As a reviewer focused on social media management tools, I look for platforms that balance powerful features with ease of use. Having reviewed the public presentations of B2Brain and Statusbrew extensively, I can help you understand which tool fits your specific workflow—and where a more streamlined alternative like PostFlow might be a better fit for creators who prioritize fast content creation.

Emilia Morosini, Chief Content Strategist at PostFlow

B2Brain

  • Platform: Trade shows and events
  • Best For: B2B event lead generation
  • Strength: Offline to online pipeline conversion
  • Users: Not specified

Starting at $1,000/show

Statusbrew

  • Platform: Multiple social platforms
  • Best For: Social media publishing and engagement
  • Strength: Automation and deep analytics
  • Users: 1 user (starting)

Starting at $129/month

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At a Glance

Core Functionality

Feature B2Brain Statusbrew
Lead Capture at Events Mobile badge, booth, and business card scanning Not applicable; focuses on online social interactions
Social Media Scheduling Event-focused only Unlimited posts, Reels, Stories, and bulk scheduling
Unified Inbox Central dashboard for event leads For organic and paid social interactions
Voice-to-Text Notes For faster data entry at busy booths Not applicable
AI-Powered Moderation Contextual account intelligence instead Rule-based for comments, translation, and rephrasing

Integrations

Feature B2Brain Statusbrew
CRM Integrations (HubSpot, Salesforce) Deep sync for enriched leads from events Enterprise-level with HubSpot and Salesforce
Collaboration Tools (Slack, MS Teams) For internal event team communication Focuses on social-specific collaboration
Review Management (Google My Business) Not applicable For multi-location brands
Sales Engagement Platforms (Salesloft) For pipeline prioritization Not focused on sales tools

Analytics & Reporting

Feature B2Brain Statusbrew
Post-Event Analytics Prioritization of valuable prospects Social-specific analytics
Advanced Social Metrics (230+) Event ROI tracking 18 months data backfill, competitor benchmarking
Team Performance Reporting Monitor intel and lead usage at events SLA and multi-channel dashboards
Custom Report Builder Central dashboard focused on events Multi-metric, multi-channel reports

User Experience & Deployment

Feature B2Brain Statusbrew
Mobile-First Access For on-site scanning and notes Companion app for social management
Unlimited Users on Event Days For large booth teams User limits per tier
Browser-Based (No Installs) Easy deployment for events Full web platform
Approval Workflows Not emphasized For collaborative publishing

Compliance & Scale

Feature B2Brain Statusbrew
SOC 2 / GDPR Compliance Not specified Enterprise-grade for regulated teams
Multi-Location Management Event-specific Review management for hundreds of locations
Account-Based Intelligence Pitch angles and signals for events AI sentiment for social
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Pricing Comparison

B2Brain's event-based pricing starts at $1,000 per show, ideal for targeted event investments, while Statusbrew offers scalable monthly plans from $129, providing ongoing social management value without per-event costs.

B2Brain

Trade Show Solution

$1,000/show

Teams attending a single event

  • Unlimited users at the show
  • Unlimited badge, booth, and business card scans on show days
  • Pitch angles, talking points, and account signals
  • Ability to add and save notes on conversations
  • Sync to your CRM with enriched leads

Platform Pricing

$5,000/year

Organizations with multiple events

  • Unlimited users across the organization
  • Track and manage accounts throughout the year
  • Includes accounts scanned and added at trade shows (with Trade Show packages)
  • Integrations to supported CRMs, Slack, and Microsoft Teams
  • Onboarding, enablement, and ongoing support

Free Trial

Free

Evaluating core features

  • Access to B2Brain via a trial flow from the homepage
  • Sample badge to explore the app experience
  • Limited-time evaluation of core trade show intelligence features

Statusbrew

Lite

$129/month

Solo users or small teams starting out

  • 1 user
  • 5 social profiles
  • Social media publishing with unlimited posts
  • Best time posting and queue-based scheduling
  • Bulk scheduling for multiple posts at once
  • All-in-one social inbox
  • Ability to hide organic comments on Facebook and Instagram
  • Email support
  • Access to full feature list via pricing page

Standard

$229/month

Growing teams needing reporting

  • 3 users
  • 10 social profiles
  • All Lite plan features
  • BrewLink in Bio for Instagram
  • Social media reporting with 18 months of data backfill
  • Google My Business integration
  • Rule engine for automated comment management
  • Email and chat support

Premium

$349/month

Teams requiring AI and benchmarking

  • 6 users included, with option to add more
  • 15 social profiles included, with option to add more
  • All Standard plan features
  • AI sentiment analysis
  • Assignment and approval workflows
  • Team and SLA reporting
  • Competitor benchmarking
  • Social and web listening
  • Priority email and chat support

Enterprise

Custom

Large organizations with compliance needs

  • All Premium plan features
  • Unlimited social profiles
  • Unlimited users
  • Dedicated account manager
  • HubSpot and Salesforce integrations
  • Insights API access
  • SAML single sign-on support
  • Real-time team logging
  • On-demand Zoom call support
  • Compliance support for advanced governance needs

Agency (per-client)

From $49/month

Agencies managing clients

  • Unlimited spaces for managing multiple clients
  • Shareable calendars for client collaboration
  • Comprehensive reporting across clients
  • Access to core publishing, engagement, and reporting features
  • Scalable structure for growing agencies
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Feature Deep Dive

Lead Capture and Engagement

B2Brain

Strengths
  • Mobile-first scanning for badges, booths, and business cards with unlimited scans
  • Voice-to-text notes for quick capture during conversations
  • Contextual intelligence: pitch angles, talking points, and account signals
  • Unlimited users on show days for large teams
  • Enriched lead sync to CRM for immediate pipeline building
Workflow

Scan at booth → Add contextual notes → Enrich with intelligence → Sync to CRM → Prioritize post-event

Statusbrew

Strengths
  • Unified social inbox for organic/paid interactions across channels
  • Rule-based moderation to auto-hide negatives, trolls, and bots
  • AI-powered community management: translation, response rephrasing
  • Review management for multi-location brands
  • Assignment workflows for team handling of inquiries
Workflow

Monitor inbox → Apply rules/AI → Respond or moderate → Track engagement in reports

B2Brain dominates offline event lead capture with mobile scanning and contextual intel, ideal for trade shows. Statusbrew excels in online social engagement with automation and AI moderation, better for ongoing digital interactions. Choose B2Brain for events, Statusbrew for social communities.

B2Brain lead capture features

Analytics and Reporting

B2Brain

Strengths
  • Central dashboard to track accounts and team usage of intel/leads
  • Post-event analytics for prospect prioritization and ROI measurement
  • Focus on converting event activity into qualified pipeline
  • Integration-driven insights from CRM data
Limitations
  • Event-specific; no broad social metrics
  • Limited public documentation

Statusbrew

Strengths
  • 230+ metrics with 18 months data backfill
  • Custom report builder for multi-channel dashboards
  • Competitor benchmarking and team/SLA performance
  • AI sentiment analysis and social/web listening
Limitations
  • Less focus on offline event ROI

Statusbrew provides deeper, broader social analytics with customization and benchmarking, suiting multi-platform teams. B2Brain's analytics are targeted at event ROI and lead prioritization, stronger for proving trade show value. Statusbrew wins for ongoing reporting; B2Brain for event-specific insights.

B2Brain post-event analytics

Integrations and Collaboration

B2Brain

Strengths
  • Deep CRM/SEP integrations: HubSpot, Salesforce, Freshworks, Salesloft
  • Slack and MS Teams for internal event collaboration
  • Browser-based access with no installs
  • Central dashboard for team monitoring
Limitations
  • Primarily sales/event-focused integrations

Statusbrew

Strengths
  • HubSpot/Salesforce in Enterprise; Google My Business standard
  • Collaborative publishing calendar with approvals and shareable views
  • Team reporting and assignment workflows
  • Agency spaces for multi-client management
Limitations
  • Fewer sales-specific integrations outside Enterprise

Both integrate with key CRMs, but B2Brain's are deeper for sales pipelines and event teams, with Slack/Teams for real-time collab. Statusbrew emphasizes social workflows with approvals and agency tools. B2Brain better for sales-event integration; Statusbrew for marketing-agency collaboration.

B2Brain integrations
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Use Case Comparison

B2B Trade Show Team

B2Brain 🏆

Excellent

Mobile scanning, contextual intel, and unlimited users perfect for booth lead capture and pipeline building.

Best Plan: Trade Show Solution ($1,000/show)

Score: 10/10

Statusbrew

Poor

No event-specific features; social focus doesn't apply to offline interactions.

Best Plan: Not suitable

Score: 1/10

Social Media Agency

B2Brain

Poor

Event-only tool lacks multi-platform scheduling or client workspaces.

Best Plan: Not suitable

Score: 2/10

Statusbrew 🏆

Excellent

Agency per-client pricing, shareable calendars, and white-label reports ideal for multi-client management.

Best Plan: Agency (from $49/month per client)

Score: 10/10

Sales Team with CRM

B2Brain 🏆

Excellent

Enriched lead sync to HubSpot/Salesforce turns events into pipeline with account intel.

Best Plan: Platform Pricing ($5,000/year)

Score: 9/10

Statusbrew

Fair

CRM integrations available but focused on social leads, not event capture.

Best Plan: Enterprise (Custom)

Score: 5/10

Multi-Location Franchise

B2Brain

Fair

Useful for events but no review management for locations.

Best Plan: Trade Show Solution ($1,000/show)

Score: 4/10

Statusbrew 🏆

Excellent

Review management dashboard for hundreds of locations, plus social engagement.

Best Plan: Premium ($349/month)

Score: 9/10

Field Marketing Leader Proving ROI

B2Brain 🏆

Excellent

Post-event analytics and prioritization demonstrate event value clearly.

Best Plan: Platform Pricing ($5,000/year)

Score: 10/10

Statusbrew

Good

Strong analytics but for social, not events.

Best Plan: Standard ($229/month)

Score: 6/10

Customer Support Handling Social Inquiries

B2Brain

Poor

No social inbox or moderation tools.

Best Plan: Not suitable

Score: 1/10

Statusbrew 🏆

Excellent

Unified inbox, AI moderation, and rule-based routing for high-volume interactions.

Best Plan: Premium ($349/month)

Score: 10/10

Small Team at Occasional Events

B2Brain 🏆

Good

Per-show pricing works, but high cost for infrequent use.

Best Plan: Trade Show Solution ($1,000/show)

Score: 7/10

Statusbrew

Poor

Ongoing monthly cost without event benefits.

Best Plan: Not suitable

Score: 2/10

Enterprise Marketing Team

B2Brain

Good

Strong for events but limited to that scope; needs CRM integration.

Best Plan: Platform Pricing ($5,000/year)

Score: 6/10

Statusbrew 🏆

Excellent

SOC 2/GDPR compliance, unlimited users/profiles, and custom integrations.

Best Plan: Enterprise (Custom)

Score: 9/10

Account-Based Marketing Team

B2Brain 🏆

Excellent

Contextual intel and signals for targeted event pitches.

Best Plan: Platform Pricing ($5,000/year)

Score: 9/10

Statusbrew

Fair

Social listening helps but lacks event-specific ABM.

Best Plan: Premium ($349/month)

Score: 5/10

Budget-Conscious Marketer

B2Brain

Fair

High per-show cost limits for small budgets.

Best Plan: Trade Show Solution ($1,000/show)

Score: 4/10

Statusbrew 🏆

Good

Affordable tiers with nonprofit discounts, but ongoing expense.

Best Plan: Lite ($129/month)

Score: 7/10

Large Booth Team at Conferences

B2Brain 🏆

Excellent

Unlimited users and scans remove team friction.

Best Plan: Trade Show Solution ($1,000/show)

Score: 10/10

Statusbrew

Poor

No event booth support.

Best Plan: Not suitable

Score: 1/10

Social Campaign Manager

B2Brain

Poor

No publishing or scheduling tools.

Best Plan: Not suitable

Score: 2/10

Statusbrew 🏆

Excellent

Publishing calendar, automation for Reels/Stories, and analytics for campaigns.

Best Plan: Standard ($229/month)

Score: 9/10

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Pros and Cons

B2Brain

Pros

  • Highly focused on converting event and trade show activity into qualified pipeline
  • Unlimited users on event plans remove friction for large booth teams
  • Contextual pitch angles and talking points differentiate it from basic lead scanners
  • Strong CRM and collaboration integrations, including HubSpot, Salesforce, Slack, and MS Teams
  • Mobile-first and browser-based experience is easy to deploy and adopt
  • Post-event analytics to focus on valuable prospects and prove ROI

Cons

  • Pricing starts at levels that may be high for very small teams or occasional event users
  • No detailed self-serve monthly tiers are listed publicly, requiring contact for advanced pricing
  • Best value is realized only when integrated with a CRM and structured sales process
  • Focused primarily on events and trade shows, not a full marketing automation or sales engagement suite
  • Some pages like FAQs and Customers currently resolve to generic or 404-style templates, which may limit publicly available documentation

Statusbrew

Pros

  • Comprehensive feature set covering publishing, engagement, analytics, and reviews
  • Strong automation capabilities for comment moderation and message routing
  • Deep reporting with 230+ metrics and 18 months of data backfill
  • Collaborative workflows with approvals, shareable calendars, and team reporting
  • Transparent, scalable pricing with clear tiers and nonprofit discounts
  • SOC 2 and GDPR compliance for enterprise security

Cons

  • Feature depth and configuration can feel heavy for solo creators or very small teams
  • Pricing, while fair for the feature set, may still be high for micro-businesses
  • Most advanced capabilities are reserved for higher tiers like Premium and Enterprise
  • Learning curve exists for fully leveraging automation rules and custom reporting
  • Mobile app, while useful, is positioned more as a companion than a full desktop replacement
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Final Verdict

B2Brain and Statusbrew target distinct aspects of B2B marketing: B2Brain specializes in event intelligence to bridge offline conversations to online pipeline, while Statusbrew delivers end-to-end social media management with automation and analytics. They complement rather than compete directly.

Opt for B2Brain if events drive your leads and you need specialized capture tools. Choose Statusbrew for robust social workflows and ongoing engagement. For hybrid strategies, integrate via CRM: use B2Brain for events and Statusbrew for social nurturing.

Overall Scores

B2Brain

4.4 / 5.0

Lead Generation: 9/10

Value: 6/10

Statusbrew

4.5 / 5.0

Lead Generation: 6/10

Value: 8/10

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