment helps, but automation not ideal for high-touch relationships.

Best Plan: Starter Annual ($29/month)

Score: 6/10

LeadDelta 🏆

Excellent

Notes, tagging, and history track key relationships effectively.

Best Plan: Individual (pricing unavailable)

Score: 9/10

Sales Development Rep (SDR)

Closely 🏆

Excellent

Safe automation and personalization boost daily outreach volume.

Best Plan: Starter Annual ($29/month)

Score: 10/10

LeadDelta

Good

Segmentation aids targeting, but manual effort required.

Best Plan: Team (pricing unavailable)

Score: 7/10

Talent Sourcer Building Pipelines

Closely

Good

AI research and enrichment speed up sourcing.

Best Plan: Growth Annual ($87/month)

Score: 8/10

LeadDelta 🏆

Excellent

Structured views and tags organize candidate databases.

Best Plan: Team (pricing unavailable)

Score: 9/10

Still deciding? PostFlow offers a simple, focused approach to LinkedIn content creation. Try out now

Pros and Cons

Closely

Pros

  • Comprehensive feature set combining LinkedIn automation, email, AI, and enrichment
  • Strong focus on safe LinkedIn automation with human-like behavior and limits
  • Deep integrations with major CRMs like HubSpot, Salesforce, and Pipedrive
  • Unified inbox simplifies managing LinkedIn and email replies in one place
  • Flexible pricing tiers with attractive annual discounts
  • White-label platform ideal for agencies
  • Advanced analytics for campaign optimization

Cons

  • Feature-rich interface may feel complex for users needing only basic LinkedIn support
  • Best value is realized by teams running structured outbound programs, not casual users
  • Pricing may be high for solo users compared to lightweight LinkedIn tools
  • White-label and advanced features can require onboarding time to configure properly
  • No native focus on content creation or post scheduling compared to dedicated social tools
  • Credit system for AI/enrichment adds usage tracking complexity

LeadDelta

Pros

  • Focused on LinkedIn relationship management rather than generic contacts
  • Structured, spreadsheet-like view of connections improves organization and searchability
  • Tagging, segmentation, and notes add valuable context to outreach
  • Team collaboration features help avoid duplicate outreach and misalignment
  • Acts as a bridge between LinkedIn and traditional CRMs
  • Lightweight and intuitive for network-focused users

Cons

  • Official website currently returns a 403 Forbidden error, limiting transparency
  • Live pricing and feature details cannot be verified at this time
  • Potential learning curve for users new to structured contact management
  • Dependence on LinkedIn’s ecosystem and policies may create long-term risk
  • Lack of visible onboarding and documentation makes evaluation harder
  • No automation, AI, or multichannel features for proactive outreach
Want the best of both worlds? Try PostFlow for fast content creation without the complexity. Try out now

Final Verdict

Closely and LeadDelta both enhance LinkedIn usage but target different stages: Closely for proactive, automated sales outreach with AI and CRM depth, and LeadDelta for reactive, structured relationship management. Closely suits high-volume prospecting, while LeadDelta excels in network organization amid website access challenges.

Choose Closely for automated sales outreach and pipeline integration. Opt for LeadDelta if network management and collaboration are core, despite access issues—contact directly for details. Combine them for full-funnel: Closely for acquisition, LeadDelta for nurturing.

Overall Scores

Closely

4.5 / 5.0

Value: 8/10

LeadDelta

3.2 / 5.0

Value: 5/10

Ready to get started with PostFlow?

Try it out

No credit card required.

No signup required.