As a reviewer focused on social media management tools, I look for platforms that balance powerful features with ease of use. Having reviewed the public presentations of B2Brain and Crowdfire extensively, I can help you understand which tool fits your specific workflow—and where a more streamlined alternative like PostFlow might be a better fit for creators who prioritize fast content creation.

Emilia Morosini, Chief Content Strategist at PostFlow

B2Brain

  • Platform: Trade shows and events
  • Best For: B2B event lead management and ROI tracking
  • Strength: Offline conversations to qualified pipeline
  • Users: Not specified

Starting at $1,000/show

Crowdfire

  • Platform: Multi-platform social media (historical)
  • Best For: Legacy content scheduling and curation
  • Strength: Simple multi-account management (retired)
  • Users: Not specified

Starting at N/A (platform shut down; historical paid plans discontinued)

Looking for a simpler alternative? Try PostFlow for fast LinkedIn post generation. Try out now

At a Glance

Event and Lead Management

Feature B2Brain Crowdfire
Badge and business card scanning Mobile-first scanning with unlimited users on show days Not applicable (social media focus)
Voice-to-text note capture For faster data entry at busy booths Not supported
Contextual account intelligence Pitch angles, talking points, and signals Not applicable
Post-event lead prioritization Analytics to focus on valuable prospects Not supported
Trade show specific tools Booth and event-focused lead capture No event management features

Social Media Management

Feature B2Brain Crowdfire
Multi-platform scheduling Not supported (event focus) Historical support for Twitter, Instagram, Facebook, LinkedIn
Content curation and discovery Not applicable Based on topics and RSS feeds (legacy)
Bulk scheduling and queue management Not supported For recurring content (historical)
Social inbox and mention tracking Not applicable Basic tracking on supported networks (retired)
Twitter follower management Not supported Historical cleanup tools (now ineffective due to platform changes)

Integrations and Collaboration

Feature B2Brain Crowdfire
CRM integrations HubSpot, Salesforce, Freshworks, Salesloft No CRM support (social focus)
Slack and Microsoft Teams integration For internal collaboration Not supported
Central dashboard for team monitoring Track accounts and team usage Basic multi-profile support (historical)
Support for multiple social profiles Event team focus, not social Across major networks (legacy)

Analytics and Reporting

Feature B2Brain Crowdfire
Post-event analytics Prioritization and ROI tracking Not applicable
Basic engagement analytics Event-specific only Follower growth and engagement (shallow, historical)
Performance reporting Lead and pipeline focus Social metrics (legacy, limited depth)

Accessibility and Deployment

Feature B2Brain Crowdfire
Mobile-first experience For booth scanning and notes Web and mobile access (historical)
Browser-based access No heavy installs Unified dashboard (retired)
Unlimited users on event days For large booth teams Tiered profile limits (legacy)
Need a tool that focuses on fast content creation? PostFlow generates LinkedIn posts in under a minute. Try out now

Pricing Comparison

B2Brain's pricing is event-focused starting at $1,000 per show for lead capture, with annual platform access at $5,000/year, while Crowdfire is completely shut down with no active pricing tiers available.

B2Brain

Trade Show Solution

$1,000/show

Single event lead capture

  • Unlimited users at the show
  • Unlimited badge, booth, and business card scans on show days
  • Pitch angles, talking points, and account signals
  • Ability to add and save notes on conversations
  • Sync to your CRM with enriched leads

Platform Pricing

$5,000/year

Ongoing account management across events

  • Unlimited users across the organization
  • Track and manage accounts throughout the year
  • Includes accounts scanned and added at trade shows (with Trade Show packages)
  • Integrations to supported CRMs, Slack, and Microsoft Teams
  • Onboarding, enablement, and ongoing support

Free Trial

Free

Evaluating core features

  • Access to B2Brain via a trial flow from the homepage
  • Sample badge to explore the app experience
  • Limited-time evaluation of core trade show intelligence features

Crowdfire

Free (Historical)

Free

Basic individual use

  • Connect a limited number of social accounts
  • Basic post scheduling with low queue limits
  • Access to simple content curation suggestions
  • Limited analytics and reporting
  • Mobile and web access

Plus (Historical)

Unavailable (legacy paid tier)

Small teams with more profiles

  • Higher limits on scheduled posts per account
  • Support for additional social profiles
  • Enhanced content curation and RSS support
  • Improved analytics compared to the free plan

Premium (Historical)

Unavailable (legacy paid tier)

Team use with deeper analytics

  • Support for more social accounts and team use
  • Deeper analytics and performance reports
  • More generous scheduling and queue limits
  • Priority support compared to lower tiers

VIP / Agency (Historical)

Unavailable (legacy paid tier)

Agencies and power users

  • Highest limits on profiles and scheduled posts
  • Features tailored for agencies and power users
  • Priority or dedicated support options
  • Advanced reporting for multiple clients
Want simpler pricing? PostFlow offers straightforward plans focused on fast post creation. Try out now

Feature Deep Dive

Lead Capture and Enrichment

B2Brain

Strengths
  • Mobile-first badge, booth, and business card scanning
  • Unlimited scans and users on show days
  • Contextual intelligence with pitch angles and signals
  • Voice-to-text for quick notes
  • Enriched leads synced to CRM
Workflow

Scan at booth → Capture notes → Enrich with intel → Sync to CRM → Prioritize post-event

Crowdfire

Strengths
  • No lead capture features
  • Historical social engagement tracking only
Workflow

N/A (not applicable)

B2Brain is purpose-built for event lead capture with mobile tools and enrichment, turning offline interactions into pipeline. Crowdfire had no such capabilities, focusing solely on social media. B2Brain wins for any event-based lead needs.

B2Brain mobile lead scanning

Content Scheduling and Management

B2Brain

Strengths
  • No content scheduling; event notes and intel management only
  • Central dashboard for tracking leads
Limitations
  • Not designed for social content
  • Event-specific only

Crowdfire

Strengths
  • Multi-platform scheduling from unified dashboard
  • Content curation via RSS and topics
  • Bulk scheduling and queue for recurring posts
  • Support for multiple profiles
Limitations
  • Platform shut down; unusable
  • Shallow features compared to modern tools

Crowdfire historically offered basic multi-platform scheduling and curation, ideal for social calendars. B2Brain lacks any content tools, focusing on events. For social scheduling, Crowdfire's legacy model is reference-only; modern alternatives are needed.

Crowdfire historical scheduling dashboard

Integrations and Collaboration

B2Brain

Strengths
  • Deep CRM integrations (HubSpot, Salesforce, etc.)
  • Slack and MS Teams for team updates
  • Unlimited users and central dashboard
  • Browser-based, no installs
Workflow

Integrate CRM → Scan leads → Collaborate via Slack → Monitor dashboard

Crowdfire

Strengths
  • Historical multi-profile support
  • Basic team access in higher tiers
Limitations
  • No CRM or collaboration integrations
  • Limited team features; now retired

B2Brain provides robust CRM and collaboration tools for sales teams at events. Crowdfire had minimal integrations, suitable for solo social users historically. B2Brain is superior for integrated workflows.

B2Brain CRM integrations

Analytics and Reporting

B2Brain

Strengths
  • Post-event analytics for lead prioritization
  • Track team usage and account intel
  • ROI focus on event pipeline
Limitations
  • Event-specific; no social metrics

Crowdfire

Strengths
  • Basic historical analytics for engagement and growth
  • Follower management reports
Limitations
  • Shallow compared to modern tools
  • Platform offline; no access

B2Brain offers targeted event analytics for pipeline value, while Crowdfire provided basic social reports historically. B2Brain is better for B2B event ROI; Crowdfire's analytics are outdated and inaccessible.

B2Brain post-event analytics
Prefer a streamlined tool? PostFlow focuses purely on creating great LinkedIn content quickly. Try out now

Use Case Comparison

Trade Show Exhibitor

B2Brain 🏆

Excellent

Mobile scanning, unlimited users, and CRM sync perfect for booth lead capture.

Best Plan: Trade Show Solution ($1,000/show)

Score: 10/10

Crowdfire

Poor

No event tools; social focus irrelevant.

Best Plan: N/A

Score: 1/10

B2B Sales Team at Events

B2Brain 🏆

Excellent

Contextual intel, pitch angles, and pipeline tracking align with sales processes.

Best Plan: Platform Pricing ($5,000/year)

Score: 10/10

Crowdfire

Poor

No sales or event features; retired.

Best Plan: N/A

Score: 1/10

Field Marketing Leader Proving Event ROI

B2Brain 🏆

Excellent

Post-event analytics and prioritization demonstrate value.

Best Plan: Platform Pricing ($5,000/year)

Score: 9/10

Crowdfire

Poor

No ROI tracking for events.

Best Plan: N/A

Score: 1/10

Social Media Manager

B2Brain

Poor

No social tools; event-only.

Best Plan: Not suitable

Score: 2/10

Crowdfire 🏆

Good (Historical)

Multi-platform scheduling and curation, but shut down requires migration.

Best Plan: Premium (Unavailable)

Score: 7/10

Solo Content Creator

B2Brain

Poor

Not for content; event-focused.

Best Plan: Not suitable

Score: 1/10

Crowdfire 🏆

Fair (Historical)

Affordable scheduling for small teams, but offline.

Best Plan: Plus (Unavailable)

Score: 5/10

Marketing Agency for Social Media

B2Brain

Poor

No agency social features.

Best Plan: Not suitable

Score: 2/10

Crowdfire 🏆

Good (Historical)

VIP tier for agencies, but retired and limited collaboration.

Best Plan: VIP/Agency (Unavailable)

Score: 6/10

Large Booth Team at Conferences

B2Brain 🏆

Excellent

Unlimited users and mobile access for teams.

Best Plan: Trade Show Solution ($1,000/show)

Score: 10/10

Crowdfire

Poor

Irrelevant for events.

Best Plan: N/A

Score: 1/10

Researcher Studying Social Tool Evolution

B2Brain

Fair

Modern event tool, but not historical social.

Best Plan: Free Trial

Score: 4/10

Crowdfire 🏆

Excellent

Provides context on early social management before shutdown.

Best Plan: N/A (Historical reference)

Score: 9/10

Small Business Attending Occasional Events

B2Brain 🏆

Good

Per-show pricing works, but high for infrequent use.

Best Plan: Trade Show Solution ($1,000/show)

Score: 7/10

Crowdfire

Poor

No event support.

Best Plan: N/A

Score: 1/10

Historical Twitter Marketer

B2Brain

Poor

No social features.

Best Plan: Not suitable

Score: 1/10

Crowdfire 🏆

Good (Historical)

Strong Twitter tools like follower cleanup, now obsolete.

Best Plan: Premium (Unavailable)

Score: 8/10

Account-Based Strategy Team

B2Brain 🏆

Excellent

Contextual intel and CRM sync for ABM at events.

Best Plan: Platform Pricing ($5,000/year)

Score: 9/10

Crowdfire

Poor

No ABM or event tools.

Best Plan: N/A

Score: 1/10

User Migrating from Legacy Social Tools

B2Brain

Poor

Not a social replacement.

Best Plan: Not suitable

Score: 2/10

Crowdfire 🏆

Fair

Sunset notice refers to SocialBee; useful for understanding old workflows.

Best Plan: N/A

Score: 4/10

Still deciding? PostFlow offers a simple, focused approach to LinkedIn content creation. Try out now

Pros and Cons

B2Brain

Pros

  • Highly focused on converting event and trade show activity into qualified pipeline
  • Unlimited users on event plans remove friction for large booth teams
  • Contextual pitch angles and talking points differentiate it from basic lead scanners
  • Strong CRM and collaboration integrations, including HubSpot, Salesforce, Slack, and MS Teams
  • Mobile-first and browser-based experience is easy to deploy and adopt
  • Post-event analytics prove event ROI

Cons

  • Pricing starts at levels that may be high for very small teams or occasional event users
  • No detailed self-serve monthly tiers are listed publicly, requiring contact for advanced pricing
  • Best value is realized only when integrated with a CRM and structured sales process
  • Focused primarily on events and trade shows, not a full marketing automation or sales engagement suite
  • Some pages like FAQs and Customers currently resolve to generic or 404-style templates, which may limit publicly available documentation

Crowdfire

Pros

  • Historically offered an easy-to-use interface for managing multiple social accounts
  • Provided affordable entry-level plans suitable for solo creators and small teams
  • Included content curation features that helped fill social calendars quickly
  • Offered basic analytics and reporting to guide content strategy decisions
  • Supported multi-platform scheduling from a single dashboard, reducing manual posting

Cons

  • The platform is now shut down and completely offline, making it unusable today
  • Legacy growth-hacking features became less effective as social networks changed policies
  • Analytics and reporting were relatively shallow compared to modern competitors
  • Limited collaboration and workflow features for larger teams or agencies
  • Did not fully embrace AI-assisted content creation before shutting down
Want the best of both worlds? Try PostFlow for fast content creation without the complexity. Try out now

Final Verdict

B2Brain and Crowdfire are fundamentally different: B2Brain is an active, specialized tool for trade show lead intelligence and pipeline generation, while Crowdfire was a legacy social media scheduler now shut down and only relevant for historical context.

Choose B2Brain for active trade show and event lead management to build qualified pipeline. Crowdfire is retired; for social media needs, consider modern alternatives like SocialBee or Hootsuite. The tools don't overlap, so select based on event vs. social focus.

Overall Scores

B2Brain

4.4 / 5.0

Lead Generation: 10/10

Value: 7/10

Crowdfire

2.0 / 5.0

Value: 1/10

Ready to get started with PostFlow?

Try it out

No credit card required.

No signup required.