Brand24 vs Writesonic
Brand24
- Platform: Social media, news, blogs, forums, podcasts, reviews
- Best For: Brand monitoring and crisis detection
- Strength: Real-time AI sentiment and insights
- Users: 4000+ brands
Starting at $149/month
Writesonic
- Platform: AI search engines (ChatGPT, Gemini, Perplexity), SEO tools
- Best For: GEO and organic visibility growth
- Strength: AI-powered content and audits
- Users: 20,000+ teams
Starting at $49/month
Table of Contents
At a Glance
Monitoring & Listening
| Feature | Brand24 | Writesonic |
|---|---|---|
| Real-time social media monitoring | ✓ Monitors 25M+ sources including social, news, blogs, forums, podcasts, reviews | ✗ No social listening; focuses on AI search citations |
| AI search visibility tracking | ✗ Not available | ✓ Tracks visibility across ChatGPT, Gemini, Perplexity, and 10+ AI platforms |
| Multi-language support | ✓ 108 languages for global monitoring | ✓ Supports multiple languages in SEO and content, but limited regions in base plans |
| Hashtag and keyword tracking | ✓ Advanced hashtag tracking with reach and volume metrics | ✓ Keyword research via SEO AI Agent and Search Volume Explorer |
| Forum and review site monitoring | ✓ Comprehensive coverage of forums, reviews, podcasts | ✓ Reddit, Quora, and forum discovery for buyer conversations |
AI Features
| Feature | Brand24 | Writesonic |
|---|---|---|
| Sentiment analysis | ✓ AI-powered sentiment, emotion, and topic analysis | ✗ No sentiment analysis; focuses on content generation |
| AI content generation | ✗ No content creation | ✓ AI Article Writer and Content Engine for SEO-optimized articles |
| AI insights and events detection | ✓ AI Insights, Events Detection, Brand Assistant, Topics | ✓ AI Visibility Action Center, SEO AI Agent for audits and fixes |
| Prompt and conversation data analysis | ✗ Not available | ✓ AI Search Volume Explorer powered by 120M+ AI conversations |
| Automatic issue fixes | ✗ No automated fixes | ✓ AI-powered fixes for technical SEO issues |
Analytics & Reporting
| Feature | Brand24 | Writesonic |
|---|---|---|
| Reach, engagement, and presence metrics | ✓ Comprehensive analytics including reach, engagement, presence score, AVE, influencer analysis | ✗ Focuses on SEO metrics like visibility scores and citation gaps |
| SEO site audits | ✗ No SEO audits | ✓ Up to 60+ audits per month with page analysis and fixes |
| Automated reports | ✓ Daily/weekly reports, storm alerts, push notifications, white-labeled exports (PDF, Excel, PPT) | ✗ No automated social reports; focuses on SEO data integrations |
| Influencer analysis | ✓ Built-in influencer analysis | ✗ No influencer tracking |
| Data integrations for analytics | ✓ Slack, Microsoft Teams, optional API | ✓ Ahrefs, Google Keyword Planner, premium SEO data |
Collaboration & Scalability
| Feature | Brand24 | Writesonic |
|---|---|---|
| Unlimited users | ✓ Unlimited users from Team tier ($299/month) | ✗ 1- included users; add-ons at $40/user (Standard+) |
| Project limits | ✗ No project limits; keyword/mention based | ✓ 1- included projects; scales with tiers |
| Mobile app | ✓ Dedicated mobile app for on-the-go monitoring | ✗ Web-based; no mobile app mentioned |
| Enterprise security compliance | ✗ Standard SaaS security | ✓ SOC 2 Type II, GDPR, HIPAA compliance |
| Custom enterprise plans | ✓ From $999/month with custom limits | ✓ Custom for high-volume GEO and AI tracking |
Pricing Comparison
Brand24 starts at $149/month (annual) for basic monitoring, scaling to $999+ for enterprise with real-time AI features. Writesonic starts at $49/month for SEO and content automation, offering better entry-level value but locking advanced GEO behind higher tiers ($199+). Brand24 suits monitoring needs with mention-based scaling, while Writesonic provides more affordable access to AI content tools.
Brand24
Individual (Annual)
$149/month
Solo users or small teams starting with basic monitoring
- 3 keywords
- 2,000 mentions per month
- 1 user
- Updates every 12 hours
- AI Sentiment Analysis
- Access to core monitoring sources (social, news, blogs, forums, reviews)
Team (Annual)
$249/month
Small teams needing hourly updates and collaboration
- 7 keywords
- 10,000 mentions per month
- Unlimited users
- Updates every hour
- Priority support
- AI Sentiment Analysis
- Access to all standard monitoring and analytics features
Pro (Annual)
$299/month
Growing teams requiring real-time monitoring and AI insights
- 12 keywords
- 40,000 mentions per month
- Unlimited users
- Realtime updates
- Priority support
- Lightning Search
- AI Sentiment Analysis
- AI Events Detection
- AI Brand Assistant
- AI Insights for 2 projects
Business (Annual)
$499/month
Mid-sized businesses handling high-volume monitoring
- 25 keywords
- 100,000 mentions per month
- Unlimited users
- Realtime updates
- Priority support
- Lightning Search
- AI Sentiment Analysis
- AI Events Detection
- AI Brand Assistant
- AI Insights for 5 projects
Enterprise
from $999/month
Large organizations with global, custom monitoring
- Custom keyword count
- Custom mentions limit
- Unlimited users
- Realtime updates
- Priority support
- Lightning Search
- AI Sentiment Analysis
- AI Events Detection
- AI Brand Assistant
- Unlimited AI Insights
Writesonic
Lite
$49/month
Solopreneurs and freelancers starting with SEO and content
- SEO + content automation
- AI Article Writer with 15 article generations per month
- SEO & Content AI Agent with 100 generations per month
- Up to 6 SEO site audits per month
- Up to 200 pages analyzed for SEO issues
- Automatic fixes using AI for selected issues
- Chatsonic access with GPT-4o, Claude 3.7 Sonnet, and more
- Web browsing, data analysis, file uploads, and image generation
- Premium SEO data integrations
- 1 included user and 1 included project
Standard
$79/month
Small teams needing higher content and audit limits
- SEO + content automation with higher limits
- AI Article Writer with 30 article generations per month
- SEO & Content AI Agent with unlimited* generations per month
- Up to 15 SEO site audits per month
- Up to 750 pages analyzed for SEO issues
- Automatic fixes using AI
- Chatsonic with advanced AI models and web tools
- Premium SEO data integrations
- 1 included user and 2 included projects
- Option to add 1 additional user at $40/user per month
Professional
$199/month
Teams focused on full SEO, content, and introductory AI search tracking
- Full SEO + content + AI search tracking (GEO)
- AI Search Tracking (GEO) with 300 AI queries tracked
- Daily tracking frequency for AI visibility
- Support for 1 region and 1 language
- AI Article Writer with 100 article generations per month
- SEO & Content AI Agent with unlimited* generations and writing styles
- Up to 40 SEO site audits per month
- Up to 1,200 pages analyzed for SEO issues
- Automatic AI-powered fixes
- Chatsonic with GPT-4o, Claude 3.7 Sonnet, web browsing, and image generation
Advanced
$399/month
Growing teams expanding GEO and high-volume content
- Expanded SEO + content + AI search tracking
- AI Search Tracking (GEO) with 300 AI queries tracked and daily updates
- Support for 1 region and 1 language
- AI Article Writer with 200 article generations per month
- SEO & Content AI Agent with unlimited* generations and writing styles
- Up to 60 SEO site audits per month
- Up to 2,500 pages analyzed for SEO issues
- Automatic AI-powered fixes
- Chatsonic with advanced models, browsing, data analysis, and image generation
- Premium SEO data integrations
Enterprise
Custom
Large brands and agencies with tailored GEO and SEO needs
- Tailored GEO and AI search tracking
- Custom number of AI queries tracked and tracking frequency
- Custom regions and languages for AI visibility
- Custom configurations for Action Center, Prompt Explorer, and ChatGPT tracking
- AI Article Writer with high-volume article generations
- SEO & Content AI Agent with unlimited* generations and styles
- Up to 60+ SEO site audits per month and 2,500+ pages analyzed
- Automatic AI-powered technical fixes
- Chatsonic with enterprise-level access to AI models and tools
- Premium SEO data integrations at scale
Feature Deep Dive
Monitoring and Listening Capabilities
Brand24
Strengths
- Real-time monitoring of 25M+ sources across social, news, blogs, forums, podcasts, reviews
- Advanced filtering with Boolean search, sentiment, reach, language, source options
- Hashtag tracking with reach/volume metrics for campaigns
- Storm alerts, push notifications, custom email alerts for crises
- AI Events Detection and Topics for trend spikes
Workflow
Set keywords → Monitor mentions in real-time → Analyze sentiment/emotions → Receive alerts → Generate reports
Writesonic
Strengths
- AI Visibility Tracking across 10+ AI platforms (ChatGPT, Gemini, etc.)
- Reddit, Quora, forum discovery for buyer conversations
- AI Search Volume Explorer from 120M+ AI prompts
- No broad social listening; targeted to AI/SEO visibility
Workflow
Track AI queries → Identify citation gaps → Use Action Center tasks → Optimize content → Re-track visibility
Brand24 is superior for comprehensive social and media monitoring with real-time alerts and global coverage, ideal for reputation management. Writesonic excels in niche AI search visibility tracking but lacks broad listening tools. Choose Brand24 for social crises/PR, Writesonic for AI/SEO optimization.
AI Content and SEO Automation
Brand24
Strengths
- AI-powered sentiment, emotion, topic analysis for insights
- AI Brand Assistant and Insights for deeper trend understanding
- No content generation or SEO tools
Limitations
- Focused on analysis, not creation or optimization
- No site audits or automated fixes
Writesonic
Strengths
- Content Engine and AI Article Writer for source-backed, SEO-optimized articles
- SEO AI Agent for keyword research, topic clustering, content strategy
- SEO site audits with AI-powered automatic fixes for technical issues
- Chatsonic AI chat with GPT-4o, Claude, web browsing, data analysis
- GEO-specific actions to improve AI citations
Limitations
- Content focused on SEO/AI visibility, not social-specific
- Learning curve for full GEO leverage
Writesonic dominates in AI content creation and SEO automation with audits, fixes, and GEO tools, perfect for growth teams. Brand24 offers AI for monitoring insights but no creation/optimization. For content and SEO, Writesonic wins; for listening AI, Brand24.
Analytics and Reporting
Brand24
Strengths
- Rich analytics: reach, engagement, presence score, AVE, influencer analysis
- Automated daily/weekly reports, white-labeled options (PDF, Excel, PPT, QuickShare)
- Integrations with Slack, Teams for collaboration
- Mobile app for on-the-go access
Limitations
- Mention limits affect analytics depth in lower tiers
- API extra cost
Writesonic
Strengths
- AI visibility analytics with query tracking and gap identification
- Premium integrations: Ahrefs, Google Keyword Planner for SEO data
- Action Center for task-based improvements
- Enterprise security for data handling
Limitations
- No white-label reports or social-specific metrics
- Reporting tied to SEO/GEO, not broad monitoring
Brand24 provides deeper social/media analytics and flexible reporting for PR/marketing, with white-label options for agencies. Writesonic's analytics are SEO/GEO-focused, strong for visibility metrics but narrower. Brand24 for comprehensive reports, Writesonic for SEO insights.
Use Case Comparison
Brand Reputation Monitoring
Brand24 🏆
Excellent
Real-time monitoring, sentiment analysis, and alerts perfect for detecting crises and managing reputation across 25M+ sources.
Best Plan: Pro ($299/month) for real-time and AI Events
Score: 10/10
Writesonic
Poor
Lacks social listening; only tracks AI visibility, not broad reputation.
Best Plan: Not suitable
Score: 2/10
SEO and Growth Team Optimizing Visibility
Brand24
Fair
Keyword tracking helps, but no SEO audits or content tools.
Best Plan: Team ($249/month) for basic analytics
Score: 5/10
Writesonic 🏆
Excellent
GEO tracking, SEO AI Agent, audits, and content engine ideal for improving AI/organic rankings.
Best Plan: Professional ($199/month) for GEO
Score: 10/10
PR Professional Managing Crises
Brand24 🏆
Excellent
Storm alerts, real-time updates, sentiment analysis enable fast response to negative mentions.
Best Plan: Business ($499/month) for high-volume
Score: 10/10
Writesonic
Poor
No crisis detection or social monitoring tools.
Best Plan: Not suitable
Score: 1/10
Content Agency Managing SEO Clients
Brand24
Good
White-label reports useful, but lacks content/SEO creation.
Best Plan: Pro ($299/month) for reports
Score: 6/10
Writesonic 🏆
Excellent
AI content writer, audits, and multi-project support for client SEO strategies.
Best Plan: Advanced ($399/month) for scale
Score: 9/10
Marketing Team Tracking Campaigns
Brand24 🏆
Excellent
Hashtag tracking, reach/engagement metrics, influencer analysis for campaign impact.
Best Plan: Team ($249/month) for analytics
Score: 9/10
Writesonic
Good
Keyword research and content optimization help, but no social campaign tracking.
Best Plan: Standard ($79/month) for agents
Score: 6/10
Enterprise Global Brand Monitoring
Brand24 🏆
Excellent
108 languages, custom limits, unlimited AI Insights for worldwide reputation.
Best Plan: Enterprise ($999+/month)
Score: 10/10
Writesonic
Good
Custom GEO for multiple regions/languages, but limited to AI/SEO visibility.
Best Plan: Enterprise (Custom)
Score: 7/10
Solo Content Creator Optimizing SEO
Brand24
Poor
High price and monitoring focus not suited for individual content needs.
Best Plan: Not suitable
Score: 3/10
Writesonic 🏆
Excellent
Affordable Lite plan with AI writer and basic audits for personal SEO/content.
Best Plan: Lite ($49/month)
Score: 9/10
Digital Agency Handling Multiple Clients
Brand24
Good
Unlimited users and white-label reports support client monitoring.
Best Plan: Business ($499/month)
Score: 7/10
Writesonic 🏆
Excellent
Project-based scaling, add-on users, and SEO tools for client campaigns.
Best Plan: Professional ($199/month)
Score: 8/10
Startup Focused on AI Search Visibility
Brand24
Fair
Topic analysis helps trends, but no AI-specific tracking.
Best Plan: Individual ($149/month)
Score: 4/10
Writesonic 🏆
Excellent
GEO tracking and Action Center directly address AI citation gaps for startups.
Best Plan: Professional ($199/month)
Score: 10/10
PR Agency Tracking Media Coverage
Brand24 🏆
Excellent
News/blogs/podcasts monitoring, AVE metrics, white-label reports for clients.
Best Plan: Pro ($299/month)
Score: 10/10
Writesonic
Poor
No media monitoring; SEO-focused only.
Best Plan: Not suitable
Score: 2/10
Mid-Market Team Automating SEO
Brand24
Poor
No automation for SEO tasks.
Best Plan: Not suitable
Score: 2/10
Writesonic 🏆
Excellent
AI Agent, audits, and fixes automate SEO workflows efficiently.
Best Plan: Advanced ($399/month)
Score: 9/10
Influencer Marketing Team
Brand24 🏆
Excellent
Influencer analysis and mention tracking identify and measure partnerships.
Best Plan: Business ($499/month)
Score: 9/10
Writesonic
Fair
Forum discovery helps, but no dedicated influencer tools.
Best Plan: Standard ($79/month)
Score: 4/10
Pros and Cons
Brand24
Pros
- Extensive coverage of 25M+ online sources for comprehensive monitoring
- Powerful AI features like sentiment, emotion, events detection, and insights
- Real-time alerts and updates on higher tiers for crisis management
- Rich analytics including reach, engagement, AVE, and influencer tracking
- Strong reporting with white-labeled options, multiple export formats, and QuickShare
- Unlimited users from Team tier for easy collaboration
- Mobile app and 108-language support for global teams
- Integrations with Slack, Teams for real-time notifications
Cons
- High entry pricing ($149/month) limits accessibility for small teams
- Advanced AI and real-time features reserved for Pro+ tiers ($299+)
- Keyword and mention limits require careful management and potential upgrades
- Interface complexity may overwhelm users with basic needs
- API access adds extra costs for integrations
- No content creation or SEO tools
- Updates every 12 hours in base plan, delaying insights
Writesonic
Pros
- Affordable starting price ($49/month) with strong SEO/content basics
- Unique GEO and AI visibility tracking across major AI platforms
- AI Search Volume Explorer leverages 120M+ prompts for accurate data
- Integrated SEO AI Agent, audits, and automatic fixes streamline workflows
- Content Engine produces fact-checked, SEO-optimized articles at scale
- Chatsonic with advanced models (GPT-4o, Claude) for versatile AI assistance
- Premium integrations (Ahrefs, Google) enhance SEO capabilities
- Enterprise compliance (SOC 2, GDPR, HIPAA) for secure data handling
- Unlimited generations in higher tiers for high-volume content needs
Cons
- Platform breadth can overwhelm smaller users or those needing simple tools
- Best GEO and visibility features locked behind Professional+ ($199+)
- Pricing escalates with user/project add-ons for teams
- Learning curve for GEO, AI tracking, and technical SEO features
- No social listening or reputation monitoring capabilities
- Some resource pages return 404s, causing navigation issues
- Limited regions/languages in base plans for global SEO
- Less emphasis on real-time alerts compared to monitoring tools
Final Verdict
Brand24 and Writesonic target different aspects of digital marketing: Brand24 as a robust social listening tool for reputation and awareness, and Writesonic as an innovative GEO/SEO platform for content and visibility in AI search. They complement rather than compete directly, with Brand24 stronger in monitoring and Writesonic in creation/optimization.
Select Brand24 if your primary goal is monitoring online conversations and protecting reputation. Opt for Writesonic if you're building AI/SEO visibility through content and automation. For full-spectrum needs, integrate both: use Brand24 to listen and Writesonic to respond with optimized content.
Overall Scores
Brand24
Content Creation: 1/10
Value: 6/10
Writesonic
Content Creation: 9/10
Value: 8/10
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