B2Brain vs MeetEdgar
B2Brain
- Platform: Trade shows and events
- Best For: B2B event lead generation
- Strength: Contextual intelligence and CRM sync
- Users: Not specified
Starting at $1,000/show
MeetEdgar
- Platform: 8+ social networks
- Best For: Evergreen social media automation
- Strength: Limitless content recycling
- Users: 20 team members supported
Starting at $24.91/month
Table of Contents
At a Glance
Core Focus
| Feature | B2Brain | MeetEdgar |
|---|---|---|
| Trade Show Lead Capture | ✓ Mobile badge, booth, and card scanning with unlimited users | ✗ Not applicable; social-focused |
| Social Media Scheduling | ✗ Not supported; event-only | ✓ Multi-platform with evergreen queues |
| Evergreen Content Library | ✗ Not applicable | ✓ Limitless library with automatic resharing |
| Event Intelligence | ✓ Contextual pitch angles and account signals | ✗ Not applicable |
Platform Support
| Feature | B2Brain | MeetEdgar |
|---|---|---|
| Facebook, Instagram, LinkedIn | ✗ Event apps only | ✓ Full support with platform optimization |
| X/Twitter, TikTok, Pinterest | ✗ Not supported | ✓ Supports all major networks including Threads |
| Google Business Profile, Threads | ✗ Not applicable | ✓ Included in multi-platform scheduling |
| Mobile Event Apps | ✓ Mobile-first for badge scanning and notes | ✗ Web-based social dashboard |
Lead Generation & Capture
| Feature | B2Brain | MeetEdgar |
|---|---|---|
| Badge/Booth Scanning | ✓ Unlimited scans on show days | ✗ Not applicable |
| Voice-to-Text Notes | ✓ For quick data entry at events | ✗ Not supported |
| Contextual Account Intelligence | ✓ Pitch angles, talking points, signals | ✗ No lead enrichment |
| Social Engagement Tracking | ✗ Event-only | ✓ Social inbox for interactions |
Integrations
| Feature | B2Brain | MeetEdgar |
|---|---|---|
| CRM Integrations (HubSpot, Salesforce) | ✓ Deep sync with enriched leads | ✗ Limited; focuses on social |
| Sales Engagement Platforms (Salesloft) | ✓ Supported for pipeline building | ✗ Not applicable |
| Collaboration Tools (Slack, MS Teams) | ✓ For internal event team comms | ✗ No built-in collaboration integrations |
| Content Tools (Canva, Link Shortening) | ✗ Not supported | ✓ Integrations for social content creation |
Analytics & Reporting
| Feature | B2Brain | MeetEdgar |
|---|---|---|
| Post-Event Analytics | ✓ Prospect prioritization and ROI tracking | ✗ Not applicable |
| Social Engagement Analytics | ✗ Event-focused only | ✓ Performance tracking for posts |
| Central Dashboard | ✓ For accounts and team lead monitoring | ✓ For content queues and schedules |
| AI-Powered Insights | ✗ No AI analytics | ✓ Inky AI for captions and performance |
Collaboration & Usability
| Feature | B2Brain | MeetEdgar |
|---|---|---|
| Unlimited Users | ✓ On event days for large teams | ✓ Up to 20 team members |
| Browser-Based Access | ✓ No desktop installs | ✓ Web dashboard |
| Team Collaboration Features | ✓ Slack/Teams for event teams | ✗ Limited advanced collaboration |
| Bulk Import | ✗ Event scan-based | ✓ For content variations |
Pricing Comparison
B2Brain starts at $1,000 per show for event-specific use, with annual platform pricing at $5,000/year, targeted at B2B teams with event budgets. MeetEdgar offers more accessible monthly plans starting at $24.91/month, ideal for ongoing social media management with annual discounts.
B2Brain
Trade Show Solution
$1,000/show
Single event teams needing lead capture
- Unlimited users at the show
- Unlimited badge, booth, and business card scans on show days
- Pitch angles, talking points, and account signals
- Ability to add and save notes on conversations
- Sync to your CRM with enriched leads
Platform Pricing
$5,000/year
Organizations with multiple events and ongoing account tracking
- Unlimited users across the organization
- Track and manage accounts throughout the year
- Includes accounts scanned and added at trade shows (with Trade Show packages)
- Integrations to supported CRMs, Slack, and Microsoft Teams
- Onboarding, enablement, and ongoing support
Free Trial
Free
Evaluating core features
- Access to B2Brain via a trial flow from the homepage
- Sample badge to explore the app experience
- Limited-time evaluation of core trade show intelligence features
MeetEdgar
Eddie (Monthly)
$24.91/month
Solo users or small teams with basic needs
- 5 social accounts
- Unlimited scheduled posts
- 10 weekly automations
- 4 content categories
- 20 team members
- Additional social account add-on at $3.99
- 15 Inky (AI) credits per 30 days
- Access to all supported social networks
- Email support and help center access
Edgar (Monthly)
$41.58/month
Growing teams needing more scale
- 25 social accounts
- Unlimited scheduled posts
- 1,000 weekly automations
- Unlimited content categories
- 20 team members
- Additional social account add-on at $1.99
- 50 Inky (AI) credits per 30 days
- Access to all supported social networks
- Priority-style support for growing teams
Eddie (Annual)
$299/year
Budget-conscious small teams
- 5 social accounts
- Unlimited scheduled posts
- 10 weekly automations
- 4 content categories
- 20 team members
- Additional social account add-on at $4.99
- 15 Inky (AI) credits per 30 days
- All core scheduling and automation features
Edgar (Annual)
$499/year
Teams scaling social presence
- 25 social accounts
- Unlimited scheduled posts
- 1,000 weekly automations
- Unlimited content categories
- 20 team members
- Additional social account add-on at $2.99
- 50 Inky (AI) credits per 30 days
- Full access to automation, analytics, and integrations
Feature Deep Dive
Lead Generation Capabilities
B2Brain
Strengths
- Mobile-first scanning for badges, booths, and cards with unlimited scans
- Contextual intelligence including pitch angles, talking points, and signals
- Voice-to-text for fast note capture during busy events
- Enriched lead sync to CRMs like HubSpot and Salesforce
- Post-event prioritization to focus on high-value prospects
Workflow
Scan at event → Capture notes and intel → Enrich and sync to CRM → Analyze and prioritize post-event
MeetEdgar
Strengths
- Social inbox for monitoring engagements across platforms
- AI-assisted caption and hashtag generation to boost visibility
- Evergreen content to maintain consistent audience interaction
- Basic engagement tracking but no direct lead capture
Workflow
Create/schedule content → Monitor inbox for interactions → Manually follow up on engagements
B2Brain dominates in event-based lead generation with scanning, enrichment, and CRM sync tailored for B2B pipeline building. MeetEdgar supports indirect lead gen through social engagement but lacks direct capture tools. Choose B2Brain for offline events; MeetEdgar for online social nurturing.
Scheduling & Automation
B2Brain
Strengths
- Real-time event dashboard for team lead monitoring
- Unlimited user access during shows for seamless collaboration
- Automated CRM sync post-event
- Browser-based for quick deployment
Limitations
- No ongoing scheduling; event-specific only
- No automation for non-event activities
- Focused on lead flow, not content posting
MeetEdgar
Strengths
- Category-based queues with recurring weekly schedules
- Limitless evergreen library for automatic resharing
- Multi-platform scheduling with bulk import
- AI Inky for automating captions and hashtags
- Up to 1,000 weekly automations in higher tiers
Limitations
- Weekly caps in base plans
- No event-specific automation
- Less suited for sales pipeline tasks
MeetEdgar is far superior for automated social scheduling with evergreen recycling and multi-platform support. B2Brain's 'scheduling' is event-tied lead flow without content automation. For social consistency, MeetEdgar wins; for event lead automation, B2Brain is unmatched.
Analytics & Reporting
B2Brain
Strengths
- Post-event analytics for prospect prioritization
- Central dashboard to track accounts and team usage
- ROI measurement on event leads and pipeline
- Integration-driven insights from CRM data
Limitations
- Event-focused; no social metrics
- Requires CRM for full reporting depth
MeetEdgar
Strengths
- Engagement and performance tracking across platforms
- Analytics for post success and audience insights
- Category-based performance reports
- AI-assisted interpretation of data trends
Limitations
- Not as deep for sales pipeline
- No event ROI tracking
B2Brain provides targeted post-event analytics for lead ROI and pipeline impact, ideal for sales teams. MeetEdgar offers solid social engagement metrics but lacks sales depth. B2Brain for event success measurement; MeetEdgar for ongoing social performance.
Integrations & Collaboration
B2Brain
Strengths
- Deep CRM integrations (HubSpot, Salesforce, Freshworks)
- Sales engagement (Salesloft) and collaboration (Slack, MS Teams)
- Central dashboard for team monitoring
- Unlimited users for large event teams
Limitations
- Limited to sales/marketing tools
- No social or content integrations
MeetEdgar
Strengths
- Integrations with Canva, link shorteners, browser extensions
- Support for 8+ social platforms
- Up to 20 team members with shared access
- Top-rated support Monday-Friday
Limitations
- No CRM or sales tool integrations
- Limited advanced collaboration like approvals
B2Brain excels in sales ecosystem integrations for pipeline acceleration, with strong team collaboration for events. MeetEdgar focuses on social tools but offers less depth in team workflows or CRM sync. B2Brain for B2B sales integration; MeetEdgar for social content ecosystems.
Use Case Comparison
B2B Event Marketer at Trade Shows
B2Brain 🏆
Excellent
Designed for capturing and enriching leads at events, with unlimited users and CRM sync to build pipeline.
Best Plan: Trade Show Solution ($1,000/show)
Score: 10/10
MeetEdgar
Poor
No event tools; focused on social scheduling unrelated to offline leads.
Best Plan: Not suitable
Score: 1/10
Social Media Manager for Small Business
B2Brain
Poor
Event-only focus doesn't support daily social posting or automation.
Best Plan: Not suitable
Score: 2/10
MeetEdgar 🏆
Excellent
Affordable evergreen automation for consistent multi-platform presence.
Best Plan: Eddie ($24.91/month)
Score: 9/10
Sales Team Using CRM for Pipeline
B2Brain 🏆
Excellent
Contextual intel and direct CRM sync turn event leads into qualified opportunities.
Best Plan: Platform Pricing ($5,000/year)
Score: 10/10
MeetEdgar
Fair
Social engagement can warm leads but no CRM integration or enrichment.
Best Plan: Edgar ($41.58/month)
Score: 4/10
Freelancer or Content Creator
B2Brain
Poor
High cost and event focus not suitable for individual social management.
Best Plan: Not suitable
Score: 1/10
MeetEdgar 🏆
Excellent
AI tools and evergreen library ideal for repurposing content across platforms.
Best Plan: Eddie ($24.91/month)
Score: 10/10
Field Marketing Leader Proving Event ROI
B2Brain 🏆
Excellent
Post-event analytics and prioritization demonstrate clear pipeline impact.
Best Plan: Platform Pricing ($5,000/year)
Score: 9/10
MeetEdgar
Poor
Social analytics don't translate to event ROI measurement.
Best Plan: Not suitable
Score: 2/10
Agency Managing Social Media Clients
B2Brain
Poor
No multi-client workspaces or social tools.
Best Plan: Not suitable
Score: 1/10
MeetEdgar 🏆
Good
Supports up to 20 members and multiple accounts, but limited advanced agency features.
Best Plan: Edgar ($41.58/month)
Score: 7/10
Coach or Consultant Building Personal Brand
B2Brain
Fair
Useful for event networking but not for ongoing social branding.
Best Plan: Trade Show Solution ($1,000/show)
Score: 4/10
MeetEdgar 🏆
Excellent
Evergreen content and AI for consistent personal social presence.
Best Plan: Eddie ($24.91/month)
Score: 9/10
Large Booth Team at Conferences
B2Brain 🏆
Excellent
Unlimited users and mobile scanning for frictionless team lead capture.
Best Plan: Trade Show Solution ($1,000/show)
Score: 10/10
MeetEdgar
Poor
No event or team scanning capabilities.
Best Plan: Not suitable
Score: 1/10
Budget-Conscious Marketer
B2Brain
Poor
High per-show costs not viable for low-budget or infrequent use.
Best Plan: Not suitable
Score: 2/10
MeetEdgar 🏆
Excellent
Low entry price with high value for social automation.
Best Plan: Eddie Annual ($299/year)
Score: 9/10
Account-Based Marketing (ABM) Team
B2Brain 🏆
Excellent
Contextual intel at events supports targeted ABM with CRM integration.
Best Plan: Platform Pricing ($5,000/year)
Score: 9/10
MeetEdgar
Fair
Social targeting possible but no account intelligence.
Best Plan: Edgar ($41.58/month)
Score: 5/10
Solo Entrepreneur Managing Social
B2Brain
Poor
Event-focused and costly for solo non-event use.
Best Plan: Not suitable
Score: 1/10
MeetEdgar 🏆
Excellent
Simple interface and automation for busy solos.
Best Plan: Eddie ($24.91/month)
Score: 10/10
Revenue Team Relying on Events
B2Brain 🏆
Excellent
Turns conversations into pipeline with analytics and integrations.
Best Plan: Platform Pricing ($5,000/year)
Score: 10/10
MeetEdgar
Poor
Social tools don't address event pipeline needs.
Best Plan: Not suitable
Score: 2/10
Pros and Cons
B2Brain
Pros
- Highly focused on converting event activity into qualified pipeline
- Unlimited users on event plans for large booth teams
- Contextual pitch angles and talking points beyond basic scanning
- Strong CRM integrations (HubSpot, Salesforce, Freshworks, Salesloft)
- Mobile-first and browser-based for easy adoption
- Post-event analytics to prove ROI
- Slack and MS Teams for collaboration
Cons
- High pricing ($1,000/show) for small or occasional users
- No public monthly tiers; requires sales contact
- Value depends on CRM and sales process integration
- Event and trade show focus; not for general marketing
- Limited public documentation (e.g., FAQ pages incomplete)
- Not suitable for social media or non-event lead gen
MeetEdgar
Pros
- Limitless evergreen library with automatic resharing
- Category queues and recurring schedules for efficiency
- Supports 8+ platforms including emerging ones like Threads
- Inky AI for quick captions, hashtags, and content ideas
- Intuitive interface for non-technical users
- Unlimited posts and up to 20 team members
- Strong human support and bulk import capabilities
Cons
- Limited collaboration compared to enterprise tools
- Analytics basic; not for deep reporting needs
- Weekly automation caps restrictive for high-volume use
- No ad management or real-time trend tools
- Evergreen focus less ideal for timely content
- No CRM or sales integrations for pipeline building
Final Verdict
B2Brain and MeetEdgar target distinct areas of marketing and sales: B2Brain specializes in event intelligence to capture and qualify leads offline, integrating deeply with sales tools for pipeline impact. MeetEdgar is a social media powerhouse for automated, evergreen scheduling across platforms, ideal for maintaining online presence without constant effort.
Choose B2Brain if events are central to your lead gen strategy and you have the budget for high-impact tools. Opt for MeetEdgar if social media consistency drives your marketing, especially on a budget. For hybrid workflows, combine them: B2Brain for events, MeetEdgar for social nurturing of leads.
Overall Scores
B2Brain
Lead Generation: 10/10
MeetEdgar
Lead Generation: 4/10
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