Agorapulse vs Supergrow
Agorapulse
- Platform: Multi-platform (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Best For: Teams and agencies needing ROI and collaboration
- Strength: Unified inbox and advanced reporting
- Users: 20,000+ users
Starting at $79/month
Supergrow
- Platform: LinkedIn only
- Best For: Personal branding and LinkedIn lead generation
- Strength: AI-powered content creation and engagement
- Users: 1,200+ professionals
Starting at $19/month
Table of Contents
At a Glance
Platform Support
| Feature | Agorapulse | Supergrow |
|---|---|---|
| ✓ Full support with publishing, inbox, and analytics | ✓ LinkedIn-exclusive with deep personalization | |
| Facebook & Instagram | ✓ Comprehensive support including product tagging and grid previews | ✗ LinkedIn-only, no other platforms |
| Twitter (X) & Other Networks | ✓ Multi-network publishing across 10+ platforms | ✗ Not supported |
| Social Listening Across Networks | ✓ Monitoring across social, news, and blogs | ✗ Limited to LinkedIn engagement feeds |
Content Creation & Publishing
| Feature | Agorapulse | Supergrow |
|---|---|---|
| AI-Powered Post Generation | ✓ AI Writing Assistant and alt-text generator | ✓ Tailored AI for LinkedIn posts, carousels, and repurposing |
| Unlimited Post Scheduling | ✓ Multi-network with queues and bulk CSV | ✓ LinkedIn-focused calendar for posts, videos, carousels |
| Content Repurposing | ✗ No built-in repurposing from external sources | ✓ From PDFs, YouTube, articles, and voice notes |
| Viral/Inspiration Library | ✗ No library; relies on calendars and workflows | ✓ Viral Posts Library and Swipe Files |
| Carousel Creation | ✗ Instagram grid preview but no carousel maker | ✓ Dedicated LinkedIn Carousel Maker with templates |
Scheduling & Automation
| Feature | Agorapulse | Supergrow |
|---|---|---|
| Shared Content Calendars | ✓ With approvals, comments, and workflows | ✓ Simple calendar for LinkedIn scheduling |
| Bulk Scheduling | ✓ Via CSV and publishing queues | ✗ Manual or AI-generated scheduling only |
| Publishing Queues | ✓ Automated queues for multi-profile publishing | ✗ No queues; direct scheduling |
| Link-in-Bio Tools | ✓ PulseLink for Instagram and others | ✗ Not available |
Inbox & Engagement
| Feature | Agorapulse | Supergrow |
|---|---|---|
| Unified Social Inbox | ✓ Centralizes comments, messages, reviews, ad comments across networks | ✗ Custom engagement lists and feeds for LinkedIn only |
| AI-Assisted Comments/Replies | ✓ AI reply suggestions in Enterprise | ✓ AI comment generation for LinkedIn interactions |
| Moderation Rules & Bulk Actions | ✓ Advanced rules, labels for inbox management | ✗ Basic engagement tracking |
| Custom Engagement Feeds | ✗ No custom feeds; unified inbox instead | ✓ Focused LinkedIn interaction streams |
Analytics & Reporting
| Feature | Agorapulse | Supergrow |
|---|---|---|
| ROI Tracking | ✓ Connects social to leads, sales, traffic | ✗ Profile and post analytics only |
| Profile-Level Reporting | ✓ With branded exports and competitor benchmarking | ✓ Follower, connection, engagement growth |
| Sentiment Analysis | ✓ In Enterprise for conversations | ✗ No sentiment features |
| Post-Wise Analytics | ✓ Advanced with ads reports | ✓ LinkedIn-specific performance |
Collaboration & Agency Features
| Feature | Agorapulse | Supergrow |
|---|---|---|
| Team Workspaces | ✓ Multi-step approvals, SSO, custom roles in Enterprise | ✓ Multiple client workspaces with access control |
| Approval Workflows | ✓ Internal comments and governance | ✗ Basic team access, no formal approvals |
| Unlimited Profiles | ✓ In Enterprise for large portfolios | ✗ Limited to LinkedIn profiles per workspace |
| Branded Reports | ✓ Profile and post-level exports | ✗ No branded reporting |
Integrations & AI
| Feature | Agorapulse | Supergrow |
|---|---|---|
| API Integrations | ✓ For data and workflow connectivity | ✗ No API mentioned |
| AI Content Tools | ✓ Writing assistant, alt-text, reply suggestions | ✓ Post generator, idea generator, voice-to-post |
| Social Listening | ✓ Across networks and external sources | ✗ LinkedIn engagement only |
Pricing Comparison
Agorapulse starts at $79/month (yearly) for multi-platform management, scaling per user for teams. Supergrow starts at $19/month for LinkedIn-focused AI tools, offering better entry value for solo users but limited scope.
Agorapulse
Free
Free
Testing core features on a small scale
- 1 user and 3 social profiles
- Core publishing and inbox features limited
- Ongoing free usage
Standard (Yearly)
$79/month per user
Social media managers handling solo operations
- Unlimited posts across networks
- Unified inbox for messages and comments
- Basic reports and branded exports
- Up to 10 social profiles
- Mobile app access
Professional (Yearly)
$119/month per user
Growing teams needing collaboration
- Everything in Standard
- PulseLink in-bio tool
- Instagram product tagging
- Post and inbox assignments
- Team performance reports
- Up to 10 profiles
Advanced (Yearly)
$149/month per user
Teams requiring structure and insights
- Everything in Professional
- Labels, saved replies, moderation rules
- Shared calendars and bulk actions
- Advanced reports, ads reports, ROI analysis
- Competitor benchmarking
- Up to 10 profiles
Custom (Enterprise)
Tailored Pricing
Large teams with complex needs
- Everything in Advanced
- Unlimited profiles
- AI reply suggestions
- SSO, custom roles, multi-step approvals
- Full reporting with historical import
- API integrations, sentiment analysis
- Priority support
Supergrow
Starter
$19/month
Individuals starting LinkedIn content creation
- Save and tag ideas, swipe files
- AI post generation and style mimicry
- Content repurposing and carousel maker
- AI chat assistant
- Calendar scheduling
- Auto-comment on own posts
Pro
$39/month
Creators and agencies scaling LinkedIn engagement
- Everything in Starter
- Custom engagement feeds and lists
- AI-assisted comment generation
- Profile, connection, and post analytics
- Unlimited engagement actions
- Advanced consistency tools
Feature Deep Dive
Content Creation Capabilities
Agorapulse
Strengths
- AI Writing Assistant for posts and alt-text
- Bulk scheduling via CSV for efficiency
- Instagram product tagging and grid previews
- Shared calendars with internal comments
- PulseLink for link-in-bio optimization
Workflow
Plan in shared calendar → Use AI to draft → Add approvals → Bulk schedule or queue
Supergrow
Strengths
- AI post generator tailored to audience and style
- Viral Posts Library and Idea Generator
- Carousel Maker with templates
- Repurposing from PDFs, videos, voice notes
- On-brand style mimicry
Workflow
Browse inspiration → Generate with AI → Repurpose content → Schedule in calendar
Supergrow shines in AI-driven, LinkedIn-specific creation with inspiration libraries and repurposing, ideal for personal branding. Agorapulse offers practical tools for multi-platform publishing and team workflows but lacks deep AI ideation. Choose Supergrow for creative LinkedIn content; Agorapulse for structured multi-channel planning.
Scheduling & Automation
Agorapulse
Strengths
- Unlimited multi-network scheduling
- Publishing queues and bulk CSV import
- Shared calendars with approval workflows
- Mobile app for on-the-go management
Limitations
- No voice-to-post or advanced repurposing
- Automation focused on queues, not content generation
Supergrow
Strengths
- Calendar for posts, videos, carousels
- AI-assisted scheduling consistency
- Voice-to-post for quick input
Limitations
- LinkedIn-only, no multi-platform queues
- No bulk CSV or advanced automation rules
Agorapulse dominates multi-platform scheduling with queues, bulk tools, and team approvals, perfect for agencies. Supergrow provides simple, AI-enhanced LinkedIn scheduling but lacks breadth. For automated multi-channel posting, Agorapulse wins; for streamlined LinkedIn, Supergrow suffices.
Inbox & Engagement Management
Agorapulse
Strengths
- Unified inbox for all interactions across networks
- Advanced moderation, labels, bulk actions
- Ad comments and review management
- AI reply suggestions (Enterprise)
Workflow
Centralize messages → Apply rules/labels → Bulk respond or assign → Track in reports
Supergrow
Strengths
- Custom engagement lists and feeds
- AI-assisted comment generation
- Top commenters tracking
- Unlimited actions in feeds
Limitations
- LinkedIn-only, no multi-network unification
- No moderation rules or bulk actions
Agorapulse's unified inbox excels for efficient, multi-platform engagement and moderation, crucial for teams. Supergrow's feeds streamline LinkedIn interactions with AI but can't handle broader needs. Agorapulse is superior for comprehensive engagement; Supergrow for targeted LinkedIn outreach.
Analytics & Reporting
Agorapulse
Strengths
- ROI analysis tying social to revenue
- Profile/post-level reports with branded exports
- Competitor benchmarking, ads reports
- Sentiment analysis (Enterprise)
- Historical data import
Limitations
- Advanced ROI in higher tiers
- Less focus on personal profile growth
Supergrow
Strengths
- Profile analytics for followers and connections
- Post-wise engagement tracking
- Growth metrics for personal branding
Limitations
- No ROI or competitor features
- LinkedIn-specific, no multi-platform aggregation
Agorapulse provides enterprise-grade analytics with ROI and benchmarking for business impact. Supergrow offers solid LinkedIn growth insights but lacks depth. For measurable ROI in teams, Agorapulse is best; for personal LinkedIn metrics, Supergrow fits.
Use Case Comparison
Multi-Platform Marketing Team
Agorapulse 🏆
Excellent
Handles multiple networks with unified inbox, scheduling, and ROI tracking for team coordination.
Best Plan: Advanced ($149/month per user)
Score: 10/10
Supergrow
Poor
LinkedIn-only; no support for other platforms.
Best Plan: Not suitable
Score: 1/10
Solo LinkedIn Personal Brand Builder
Agorapulse
Fair
Supports LinkedIn but overkill with multi-platform focus and higher cost.
Best Plan: Standard ($79/month)
Score: 5/10
Supergrow 🏆
Excellent
AI tools, inspiration library, and engagement feeds optimized for LinkedIn growth.
Best Plan: Pro ($39/month)
Score: 10/10
Digital Agency Managing Clients
Agorapulse 🏆
Excellent
Unlimited profiles, approvals, SSO, and branded reports for client management.
Best Plan: Enterprise (Custom)
Score: 9/10
Supergrow
Good
Client workspaces for LinkedIn services, but no multi-platform or advanced governance.
Best Plan: Pro ($39/month)
Score: 7/10
B2B Company Tracking Social ROI
Agorapulse 🏆
Excellent
ROI analytics connect social to sales and leads; ideal for structured reporting.
Best Plan: Advanced ($149/month)
Score: 10/10
Supergrow
Fair
Basic LinkedIn analytics, no ROI tying to business outcomes.
Best Plan: Pro ($39/month)
Score: 4/10
Ghostwriter Managing LinkedIn Clients
Agorapulse
Good
Supports LinkedIn collaboration but better for multi-client multi-platform.
Best Plan: Professional ($119/month)
Score: 6/10
Supergrow 🏆
Excellent
Multiple workspaces, AI content for client profiles, engagement tools.
Best Plan: Pro ($39/month)
Score: 9/10
E-commerce Brand Using Social for Sales
Agorapulse 🏆
Excellent
Product tagging, inbox for customer service, ROI to track sales impact.
Best Plan: Professional ($119/month)
Score: 9/10
Supergrow
Poor
LinkedIn-only; misses Instagram/Facebook sales channels.
Best Plan: Not suitable
Score: 2/10
Budget-Conscious Content Creator
Agorapulse
Fair
Free tier limited; paid starts high for solo use.
Best Plan: Free or Standard ($79/month)
Score: 4/10
Supergrow 🏆
Excellent
Low $19 entry with core AI tools for LinkedIn.
Best Plan: Starter ($19/month)
Score: 9/10
Higher Education Managing Engagement
Agorapulse 🏆
Excellent
Unified inbox for student/alumni interactions, multi-platform, reporting.
Best Plan: Advanced ($149/month)
Score: 8/10
Supergrow
Fair
Useful for LinkedIn networking but ignores other channels.
Best Plan: Pro ($39/month)
Score: 5/10
Founder Relying on LinkedIn for Leads
Agorapulse
Good
LinkedIn support with ROI, but not specialized for personal branding.
Best Plan: Professional ($119/month)
Score: 7/10
Supergrow 🏆
Excellent
AI content, engagement, analytics for inbound lead growth on LinkedIn.
Best Plan: Pro ($39/month)
Score: 10/10
Retail Brand Handling Customer Service
Agorapulse 🏆
Excellent
Unified inbox for reviews/messages, moderation for efficient service.
Best Plan: Advanced ($149/month)
Score: 9/10
Supergrow
Poor
No inbox or multi-platform service tools.
Best Plan: Not suitable
Score: 1/10
B2B Marketer Focused on LinkedIn
Agorapulse
Good
Solid LinkedIn tools plus multi-platform, ROI for broader strategy.
Best Plan: Advanced ($149/month)
Score: 7/10
Supergrow 🏆
Excellent
Tailored for B2B LinkedIn growth with AI and engagement.
Best Plan: Pro ($39/month)
Score: 9/10
Agency Offering LinkedIn Services
Agorapulse
Good
Agency tools for LinkedIn within multi-client setup.
Best Plan: Enterprise (Custom)
Score: 6/10
Supergrow 🏆
Excellent
Workspaces and AI for ghostwriting/agency LinkedIn management.
Best Plan: Pro ($39/month)
Score: 8/10
Pros and Cons
Agorapulse
Pros
- Unified social inbox centralizing all interactions
- Intuitive interface easier than legacy tools
- Robust workflows with calendars, approvals, bulk scheduling
- Strong ROI features linking to business outcomes
- Advanced moderation and team collaboration
- Multi-platform support for comprehensive management
- Transparent per-user pricing with free tier
Cons
- Per-user pricing expensive for large teams
- Heavy feature set overwhelming for solos
- Advanced analytics/ROI in higher plans
- Configuration needed for many profiles
- Less AI-focused content ideation than specialists
Supergrow
Pros
- All-in-one for LinkedIn: creation, engagement, analytics
- Strong AI for posts, carousels, repurposing
- Custom feeds and AI comments for efficient engagement
- Multiple workspaces for agencies/ghostwriters
- Affordable pricing starting at $19/month
- Viral library and voice-to-post for inspiration
Cons
- LinkedIn-only; no multi-platform support
- Complex for simple post needs
- No published agency pricing
- Learning curve for full-stack features
- Lacks ROI and advanced reporting
Final Verdict
Agorapulse and Supergrow cater to different social media needs. Agorapulse is a full-suite platform for multi-platform teams emphasizing collaboration, inbox management, and ROI. Supergrow is a specialized LinkedIn tool for AI content, engagement, and personal growth, ideal for creators and B2B pros.
Select Agorapulse for multi-platform team management and ROI needs. Opt for Supergrow if LinkedIn personal branding and AI efficiency are central. For hybrid use, combine Agorapulse's breadth with Supergrow's LinkedIn depth.
Overall Scores
Agorapulse
LinkedIn Focus: 8/10
Multi-Platform: 10/10
Value: 6/10
Supergrow
LinkedIn Focus: 10/10
Multi-Platform: 1/10
Value: 9/10
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