Agorapulse vs Skylead
Agorapulse
- Platform: Multiple social networks (Facebook, Instagram, LinkedIn, X, etc.)
- Best For: Social media teams and agencies
- Strength: Comprehensive publishing, inbox, and ROI tracking
- Users: 2,011 users
Starting at $79/month
Skylead
- Platform: LinkedIn and email
- Best For: B2B sales and lead generation
- Strength: Smart sequences and multichannel automation
- Users: 10,000 users
Starting at $100/month
Table of Contents
At a Glance
Platform Support
| Feature | Agorapulse | Skylead |
|---|---|---|
| Facebook & Instagram | ✓ Full support for publishing, inbox, and analytics | ✗ Not supported; focused on LinkedIn and email |
| ✓ Publishing, engagement, and reporting | ✓ Automation for outreach, connections, and messaging | |
| X (Twitter) | ✓ Scheduling, monitoring, and moderation | ✗ Not supported |
| Email Outreach | ✗ No email automation | ✓ Unlimited accounts with warm-up and verification |
| Other Social (YouTube, TikTok, etc.) | ✓ Multi-network publishing and listening | ✗ Limited to LinkedIn and email |
Content Creation & Publishing
| Feature | Agorapulse | Skylead |
|---|---|---|
| Post Scheduling | ✓ Unlimited scheduling with calendars and approvals | ✗ Not focused on content publishing |
| AI Writing Assistant | ✓ AI for social posts and alt-text | ✗ Templates for outreach messages |
| Bulk Scheduling | ✓ CSV upload for social posts | ✓ Bulk personalization for emails and LinkedIn |
| Link-in-Bio Tools | ✓ PulseLink for Instagram | ✗ Not applicable |
| Outreach Templates | ✗ Not supported | ✓ Library with A/B testing |
Engagement & Inbox Management
| Feature | Agorapulse | Skylead |
|---|---|---|
| Unified Inbox | ✓ For social comments, messages, reviews, ad comments | ✓ Smart Inbox for LinkedIn and email responses |
| Automation Rules | ✓ Moderation rules, labels, bulk actions | ✓ If/else branching in sequences |
| Assignment & Collaboration | ✓ Post and inbox assignments for teams | ✓ Unlimited team members with integrations |
| LinkedIn Messaging Automation | ✗ Manual engagement only | ✓ Automated outreach and follow-ups |
| Email Warm-up | ✗ Not supported | ✓ Infinite warm-up via InboxFlare |
Analytics & Reporting
| Feature | Agorapulse | Skylead |
|---|---|---|
| Social ROI Tracking | ✓ Connects activity to leads, sales, traffic | ✗ Campaign performance but no social ROI |
| Branded Reports | ✓ Profile and post-level exports | ✗ Performance dashboards |
| Competitor Benchmarking | ✓ Social listening and comparison | ✗ Not supported |
| Outreach Analytics | ✗ Not applicable | ✓ A/B testing, reply rates, meeting bookings |
| Sentiment Analysis | ✓ For conversations (Enterprise) | ✗ Not supported |
Collaboration & Agency Features
| Feature | Agorapulse | Skylead |
|---|---|---|
| Shared Calendars & Approvals | ✓ Internal comments and workflows | ✗ Team access but no approval workflows |
| Unlimited Profiles/Users | ✓ Enterprise for unlimited profiles | ✓ Unlimited campaigns and leads |
| SSO & Custom Roles | ✓ Enterprise governance | ✗ API integrations for teams |
| White Label | ✗ Branded reports only | ✓ Full white label for agencies |
Integrations & Automation
| Feature | Agorapulse | Skylead |
|---|---|---|
| API & Webhooks | ✓ For data and workflows (Enterprise) | ✓ For custom integrations |
| Social Listening | ✓ Across networks, news, blogs | ✗ Not supported |
| Email Verification | ✗ Not applicable | ✓ Built-in discovery and verification |
| Publishing Queues | ✓ For social automation | ✓ For outreach sequences |
Pricing Comparison
Agorapulse starts at $79/month (yearly) with per-user pricing scaling for teams, emphasizing social management value. Skylead begins at $100/month for unlimited email and LinkedIn automation, targeting sales efficiency. Agorapulse offers better value for broad social teams, while Skylead suits high-volume outbound sales.
Agorapulse
Free
Free
Solo users testing basics
- 1 user and 3 social profiles
- Core publishing and inbox features limited
- Ongoing free usage
Standard (Yearly)
$79/month per user
Individual social managers
- Unlimited posts across networks
- Unified inbox for messages and comments
- Basic audience reports
- Up to 10 social profiles
- Mobile app
Professional (Yearly)
$119/month per user
Small teams
- Everything in Standard
- PulseLink in-bio tool
- Instagram product tagging
- Post and inbox assignments
- Team performance reports
- Up to 10 profiles
Advanced (Yearly)
$149/month per user
Structured teams needing insights
- Everything in Professional
- Labels, saved replies, moderation rules
- Shared calendars
- Advanced reports and ROI
- Competitor benchmarking
- Up to 10 profiles
Custom (Enterprise)
Tailored Pricing
Large teams or agencies
- Everything in Advanced
- Unlimited profiles
- AI reply suggestions
- SSO, custom roles, multi-step approvals
- Full API, sentiment analysis
- Dedicated support
Skylead
All-in-one
$100/month
Sales teams starting outbound
- Unlimited email accounts
- Up to 100,000 emails/month
- One seat
- Cloud-based multichannel automation
- Infinite email warm-up
- Email finder and verifier
- Unlimited image/GIF personalization
- Smart Sequences and Inbox
White label
Custom
Agencies reselling outreach
- All All-in-one under your brand
- Dedicated support and Slack
- Agency dashboard with risk detection
- Custom pricing tiers
- In-app guides in your language
Annual
Custom
Committed teams seeking discounts
- Everything in All-in-one
- Unlimited campaigns and leads
- API and webhook access
- Volume-based pricing options
Feature Deep Dive
Content Creation & Publishing Capabilities
Agorapulse
Strengths
- AI Writing Assistant for social posts
- Unlimited scheduling with multi-profile support
- Bulk CSV scheduling and publishing queues
- Instagram product tagging and grid previews
- Shared content calendars with approvals
Workflow
Plan in calendar → Generate with AI → Review/approve → Schedule/bulk publish → Monitor queue
Skylead
Strengths
- Outreach template library with A/B testing
- Image & GIF personalization at scale
- Smart Sequences for dynamic messaging
- Built-in email and LinkedIn message creation
- Unlimited campaigns for varied outreach
Workflow
Build sequence → Personalize with variables/images → A/B test → Launch campaign → Automate follow-ups
Agorapulse is superior for social content creation and multi-platform publishing with team workflows. Skylead focuses on sales-oriented messaging personalization for LinkedIn and email. Choose Agorapulse for broad social posting; Skylead for targeted outreach content.
Scheduling & Automation
Agorapulse
Strengths
- Visual shared calendars with drag-and-drop
- Bulk scheduling via CSV
- Publishing queues for automation
- Multi-network and multi-profile support
- Approval workflows for governance
Limitations
- No email or outreach-specific automation
- Per-user limits on profiles in lower tiers
Skylead
Strengths
- Visual if/else Smart Sequences
- Cloud-based unlimited campaigns
- Infinite email warm-up and verification
- Multichannel (LinkedIn + email) branching
- Global blacklist and smart inbox automation
Limitations
- No social posting scheduling
- Focused solely on outreach automation
Agorapulse provides robust social scheduling automation for teams, while Skylead offers advanced conditional automation for sales sequences. Agorapulse wins for social media ops; Skylead for sales pipeline automation.
Lead Generation & Engagement
Agorapulse
Strengths
- Unified inbox for social engagement
- Social listening across networks
- ROI tracking linking engagement to sales
- Advanced moderation and bulk actions
- Profile-level lead conversion reports
Workflow
Monitor unified inbox → Apply rules/labels → Engage/assign → Track ROI to leads/sales
Skylead
Strengths
- Multichannel outreach automation
- Email finder and verification
- Personalized LinkedIn connections and messages
- Unlimited active leads per campaign
- Smart Inbox for response management
Limitations
- No broad social listening
- Limited to outbound; inbound via social weaker
Skylead excels in proactive lead generation through automated outreach, while Agorapulse focuses on inbound engagement and ROI measurement from social interactions. Skylead is ideal for outbound sales; Agorapulse for social-driven leads.
Analytics & Reporting
Agorapulse
Strengths
- Post and profile-level reporting
- ROI analysis tying social to revenue
- Branded exports and competitor benchmarking
- Team performance insights
- Historical data import (Enterprise)
Limitations
- Advanced ROI locked to higher plans
- No outreach-specific metrics
Skylead
Strengths
- Campaign performance tracking
- A/B testing results
- Reply rates and meeting booking metrics
- Agency performance hub (White label)
- Risk detection for compliance
Limitations
- No social ROI or broad analytics
- Focused on outreach KPIs
Agorapulse provides deeper social and ROI analytics for marketing impact, while Skylead offers targeted outreach metrics for sales optimization. Agorapulse suits measurement-focused teams; Skylead for conversion tracking in sales.
Use Case Comparison
Social Media Marketing Team
Agorapulse 🏆
Excellent
Unified inbox, publishing, and ROI tracking streamline multi-profile management for teams.
Best Plan: Professional ($119/month per user)
Score: 10/10
Skylead
Poor
Lacks social publishing and broad engagement tools; sales-focused only.
Best Plan: Not suitable
Score: 2/10
B2B Sales Team
Agorapulse
Fair
LinkedIn publishing and engagement help, but no automated outreach.
Best Plan: Advanced ($149/month per user)
Score: 5/10
Skylead 🏆
Excellent
Multichannel automation and personalization drive high-volume lead gen.
Best Plan: All-in-one ($100/month)
Score: 10/10
Digital Marketing Agency
Agorapulse 🏆
Excellent
Team collaboration, approvals, and branded reports for client management.
Best Plan: Advanced or Enterprise
Score: 9/10
Skylead
Good
White label and unlimited teams for outreach services, but no social breadth.
Best Plan: White label (Custom)
Score: 7/10
E-commerce Brand
Agorapulse 🏆
Excellent
Social selling via Instagram tagging, inbox for customer service, ROI to sales.
Best Plan: Professional ($119/month per user)
Score: 9/10
Skylead
Fair
Email outreach for leads, but no social commerce tools.
Best Plan: All-in-one ($100/month)
Score: 4/10
Recruitment or Talent Acquisition Team
Agorapulse
Good
LinkedIn engagement and listening for candidate outreach.
Best Plan: Standard ($79/month per user)
Score: 6/10
Skylead 🏆
Excellent
LinkedIn automation tailored for recruiter prospecting and messaging.
Best Plan: All-in-one ($100/month)
Score: 10/10
Small Business Owner Managing Social
Agorapulse 🏆
Good
Free tier and affordable Standard for basic management, but per-user adds up.
Best Plan: Free or Standard ($79/month)
Score: 7/10
Skylead
Poor
Overkill for social; better for sales if needed.
Best Plan: Not suitable
Score: 3/10
Lead Generation Agency
Agorapulse
Fair
Social listening and ROI for inbound leads, but no automation.
Best Plan: Advanced ($149/month per user)
Score: 5/10
Skylead 🏆
Excellent
White label, unlimited leads, and sequences for client campaigns.
Best Plan: White label (Custom)
Score: 10/10
Higher Education Marketing Team
Agorapulse 🏆
Excellent
Engagement with students/alumni via multi-platform inbox and reports.
Best Plan: Professional ($119/month per user)
Score: 9/10
Skylead
Poor
Sales tool not suited for community engagement.
Best Plan: Not suitable
Score: 2/10
B2B Company with Integrated Marketing & Sales
Agorapulse
Good
Social ROI bridges marketing to sales, but manual outreach.
Best Plan: Advanced ($149/month per user)
Score: 7/10
Skylead 🏆
Good
Strong for sales handoff from leads, but no social integration.
Best Plan: All-in-one ($100/month)
Score: 8/10
Solo Sales Professional
Agorapulse
Poor
Too broad for individual outreach needs.
Best Plan: Not suitable
Score: 3/10
Skylead 🏆
Excellent
Affordable single-seat automation for personal prospecting.
Best Plan: All-in-one ($100/month)
Score: 9/10
Content Marketing Team
Agorapulse 🏆
Excellent
AI-assisted creation, calendars, and analytics for content distribution.
Best Plan: Professional ($119/month per user)
Score: 10/10
Skylead
Fair
Templates for promotional content, but no publishing.
Best Plan: All-in-one ($100/month)
Score: 4/10
Enterprise Sales Operations
Agorapulse
Fair
Team features, but not sales-specific.
Best Plan: Enterprise (Custom)
Score: 5/10
Skylead 🏆
Good
Scalable with API, but may need custom for enterprise scale.
Best Plan: Annual (Custom)
Score: 8/10
Pros and Cons
Agorapulse
Pros
- Unified social inbox centralizing all interactions
- Intuitive interface easier than legacy tools
- Robust publishing with calendars, approvals, bulk scheduling
- Strong ROI features connecting social to business outcomes
- Advanced moderation, labels, and bulk actions for efficiency
- AI tools for writing and alt-text generation
- Transparent per-user pricing with free tier
Cons
- Per-user pricing expensive for large teams
- Heavy feature set overwhelming for small users
- Advanced analytics and ROI behind higher plans
- Requires configuration for many profiles
- Less AI-driven content ideation than specialized tools
Skylead
Pros
- Smart Sequences with if/else for complex multichannel outreach
- Unlimited email accounts and high volume (100k/month)
- Infinite warm-up and verification for deliverability
- Strong personalization including images and GIFs
- Unlimited teams and campaigns for scalability
- White label options for agencies
- Robust onboarding and dedicated support
Cons
- Steep learning curve for sequence building
- $100/month per seat high for small teams
- Interface overwhelming for basic needs
- Limited to LinkedIn/email; no broad social support
- Best value requires full commitment to outbound
Final Verdict
Agorapulse and Skylead address different facets of digital strategy: Agorapulse as a holistic social media platform for management, engagement, and ROI; Skylead as a specialized sales automation tool for LinkedIn and email outreach. They complement rather than compete directly, with Agorapulse suiting marketing ops and Skylead sales pipelines.
Select Agorapulse for comprehensive social media operations and measurable impact. Opt for Skylead if sales outreach and lead automation are your core needs. For organizations blending social and sales, integrating both maximizes funnel efficiency.
Overall Scores
Agorapulse
Lead Generation: 6/10
Value: 8/10
Skylead
Lead Generation: 10/10
Value: 7/10
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