AuthoredUp vs Dux-Soup
AuthoredUp
- Platform: LinkedIn only
- Best For: Content creators and personal branding
- Strength: Deep content editing and performance insights
- Users: 2,011 professionals
Starting at $12.46/month
Dux-Soup
- Platform: LinkedIn only
- Best For: Sales outreach and lead generation
- Strength: Automated drip campaigns and CRM integrations
- Users: 300,000 users
Starting at $14.99/month
Table of Contents
At a Glance
Platform Support
| Feature | AuthoredUp | Dux-Soup |
|---|---|---|
| LinkedIn Personal Profiles | ✓ Full support for personal profiles with editor and analytics | ✓ Supports personal profiles for automation |
| LinkedIn Company Pages | ✓ Multi-company page support under one profile | ✓ Supports company pages via Sales Navigator/Recruiter |
| Sales Navigator Integration | ✗ No native integration | ✓ Full support for advanced searches and outreach |
| Multi-Platform Support | ✗ LinkedIn-focused only | ✗ LinkedIn-focused only |
Content Creation
| Feature | AuthoredUp | Dux-Soup |
|---|---|---|
| Rich Text Editor | ✓ Bold, italics, bullets, emojis, live preview in LinkedIn | ✗ Basic message templates, no advanced formatting |
| Drafts and Snippets | ✓ Unlimited drafts and reusable snippets | ✗ No content drafting tools |
| Templates Library | ✓ 300+ hooks, endings, CTA templates | ✓ Message templates for campaigns |
| AI Post Generation | ✗ No native AI, relies on user input and templates | ✗ No AI content creation |
| Post Reuse Suggestions | ✓ Historical posts collection and top-performer reuse | ✗ No content reuse features |
Scheduling & Automation
| Feature | AuthoredUp | Dux-Soup |
|---|---|---|
| Content Calendar | ✓ Centralized calendar for published and scheduled posts | ✗ No content scheduling |
| Drip Campaigns | ✗ No automation for outreach | ✓ Multi-step campaigns with up to 12 actions and delays |
| Automated Actions | ✗ Manual posting only | ✓ Profile visits, connections, messages, InMails automated |
| Response Detection | ✗ No outreach automation | ✓ Auto-pause campaigns for engaged prospects |
| Cloud Automation | ✗ Browser-based via Chrome extension | ✓ 24/7 cloud-hosted option |
Lead Generation & Engagement
| Feature | AuthoredUp | Dux-Soup |
|---|---|---|
| Profile Visits and Connections | ✗ No automation | ✓ Automated visits, requests, and follow-ups |
| Lead Tagging and Funnels | ✗ No lead management | ✓ Profile tagging, search, and funnel statistics |
| CRM Integrations | ✗ CSV export only | ✓ Native with Pipedrive, HubSpot, etc., plus Zapier |
| Engagement Analytics | ✓ Post impressions, engagement, growth timelines | ✓ Campaign statistics and action history |
Analytics & Reporting
| Feature | AuthoredUp | Dux-Soup |
|---|---|---|
| Post Performance Analytics | ✓ In-depth impressions, engagement, best times to post | ✓ Outreach activity, response rates, funnel views |
| Historical Data Export | ✓ CSV export for saved posts with filters | ✓ CSV export for leads and actions |
| Follower Growth Tracking | ✓ Dedicated growth timelines and recommendations | ✗ Focus on lead metrics, not follower growth |
| Team Analytics | ✓ Across multiple profiles in business plans | ✓ Shared campaign stats for teams |
Collaboration & Team Features
| Feature | AuthoredUp | Dux-Soup |
|---|---|---|
| Multi-Profile Management | ✓ Support for multiple company pages and sub-accounts | ✓ Team seats and shared campaigns |
| Draft Collaboration | ✓ Team draft sharing in business plans | ✗ No content collaboration |
| Organization Management | ✓ Centralized control for teams and clients | ✓ License administration and consolidated billing |
| Agency Sub-Accounts | ✓ Sub-accounts for clients in business plans | ✓ Metered billing for agencies |
Integrations & Extensions
| Feature | AuthoredUp | Dux-Soup |
|---|---|---|
| Chrome Extension | ✓ In-LinkedIn editor and preview | ✓ Browser-based automation |
| CRM Integrations | ✗ No native CRM | ✓ Pipedrive, HubSpot, Zapier, Make |
| CSV Export | ✓ For posts and analytics | ✓ For leads and activity |
| Cloud Hosting | ✗ Web platform and extension only | ✓ 24/7 cloud automation |
Pricing Comparison
AuthoredUp starts at $12.46/month (yearly business per profile) for content tools, while Dux-Soup starts at $14.99/month for basic automation. AuthoredUp offers better value for content-focused users, while Dux-Soup's tiers scale for advanced outreach but can get expensive with cloud and teams.
AuthoredUp
Individual (Monthly)
$19.95/month
Solo creators managing one profile
- 1 LinkedIn profile connection
- Full editor with styling and preview
- Unlimited drafts, snippets, company pages
- 300+ templates
- Content analytics
Business (Monthly)
$14.95/month per profile
Teams and agencies with multiple profiles
- Minimum 3 profiles
- Multi-profile management
- Sub-accounts for teams/clients
- Team analytics and draft collaboration
Individual (Yearly)
$16.63/month
Committed solo users
- Billed at $199.50/year
- All individual features
- Access to saved posts
Business (Yearly)
$12.46/month per profile
Scaling teams
- Billed at $149.50 per profile/year
- All business features
- Organization management
Custom Growth Plan
Custom
Large teams and agencies
- Personalized onboarding
- Dedicated training
- Flexible invoicing
Dux-Soup
Pro Dux (Individual Monthly)
$14.99/month
Solo users starting automation
- Basic outreach: visits, connections, messages
- Browser-based
Turbo Dux (Individual Monthly)
$55.00/month
Advanced individual campaigns
- Multi-step drip campaigns (up to 12 actions)
- Response detection
- Basic pipeline management
Cloud Dux (Individual Monthly)
$99.00/month
Always-on automation
- 24/7 cloud drip campaigns
- No browser needed
Pro Dux (Team Monthly Per Seat)
$14.99/month
Small teams
- Tiered discounts for multiple seats
- Consolidated billing
Turbo Dux (Team Monthly Per Seat)
$55.00/month
Team outreach campaigns
- Shared campaigns
- Tiered pricing up to 50% off
Cloud Dux (Team Monthly Per Seat)
$99.00/month
Enterprise teams
- Cloud team campaigns
- High Flyer eligibility
Pro Dux (Agency Metered)
$337.50/month
Agencies with 30+ seats
- Metered billing
- Automatic High Flyer status
Turbo Dux (Agency Metered)
$412.50/month
Agencies with advanced needs
- Metered for 10+ seats
- Discounted rates
Cloud Dux (Agency Metered)
$371.00/month
Cloud-focused agencies
- Metered for 5+ seats
- Always-on for clients
Feature Deep Dive
Content Creation Capabilities
AuthoredUp
Strengths
- Powerful editor with formatting, readability scores, and LinkedIn preview
- Unlimited drafts, snippets, and 300+ templates for hooks/CTAs
- Historical post collection with reuse suggestions for top performers
- Saved-post analysis with keyword/author filters
- Centralized content calendar for organization
Workflow
Save ideas as snippets → Use templates for drafting → Edit with live preview → Schedule or publish → Analyze and reuse winners
Dux-Soup
Strengths
- Basic message templates for personalized outreach
- Action queue for sequencing messages in campaigns
- No advanced content tools, focuses on automation delivery
Workflow
Create message templates → Set in drip campaign → Automate delivery based on responses → Tag leads for follow-up
AuthoredUp is far superior for content creation with its rich editor, templates, and reuse features tailored to LinkedIn posts. Dux-Soup offers minimal tools, prioritizing automation over creation. Choose AuthoredUp for building engaging content; Dux-Soup for delivering templated messages at scale.
Scheduling & Automation
AuthoredUp
Strengths
- Content calendar with filters by type/account/tags
- Posts table for pattern discovery
- Best times to post recommendations from analytics
- 1-click reuse from history
Limitations
- Manual scheduling only, no drip or outreach automation
- LinkedIn posting via extension, no cloud
Dux-Soup
Strengths
- Multi-step drip campaigns with custom delays and 12 actions
- Automated visits, connections, messages, InMails
- Response detection and campaign pausing
- Cloud option for 24/7 operation
- Action history and queue visibility
Limitations
- No content scheduling, only outreach automation
- Requires LinkedIn limits adherence to avoid bans
- Complex setup for beginners
Dux-Soup dominates automation with sophisticated drip campaigns and cloud execution for lead outreach. AuthoredUp provides solid content scheduling but lacks any outreach automation. For content posting, AuthoredUp wins; for scalable lead gen automation, Dux-Soup is essential.
Lead Generation & Relationship Building
AuthoredUp
Strengths
- Indirect lead gen via high-engagement content analytics
- Follower growth tracking to identify effective strategies
- Post patterns and reuse to optimize for conversions
- CSV export for external CRM integration
Workflow
Create optimized content → Schedule based on best times → Analyze engagement/growth → Reuse winners to build audience → Export data for sales follow-up
Dux-Soup
Strengths
- Direct automation: visits, connections, personalized messages
- Lead tagging, search, and funnel-based stats
- Response detection for hot leads
- Native CRM integrations and Zapier for pipeline building
- Multi-touch campaigns for nurturing
Workflow
Search prospects → Automate visits/connections → Send drip messages → Detect responses → Tag and export to CRM → Track funnel progress
Dux-Soup is the clear leader in direct lead generation with automation tools that scale outreach. AuthoredUp supports indirect leads through better content that drives organic growth. For proactive prospecting, choose Dux-Soup; for content-driven attraction, AuthoredUp.
Analytics & Reporting
AuthoredUp
Strengths
- In-depth post analytics: impressions, engagement, timelines
- Follower growth and best post times
- Saved-post analysis with filters and CSV export
- Posts table with pattern uncovering
- Team analytics across profiles
Limitations
- Focused on content performance, not outreach metrics
- No real-time CRM syncing
Dux-Soup
Strengths
- Campaign statistics: actions, responses, funnels
- Action queue and history for visibility
- Lead management views and tagging reports
- CSV export and CRM-integrated reporting
- Team-shared stats
Limitations
- Less emphasis on content/post analytics
- Dependent on campaign setup quality
AuthoredUp provides deeper content and profile analytics for creators, while Dux-Soup excels in outreach campaign metrics for sales teams. Both offer CSV exports, but AuthoredUp is better for understanding post success, and Dux-Soup for tracking lead interactions.
Use Case Comparison
Solo LinkedIn Creator
AuthoredUp 🏆
Excellent
Tailored editor, unlimited drafts, templates, and analytics help creators produce and optimize content efficiently.
Best Plan: Individual ($19.95/month)
Score: 10/10
Dux-Soup
Poor
Lacks content tools; focused on automation not creation.
Best Plan: Not suitable
Score: 2/10
B2B Sales Prospecting
AuthoredUp
Fair
Content can attract leads organically, but no direct outreach.
Best Plan: Individual ($16.63/month yearly)
Score: 5/10
Dux-Soup 🏆
Excellent
Automated connections, messages, and CRM integration perfect for prospecting.
Best Plan: Turbo Dux ($55/month)
Score: 10/10
Personal Branding Consultant
AuthoredUp 🏆
Excellent
Deep analytics, post reuse, and editor build strong brands.
Best Plan: Individual ($19.95/month)
Score: 9/10
Dux-Soup
Fair
Can automate networking but no branding content support.
Best Plan: Pro Dux ($14.99/month)
Score: 4/10
Sales Team Outreach
AuthoredUp
Poor
No team automation or lead tools.
Best Plan: Not suitable
Score: 3/10
Dux-Soup 🏆
Excellent
Shared campaigns, multi-seat, response detection for coordinated outreach.
Best Plan: Turbo Dux Team ($55/month per seat)
Score: 10/10
Agency Managing LinkedIn Clients
AuthoredUp
Good
Sub-accounts and multi-profile analytics for clients.
Best Plan: Business ($14.95/month per profile)
Score: 8/10
Dux-Soup 🏆
Excellent
Metered agency billing, client seats, and shared campaigns.
Best Plan: Agency Metered ($337.50+/month)
Score: 9/10
Content Reuse and Optimization
AuthoredUp 🏆
Excellent
Historical reuse, pattern analysis, and filters for top content.
Best Plan: Individual ($16.63/month yearly)
Score: 10/10
Dux-Soup
Poor
No content optimization features.
Best Plan: Not suitable
Score: 1/10
Automated Lead Generation
AuthoredUp
Fair
Analytics inform strategy, but manual execution.
Best Plan: Business ($12.46/month per profile yearly)
Score: 4/10
Dux-Soup 🏆
Excellent
Drip campaigns, tagging, and integrations automate the process.
Best Plan: Cloud Dux ($99/month)
Score: 10/10
In-House Marketing Team
AuthoredUp
Good
Team drafts, multi-profile, analytics for B2B focus.
Best Plan: Business ($14.95/month per profile)
Score: 7/10
Dux-Soup
Good
Team campaigns for outbound, but no content support.
Best Plan: Turbo Dux Team ($41.25/month yearly per seat)
Score: 7/10
Social Selling Pipeline Generation
AuthoredUp
Good
Content drives visibility for pipeline.
Best Plan: Individual ($19.95/month)
Score: 6/10
Dux-Soup 🏆
Excellent
Direct outreach and CRM sync build pipelines.
Best Plan: Turbo Dux ($55/month)
Score: 9/10
Budget-Conscious Creator
AuthoredUp 🏆
Excellent
Low starting price with unlimited features.
Best Plan: Business Yearly ($12.46/month per profile)
Score: 9/10
Dux-Soup
Fair
Basic plan affordable, but advanced needed for value.
Best Plan: Pro Dux ($14.99/month)
Score: 5/10
Enterprise Sales Automation
AuthoredUp
Poor
No enterprise-scale automation.
Best Plan: Not suitable
Score: 2/10
Dux-Soup 🏆
Good
Cloud and agency metered for large teams.
Best Plan: Cloud Dux Agency ($371/month metered)
Score: 8/10
Thought Leader with Analytics Needs
AuthoredUp 🏆
Excellent
Deep insights into what works for thought leadership.
Best Plan: Individual ($16.63/month yearly)
Score: 10/10
Dux-Soup
Fair
Campaign analytics, but not content-focused.
Best Plan: Turbo Dux ($41.25/month yearly)
Score: 4/10
Pros and Cons
AuthoredUp
Pros
- Purpose-built for LinkedIn with nuanced features like live preview
- Powerful editor enhances post quality and readability
- Unlimited drafts, snippets, and templates streamline ideation
- Deep analytics with CSV export for data-driven decisions
- Saved-post analysis helps repurpose winning content
- Multi-company page support and team sub-accounts
- Affordable pricing with strong privacy (EU hosting)
- Chrome extension integrates seamlessly into LinkedIn
Cons
- Interface may overwhelm beginners with feature density
- No native AI for post generation
- Chrome-only extension limits browser flexibility
- Per-profile pricing for business scales costs
- LinkedIn-only; no multi-platform support
- Lacks outreach automation for direct leads
- No free trial or money-back guarantee specified
Dux-Soup
Pros
- Mature platform with 300k users and proven reliability
- Flexible automation: browser or 24/7 cloud options
- Advanced drip campaigns with response intelligence
- Strong lead tools: tagging, funnels, CRM integrations
- Team and agency features with metered billing
- Supports Sales Navigator/Recruiter for precision
- Zapier/Make for custom workflows
- Action history provides full transparency
Cons
- Complex setup and LinkedIn limit risks require caution
- No content creation or post editor tools
- Higher costs for cloud and advanced tiers
- Dependent on LinkedIn policy changes
- Interface intimidating for automation novices
- No focus on organic growth or analytics depth
- Per-seat pricing can be expensive for teams
- No free trial specified
Final Verdict
AuthoredUp and Dux-Soup are complementary LinkedIn specialists. AuthoredUp empowers creators with superior content tools and analytics for organic growth. Dux-Soup automates outreach for direct lead generation, ideal for sales. Neither supports multi-platform, but together they cover content-to-conversion.
Choose AuthoredUp for content excellence and insights if creation is your core. Opt for Dux-Soup if automation drives your leads. For full LinkedIn strategy, use both: AuthoredUp for posts, Dux-Soup for follow-up.
Overall Scores
AuthoredUp
Lead Generation: 5/10
Content Creation: 10/10
Value: 9/10
Dux-Soup
Lead Generation: 10/10
Content Creation: 2/10
Value: 6/10
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