AuthoredUp vs Facelift
AuthoredUp
- Platform: LinkedIn only
- Best For: LinkedIn content creators and B2B personal branding
- Strength: Deep LinkedIn editor and historical analysis
- Users: 2011 professionals
Starting at $12.46/month
Facelift
- Platform: Multi-channel (major social networks, WhatsApp, Threads)
- Best For: Enterprise teams and multi-brand management
- Strength: Unified orchestration with AI assistance and compliance
- Users: 1,000 brands
Starting at on request
Table of Contents
At a Glance
Platform Support
| Feature | AuthoredUp | Facelift |
|---|---|---|
| ✓ Deep specialization with company page support | ✓ Full support as part of multi-channel suite | |
| X (Twitter) | ✗ LinkedIn-only | ✓ Unified publishing across social networks |
| Facebook & Instagram | ✗ Not supported | ✓ Multi-network publishing with platform optimization |
| WhatsApp, Threads, Other Messaging | ✗ Not supported | ✓ Includes emerging channels like Threads and WhatsApp |
| Multi-Brand/Location Management | ✗ Limited to profiles under one organization | ✓ Supports distributed stakeholders and regions |
Content Creation
| Feature | AuthoredUp | Facelift |
|---|---|---|
| Rich Post Editor | ✓ LinkedIn-specific with bold, italics, bullets, emojis, live preview | ✓ Multi-channel editor with Quickfill for cross-platform |
| Templates and Snippets | ✓ 300+ hooks, endings, CTAs; unlimited snippets | ✓ Fixed content types and frames for standardization |
| AI-Assisted Creation | ✗ No native AI; relies on user input and templates | ✓ Facelift AI for content and workflow support |
| Drafts and Reuse | ✓ Unlimited drafts, historical post reuse suggestions | ✓ Editorial calendar with content access control |
| Chrome Extension | ✓ In-LinkedIn editing and preview | ✗ Web-based, no browser-specific extension |
Scheduling & Automation
| Feature | AuthoredUp | Facelift |
|---|---|---|
| Content Calendar | ✓ Centralized for LinkedIn posts with filters | ✓ List-to-month views, taskboards, storyboards |
| Multi-Network Scheduling | ✗ LinkedIn-only | ✓ Cross-platform publishing and automation |
| Best Time Recommendations | ✓ Based on analytics for LinkedIn | ✓ AI-assisted optimization across channels |
| Approval Workflows | ✗ Basic draft collaboration in Business plan | ✓ Custom multi-level approvals and governance |
Engagement & Community Management
| Feature | AuthoredUp | Facelift |
|---|---|---|
| Unified Inbox | ✗ LinkedIn engagement via platform analytics | ✓ Centralized inbox across all networks |
| Employee Advocacy | ✗ Not available | ✓ Amplify app with advocate analytics |
| Role-Based Permissions | ✗ Organization management in Business plan | ✓ Advanced user management and access control |
Analytics & Reporting
| Feature | AuthoredUp | Facelift |
|---|---|---|
| Post Performance Analytics | ✓ Impressions, engagement, growth timelines; CSV export | ✓ Advanced Data Layer with customizable dashboards |
| Competitive Benchmarking | ✗ LinkedIn-specific patterns via posts table | ✓ Strategic optimization with benchmarks |
| Saved/Historical Post Analysis | ✓ Keyword/author filters, reuse suggestions | ✓ Integrated with planning tools |
| Team/Organization Analytics | ✓ Across profiles in Business plan | ✓ Dedicated for multi-team structures |
Collaboration & Enterprise Features
| Feature | AuthoredUp | Facelift |
|---|---|---|
| Team Sub-Accounts | ✓ For teams and clients in Business plan | ✓ Unlimited users with advanced management |
| Governance & Compliance | ✗ Secure environment, EU hosting | ✓ SSO, audit logs, data retention policies |
| Custom Onboarding | ✓ Custom Growth Plan with training | ✓ Dedicated Success Manager and Consultant |
| Unlimited Users | ✗ Per-profile pricing | ✓ Unlimited on all plans |
Pricing Comparison
AuthoredUp offers transparent, per-profile pricing starting at $12.46/month (yearly Business), ideal for LinkedIn-focused users. Facelift's pricing is custom on request, suiting enterprises but complicating budgeting for smaller teams.
AuthoredUp
Individual (Yearly)
$16.63/month
Solo LinkedIn creators
- 1 LinkedIn profile
- Full editor with formatting and preview
- Unlimited drafts, snippets, company pages
- 300+ hooks and post endings
- Content analytics
Business (Yearly)
$12.46/month per profile
Teams and agencies managing multiple profiles
- Minimum 3 profiles
- Multi-profile management
- Sub-accounts for teams/clients
- Team analytics and draft collaboration
Custom Growth Plan
Custom
Scaling teams needing personalized support
- Personalized onboarding
- Dedicated training
- Flexible invoicing
Facelift
Professional
on request
Mid-sized teams starting orchestration
- Unlimited users
- Plan and publish across networks
- Unified inbox and core analytics
- Employee advocacy tools
- Strategic planning with frames and taskboards
Business
on request
Complex organizations with multi-team needs
- Advanced user and team management
- Custom approvals and content control
- Multiple frames, content types, taskboards
- Dedicated Success Manager
Enterprise
on request
Large-scale enterprises with compliance needs
- SSO, audit logs, custom data retention
- Hundreds of customizable elements
- Project & Solutions Consultant
Feature Deep Dive
Content Creation Capabilities
AuthoredUp
Strengths
- Rich LinkedIn editor with formatting, readability checks, and live preview
- Unlimited drafts, snippets, and 300+ templates for hooks/endings/CTAs
- Historical post collection with reuse suggestions for top performers
- Chrome extension integrates directly into LinkedIn
- Focus on personal branding and B2B content nuances
Workflow
Save ideas as snippets → Use templates for drafting → Edit with preview → Reuse from history → Publish via extension
Facelift
Strengths
- Multi-channel Quickfill for efficient cross-platform content
- AI-assisted creation and fixed content types for standardization
- Frames and storyboards for campaign structuring
- Employee advocacy integration for content amplification
- Workflow support through taskboards and approvals
Workflow
Plan in frames/storyboards → Create with AI/Quickfill → Standardize with content types → Approve → Distribute across channels
AuthoredUp provides a lightweight, LinkedIn-tailored editor ideal for quick, high-quality posts without AI overload. Facelift's creation tools are more structured and AI-enhanced but suited for enterprise-scale, multi-platform consistency. Choose AuthoredUp for solo LinkedIn writing; Facelift for team-orchestrated campaigns.
Scheduling & Automation
AuthoredUp
Strengths
- Centralized calendar for scheduled and published posts
- Posts table with filters for pattern discovery
- Best times to post based on analytics
- 1-click reuse from historical content
Limitations
- LinkedIn-only scheduling
- No advanced automation or multi-channel queues
- Basic collaboration in higher plans
Facelift
Strengths
- Unified calendar with list-to-month views and drag-and-drop
- Multi-network publishing and AI workflow automation
- Taskboards for project management and storyboards for narratives
- Custom approval processes for governance
Limitations
- Can feel complex for simple scheduling
- Requires setup for full automation benefits
AuthoredUp's scheduling is streamlined for LinkedIn efficiency, focusing on reuse and insights. Facelift offers robust, enterprise automation across platforms with governance. AuthoredUp wins for individual LinkedIn users; Facelift for teams needing structured multi-channel orchestration.
Analytics & Reporting
AuthoredUp
Strengths
- In-depth metrics: impressions, engagement, growth timelines
- Follower growth tracking and best post times
- Saved-post analysis with filters and CSV export
- Posts table to uncover content patterns
Limitations
- LinkedIn-specific only
- No competitive benchmarking
Facelift
Strengths
- Dedicated Data Layer for advanced insights
- Customizable dashboards and competitive benchmarking
- Unified analytics across modules (Orchestrate, Analyze, etc.)
- Advocate analytics for employee amplification
Limitations
- Less granular for single-platform deep dives
- Requires configuration for optimal use
AuthoredUp delivers focused, actionable LinkedIn analytics for creators to refine content. Facelift provides broader, strategic enterprise reporting with benchmarks. Opt for AuthoredUp for LinkedIn pattern analysis; Facelift for cross-channel performance optimization.
Collaboration & Governance
AuthoredUp
Strengths
- Sub-accounts and organization management in Business plan
- Draft collaboration between team members
- Support for multiple company pages
- Secure EU hosting and privacy focus
Limitations
- Per-profile pricing limits scalability
- Basic compared to enterprise needs
Facelift
Strengths
- Unlimited users and role-based permissions
- Custom approval workflows and content access control
- SSO, audit logs, and compliance features in Enterprise
- Multi-team structures and distributed stakeholder support
Limitations
- Onboarding requires time and training
- Overpowered for small teams
AuthoredUp supports lightweight team collaboration for LinkedIn-focused groups. Facelift excels in enterprise governance with unlimited users and compliance tools. AuthoredUp suits small B2B teams; Facelift is ideal for regulated, large organizations.
Use Case Comparison
Solo LinkedIn Creator
AuthoredUp 🏆
Excellent
Tailored editor, unlimited drafts, and analytics empower consistent posting without complexity.
Best Plan: Individual (Yearly, $16.63/month)
Score: 10/10
Facelift
Poor
Enterprise features are overkill; lacks LinkedIn depth for individuals.
Best Plan: Not suitable
Score: 2/10
B2B Personal Branding
AuthoredUp 🏆
Excellent
Hooks/templates and historical reuse help build authentic LinkedIn presence.
Best Plan: Individual (Monthly, $19.95/month)
Score: 9/10
Facelift
Fair
Multi-platform but lacks personal LinkedIn focus.
Best Plan: Professional (on request)
Score: 5/10
Agency Managing LinkedIn Clients
AuthoredUp 🏆
Good
Sub-accounts and multi-profile support, but no advanced approvals.
Best Plan: Business (Yearly, $12.46/month per profile)
Score: 8/10
Facelift
Good
Strong governance but pricing opacity and multi-platform emphasis may not fit LinkedIn-only.
Best Plan: Business (on request)
Score: 7/10
Enterprise Multi-Brand Management
AuthoredUp
Poor
LinkedIn-only; no multi-channel or unlimited users.
Best Plan: Not suitable
Score: 3/10
Facelift 🏆
Excellent
Unlimited users, governance, and multi-region support ideal for complex orgs.
Best Plan: Enterprise (on request)
Score: 10/10
Employee Advocacy Program
AuthoredUp
Fair
Basic sharing via LinkedIn, but no dedicated tools.
Best Plan: Business (Monthly, $14.95/month per profile)
Score: 4/10
Facelift 🏆
Excellent
Amplify app with analytics for content distribution and tracking.
Best Plan: Professional (on request)
Score: 9/10
Regulated Industry Compliance
AuthoredUp
Fair
Secure but lacks audit logs or SSO.
Best Plan: Custom Growth Plan
Score: 5/10
Facelift 🏆
Excellent
SSO, audit logs, data retention for privacy-sensitive sectors.
Best Plan: Enterprise (on request)
Score: 10/10
Small Team Content Calendar
AuthoredUp 🏆
Good
Simple calendar and collaboration for LinkedIn.
Best Plan: Business (Yearly)
Score: 7/10
Facelift
Good
Advanced but may overwhelm small teams.
Best Plan: Professional (on request)
Score: 6/10
Multi-Platform Retail Network
AuthoredUp
Poor
No multi-platform support.
Best Plan: Not suitable
Score: 1/10
Facelift 🏆
Excellent
Centralized management for locations/brands across channels.
Best Plan: Business (on request)
Score: 9/10
Sales Team Social Selling on LinkedIn
AuthoredUp 🏆
Excellent
Analytics and reuse for pipeline generation content.
Best Plan: Individual (Yearly)
Score: 9/10
Facelift
Fair
Engagement tools but less LinkedIn depth.
Best Plan: Professional (on request)
Score: 5/10
In-House Marketing Team
AuthoredUp
Good
For LinkedIn-focused teams building brands.
Best Plan: Business (Monthly)
Score: 7/10
Facelift 🏆
Excellent
Orchestration modules for structured workflows.
Best Plan: Business (on request)
Score: 8/10
Consultant Reusing Winning Content
AuthoredUp 🏆
Excellent
Historical analysis and 1-click reuse tailored to LinkedIn.
Best Plan: Individual (Monthly)
Score: 10/10
Facelift
Good
Content libraries but multi-platform focus dilutes reuse.
Best Plan: Professional (on request)
Score: 6/10
Franchise Local Management
AuthoredUp
Poor
No multi-location or channel support.
Best Plan: Not suitable
Score: 2/10
Facelift 🏆
Excellent
Content access control and central team oversight.
Best Plan: Business (on request)
Score: 9/10
Pros and Cons
AuthoredUp
Pros
- Purpose-built for LinkedIn with nuanced features like rich editor and preview
- Unlimited drafts, snippets, and templates streamline ideation and reuse
- Deep analytics including historical analysis and CSV export
- Chrome extension for seamless in-platform experience
- Affordable per-profile pricing with strong privacy (EU hosting)
- Ideal for personal branding and B2B without multi-platform bloat
- Support for multiple company pages under one profile
Cons
- Interface can be complex for basic users
- No native AI generation; relies on manual input
- Chrome-centric, limiting for other browsers
- Pricing scales per profile for teams
- LinkedIn-only; unsuitable for multi-platform needs
- No free trial or money-back guarantee
Facelift
Pros
- Comprehensive modules for full orchestration: planning to advocacy
- Unlimited users on all plans, perfect for cross-functional teams
- Strong governance with approvals, permissions, and compliance tools
- Advanced analytics with Data Layer and competitive benchmarking
- AI assistance for content and workflows
- Multi-channel support including emerging platforms
- Dedicated support and onboarding for enterprises
Cons
- No public pricing; custom quotes complicate decisions
- Heavy platform may overwhelm small teams or single-channel users
- Implementation requires significant time and training
- AI is assistive, not fully autonomous
- Interface demands learning for advanced features
- No free trial details provided
Final Verdict
AuthoredUp and Facelift target different scales: AuthoredUp is a nimble LinkedIn studio for creators emphasizing content quality and insights, while Facelift is a robust enterprise platform for orchestrating complex, multi-channel social strategies with governance.
Select AuthoredUp for targeted LinkedIn excellence on a budget. Choose Facelift for scalable, compliant multi-channel management in larger orgs. They can integrate: AuthoredUp for LinkedIn depth within a Facelift enterprise setup.
Overall Scores
AuthoredUp
LinkedIn Focus: 10/10
Content Creation: 9/10
Value: 8/10
Facelift
LinkedIn Focus: 6/10
Content Creation: 7/10
Multi-Platform: 10/10
Value: 7/10
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