Agorapulse vs Kontentino
Agorapulse
- Platform: Multi-platform with strong inbox and ROI
- Best For: Agencies and teams needing ROI tracking
- Strength: Comprehensive management with analytics
- Users: 2,011+ users
Starting at $79/month
Kontentino
- Platform: 9 major platforms with AI collaboration
- Best For: Collaborative teams and global brands
- Strength: AI-driven creation and approvals
- Users: 24,000+ users
Starting at €49/month
Table of Contents
At a Glance
Platform Support
| Feature | Agorapulse | Kontentino |
|---|---|---|
| Facebook & Instagram | ✓ Full support with product tagging and grid preview | ✓ Drag-and-drop scheduling with previews |
| ✓ Multi-profile publishing and reporting | ✓ Integrated with visual calendar | |
| X (Twitter), TikTok, YouTube | ✓ Unified inbox includes X and TikTok | ✓ Supports X, TikTok, YouTube with AI optimization |
| Pinterest, Threads, Google Business Profile | ✓ Broad multi-network support | ✓ Includes Pinterest, Threads, Google Business Profile |
| Social Listening Across Networks | ✓ Monitors networks, news sites, and blogs | ✗ Basic monitoring via add-ons |
Content Creation & Scheduling
| Feature | Agorapulse | Kontentino |
|---|---|---|
| AI-Powered Content Tools | ✓ AI Writing Assistant and alt-text generator | ✓ Post ideas, caption/hashtag generator, image generator, brand voice |
| Unlimited Post Scheduling | ✓ Multi-network publishing with queues | ✓ Unlimited in higher tiers, bulk scheduling |
| Visual Content Calendar | ✓ Shared calendars with approvals | ✓ Drag-and-drop for 9 platforms with Kanban views |
| Bulk Scheduling via CSV | ✓ CSV import and publishing queues | ✓ Bulk actions for scheduling and approvals |
| Link-in-Bio Tool | ✓ PulseLink for Instagram and channels | ✗ Not available |
Inbox & Engagement Management
| Feature | Agorapulse | Kontentino |
|---|---|---|
| Unified Social Inbox | ✓ Centralizes comments, messages, reviews, ad comments | ✗ No unified inbox; engagement via mobile app |
| Advanced Moderation Rules | ✓ Rules, labels, bulk actions | ✗ Basic task assignment |
| Ad Comments Monitoring | ✓ Replies to ad comments in inbox | ✗ Not supported |
| Mobile App for Engagement | ✓ iOS and Android for inbox and scheduling | ✓ For creating, scheduling, approving (Starter+) |
Collaboration & Workflows
| Feature | Agorapulse | Kontentino |
|---|---|---|
| Approval Workflows | ✓ Internal comments and multi-step approvals | ✓ Internal/external with client roles and permissions |
| Team Assignments | ✓ Post and inbox assignments | ✓ Task assignment and checklists |
| Global Content Management | ✗ Not available | ✓ Add-on for centralized planning and localization |
| Enterprise SSO & Custom Roles | ✓ In Custom plan | ✗ Customizable permissions but no SSO mentioned |
Analytics & Reporting
| Feature | Agorapulse | Kontentino |
|---|---|---|
| ROI & Advanced Analytics | ✓ Ties activity to revenue, competitor benchmarking | ✗ Add-on for performance and best time to post |
| Branded Report Exports | ✓ Profile and post-level with branded exports | ✓ Customizable PDF reports via add-on |
| Sentiment Analysis | ✓ In Custom plan for conversations | ✗ Not available |
| Competition Analysis | ✓ Benchmarking in Advanced | ✓ Via analytics add-on |
Integrations & Support
| Feature | Agorapulse | Kontentino |
|---|---|---|
| API Integrations | ✓ For data and workflows in Custom | ✗ Limited integrations mentioned |
| Human Customer Support | ✓ Strong support for all tiers | ✓ Chat to dedicated manager in Unlimited |
| Media Storage | ✓ Unlimited in higher plans | ✓ Tier-based limits with collaborative management |
Pricing Comparison
Agorapulse starts at $79/month (yearly) with per-user pricing focused on comprehensive features, while Kontentino begins at €49/month for collaborative AI tools. Agorapulse's structure suits teams needing ROI depth, but scales expensively; Kontentino offers better entry value with add-ons for scalability.
Agorapulse
Free
Free
Solo users testing basics
- 1 user and 3 social profiles
- Core publishing and inbox features limited
- Ongoing free usage
Standard (Yearly)
$79/month per user
Social media managers handling solo operations
- Unlimited posts across networks
- Unified inbox for messages and comments
- Basic audience and content reports
- Branded report exports
- Up to 10 social profiles
- Mobile app access
Professional (Yearly)
$119/month per user
Growing teams needing collaboration
- Everything in Standard
- PulseLink in-bio tool
- Instagram product tagging
- Ad comments monitoring
- Post and inbox assignments
- Team performance reports
- Up to 10 social profiles
Advanced (Yearly)
$149/month per user
Teams requiring structure and insights
- Everything in Professional
- Labels, saved replies, moderation rules
- Shared content calendars
- Advanced reports and ROI analysis
- Competitor benchmarking
- Up to 10 social profiles
Custom (Enterprise)
Tailored Pricing
Large teams with complex needs
- Everything in Advanced
- Unlimited social profiles
- AI reply suggestions
- SSO and custom roles
- Multi-step approvals
- Full reporting with historical import
- API integrations
- Sentiment analysis
- Priority support with dedicated manager
Kontentino
Starter
€49/month (billed annually) or €69/month (billed monthly)
Small teams or freelancers starting out
- 3 user seats
- 10 social profiles
- 100 posts per month
- 100 AI prompts
- Human chat support
- Scheduling and calendar
- Optional add-ons: Analytics, Global Content Manager
Starter+
€79/month (billed annually) or €99/month (billed monthly)
Small teams needing mobile access
- 5 user seats
- 10 social profiles
- 200 posts per month
- 500 AI prompts
- Video call support
- Mobile app
- Everything in Starter
- Optional add-ons
Standard
€109/month (billed annually) or €149/month (billed monthly)
Medium teams with unlimited posting
- 10–30 user seats
- 40 social profiles
- Unlimited posts
- 1000 AI prompts
- Bulk actions and inspirations
- Everything in Starter+
- Optional add-ons
Unlimited
Custom (request quote)
Large teams or agencies
- Unlimited posts, profiles, users
- Unlimited AI prompts
- Dedicated account manager
- Custom onboarding
- Special care support
- Everything in Standard
- Optional add-ons
Feature Deep Dive
Content Creation Capabilities
Agorapulse
Strengths
- AI Writing Assistant for posts and alt-text generation
- Bulk scheduling via CSV for efficiency
- Instagram product tagging and grid preview
- PulseLink in-bio tool for link management
- Unlimited scheduling with queues
Workflow
Generate with AI → Bulk import CSV → Preview and tag → Schedule to calendar
Kontentino
Strengths
- Comprehensive AI suite: post ideas, captions, hashtags, images, copy enhancer, brand voice
- Inspirations feature for ideas
- Bulk scheduling with first comments and live previews
- Content labelling and checklists
- Global Content Manager for localization
Workflow
Use AI for ideation → Enhance copy/hashtags → Drag to calendar → Approve with checklist → Publish
Kontentino leads in AI-driven content creation with a broader suite for ideation and brand consistency, ideal for creative teams. Agorapulse focuses on practical tools like alt-text and tagging for efficient publishing but lacks Kontentino's depth in generative AI. Choose Kontentino for AI-heavy workflows, Agorapulse for structured scheduling.
Scheduling & Automation
Agorapulse
Strengths
- Unlimited post scheduling across networks
- Publishing queues for automation
- Shared calendars with internal notes
- Bulk CSV scheduling
- Instagram grid preview for planning
Limitations
- No AI-specific automation beyond basic queues
- Profile limits until Custom
Kontentino
Strengths
- Visual drag-and-drop calendar for 9 platforms
- Bulk scheduling, copying, and approvals
- Kanban views and content labelling
- Checklists to prevent errors
- Global Content Manager for multi-market automation
Limitations
- Post limits in lower tiers
- Add-ons needed for advanced analytics timing
Both offer strong visual scheduling, but Kontentino's drag-and-drop and Kanban views provide more intuitive collaboration, while Agorapulse's queues and CSV bulk handling suit high-volume automation. Kontentino wins for visual teams; Agorapulse for scalable publishing.
Inbox & Engagement Management
Agorapulse
Strengths
- Unified inbox for all comments, messages, reviews, ad comments
- Advanced moderation with rules, labels, bulk actions
- Social listening across networks and sites
- Assignments for team handling
- AI reply suggestions in Custom
Workflow
Centralize messages → Apply rules/labels → Bulk actions → Assign and reply → Analyze sentiment
Kontentino
Strengths
- Mobile app for on-the-go engagement
- Task assignments in workflows
- Basic monitoring via calendar integrations
Limitations
- No dedicated unified inbox
- Engagement handled per platform or mobile
- No advanced moderation or listening
Agorapulse dominates with its comprehensive unified inbox and moderation tools, essential for customer service-heavy teams. Kontentino lacks a central inbox, focusing instead on pre-publish collaboration. For engagement management, Agorapulse is superior; Kontentino better for planning.
Analytics & Reporting
Agorapulse
Strengths
- Profile/post-level reporting with ROI tying to revenue
- Branded exports and advanced ads reports
- Competitor benchmarking
- Social listening insights
- Historical data import in Custom
Limitations
- Advanced ROI locked to higher tiers
- No best-time automation built-in
Kontentino
Strengths
- Add-on analytics for page/post performance
- Customizable PDF reports
- Best time to post and competition analysis
- Team performance insights
Limitations
- Full analytics requires paid add-on
- No ROI or sentiment depth
Agorapulse provides deeper ROI and listening analytics for business impact measurement, while Kontentino's add-on reports focus on performance basics. Agorapulse is better for data-driven teams; Kontentino sufficient for collaborative reporting needs.
Use Case Comparison
Marketing Team Managing Multiple Profiles
Agorapulse 🏆
Excellent
Unified inbox and ROI reporting handle multi-profile engagement and impact tracking efficiently.
Best Plan: Professional ($119/month per user yearly)
Score: 9/10
Kontentino
Good
Visual calendar supports multi-profiles, but lacks unified inbox for engagement.
Best Plan: Standard (€109/month yearly)
Score: 7/10
Digital Agency Handling Multiple Clients
Agorapulse 🏆
Excellent
Agency tools, approvals, and Custom enterprise features for client governance and ROI proof.
Best Plan: Advanced ($149/month per user yearly) or Custom
Score: 10/10
Kontentino
Excellent
Client roles, approvals, and workspaces ideal for agency collaboration.
Best Plan: Standard (€109/month yearly) or Unlimited
Score: 9/10
B2B Company Needing ROI Reporting
Agorapulse 🏆
Excellent
ROI analytics connect social to leads and sales, with structured approvals.
Best Plan: Advanced ($149/month per user yearly)
Score: 10/10
Kontentino
Fair
Basic analytics add-on, but no ROI depth.
Best Plan: Standard with Analytics add-on
Score: 5/10
E-commerce Brand Relying on Social Sales
Agorapulse 🏆
Excellent
Product tagging, unified inbox for service, and ROI for sales tracking.
Best Plan: Professional ($119/month per user yearly)
Score: 9/10
Kontentino
Good
AI for content, but limited engagement tools.
Best Plan: Starter+ (€79/month yearly)
Score: 6/10
Global Brand with Localized Content
Agorapulse
Good
Multi-profile support, but no dedicated global manager.
Best Plan: Custom (Tailored)
Score: 7/10
Kontentino 🏆
Excellent
Global Content Manager add-on for centralized planning and localization.
Best Plan: Standard with GCM add-on
Score: 10/10
Freelancer or Small Business
Agorapulse
Fair
Free tier limited; per-user pricing heavy for solos.
Best Plan: Free or Standard ($79/month yearly)
Score: 5/10
Kontentino 🏆
Excellent
Affordable Starter with AI and collaboration for multiple clients.
Best Plan: Starter (€49/month yearly)
Score: 8/10
Higher Education Managing Student Engagement
Agorapulse 🏆
Excellent
Unified inbox for comments/reviews, moderation for large audiences.
Best Plan: Professional ($119/month per user yearly)
Score: 9/10
Kontentino
Good
Collaboration for team coordination, but no strong inbox.
Best Plan: Starter+ (€79/month yearly)
Score: 6/10
Team Focused on AI Content Ideation
Agorapulse
Good
Basic AI assistant, but less specialized.
Best Plan: Advanced ($149/month per user yearly)
Score: 6/10
Kontentino 🏆
Excellent
Robust AI for ideas, captions, images, and brand voice.
Best Plan: Standard (€109/month yearly)
Score: 10/10
Enterprise with Complex Governance
Agorapulse 🏆
Excellent
SSO, custom roles, API, unlimited profiles for large-scale.
Best Plan: Custom (Tailored)
Score: 10/10
Kontentino
Good
Unlimited plan with custom support, but less enterprise depth.
Best Plan: Unlimited (Custom)
Score: 8/10
Solo Creator Needing Simple Scheduling
Agorapulse
Fair
Feature-heavy; Free tier limited.
Best Plan: Free
Score: 4/10
Kontentino 🏆
Good
Starter affordable, but team-oriented interface overkill.
Best Plan: Starter (€49/month yearly)
Score: 7/10
Retail Brand with Customer Service Focus
Agorapulse 🏆
Excellent
Unified inbox centralizes reviews and messages for quick response.
Best Plan: Standard ($79/month yearly)
Score: 9/10
Kontentino
Fair
Limited engagement tools; better for content planning.
Best Plan: Starter+ (€79/month yearly)
Score: 5/10
In-House Collaborative Marketing Team
Agorapulse
Good
Approvals and assignments, but per-user cost adds up.
Best Plan: Professional ($119/month per user yearly)
Score: 7/10
Kontentino 🏆
Excellent
Tailored for teams with visual workflows and client roles.
Best Plan: Standard (€109/month yearly)
Score: 9/10
Pros and Cons
Agorapulse
Pros
- Unified social inbox centralizes all engagement types
- Intuitive interface easier than legacy tools
- Robust publishing with shared calendars and bulk scheduling
- Strong ROI features linking to business outcomes
- Advanced moderation and labels for inbox efficiency
- Enterprise-ready with SSO, API, and custom support
- Free tier for basic use
Cons
- Per-user pricing expensive for large teams
- Heavy feature set overwhelming for small users
- Advanced analytics and ROI behind higher plans
- Careful configuration needed for many profiles
- Less AI-focused content ideation than specialized tools
Kontentino
Pros
- Excellent collaboration with approvals and client roles
- AI tailored for social content including generators and brand voice
- Supports 9 platforms with visual drag-and-drop calendar
- Scales with add-ons like Global Content Manager
- Transparent pricing and 14-day trial
- Human support from chat to dedicated manager
- Mobile app for on-the-go work
Cons
- Complex for solo or very small teams
- Analytics and advanced features as paid add-ons
- Non-refundable billing may concern budgets
- Team-optimized interface overkill for simple needs
- No unified inbox for engagement
- Custom plan requires sales contact
Final Verdict
Agorapulse and Kontentino both empower social media teams but differ in focus: Agorapulse delivers all-in-one management with emphasis on inbox, ROI, and structure for agencies; Kontentino prioritizes AI collaboration and visual planning for creative, team-oriented workflows.
Select Agorapulse for comprehensive engagement and ROI measurement in structured environments. Opt for Kontentino if AI creativity and collaborative visuals are central. For hybrid needs, integrate both: Kontentino for planning, Agorapulse for execution and analytics.
Overall Scores
Agorapulse
Value: 7/10
Kontentino
Value: 9/10
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