AuthoredUp vs Pallyy
AuthoredUp
- Platform: LinkedIn only
- Best For: LinkedIn content creation and analytics
- Strength: Deep LinkedIn insights and reuse
- Users: 2,011 professionals
Starting at $12.46/month
Pallyy
- Platform: Multiple platforms (Instagram, Facebook, TikTok, etc.)
- Best For: Multi-platform scheduling and collaboration
- Strength: Visual calendar and agency features
- Users: 100,000 brands
Starting at $15/month
Table of Contents
At a Glance
Platform Support
| Feature | AuthoredUp | Pallyy |
|---|---|---|
| ✓ Deep LinkedIn specialization with company page support | ✓ Supported as part of multi-platform scheduling | |
| Instagram & Facebook | ✗ LinkedIn-only focus | ✓ Full support including Stories and Reels |
| TikTok & YouTube | ✗ Not supported | ✓ Scheduling and analytics for video platforms |
| X (Twitter) & Threads | ✗ Not supported | ✓ Includes Threads and emerging platforms |
| Pinterest & Others | ✗ LinkedIn-exclusive | ✓ Broad coverage of 10+ platforms |
Content Creation
| Feature | AuthoredUp | Pallyy |
|---|---|---|
| Rich text editor with formatting | ✓ LinkedIn-specific with bold, italics, bullets, emojis, and live preview | ✓ Visual editor for multi-platform posts |
| Drafts and snippets library | ✓ Unlimited drafts, snippets, and 300+ templates for hooks/CTAs | ✓ Ideas queue for organizing content ideas |
| Template library | ✓ 300+ hooks, endings, and CTAs tailored for LinkedIn | ✗ Basic caption generators but no extensive library |
| AI post generation | ✗ No native AI; relies on user input and templates | ✓ Free caption and alt text generators |
| Media tools | ✗ Text-focused; no built-in media editing | ✓ Instagram grid maker and media storage |
Scheduling & Automation
| Feature | AuthoredUp | Pallyy |
|---|---|---|
| Content calendar | ✓ Centralized calendar for LinkedIn posts with filters | ✓ Visual calendar for multiple platforms with drag-and-drop |
| Post scheduling | ✓ LinkedIn scheduling with best times recommendations | ✓ Unlimited posts on higher tiers across platforms |
| Post reuse and historical analysis | ✓ 1-click reuse from historical content and saved-post analysis | ✗ No built-in historical reuse suggestions |
| Collaboration approvals | ✓ Draft collaboration in Business plan | ✓ Approvals and shared calendar for teams |
| Bio link tool | ✗ Not available | ✓ Customizable bio link landing pages |
Analytics & Reporting
| Feature | AuthoredUp | Pallyy |
|---|---|---|
| Post analytics | ✓ In-depth impressions, engagement, growth timelines, CSV export | ✓ Basic to advanced analytics on higher tiers |
| Follower growth tracking | ✓ LinkedIn-specific follower growth and best times | ✓ Cross-platform growth metrics |
| Custom reports | ✓ Posts table with filters and CSV export | ✓ Custom reports for agencies |
| Saved-post analysis | ✓ Keyword and author filters for saved posts | ✗ No equivalent feature |
| Social inbox analytics | ✗ No inbox | ✓ Manages messages, comments, reviews |
Collaboration & Agency Features
| Feature | AuthoredUp | Pallyy |
|---|---|---|
| Team accounts | ✓ Sub-accounts and organization management in Business plan | ✓ Multiple users on Agency/Scale plans |
| Multi-profile management | ✓ Multiple LinkedIn profiles and company pages | ✓ Social sets for grouping accounts by brand/client |
| Approval workflows | ✓ Draft collaboration for teams | ✓ Built-in approvals and shared workflows |
| Client workspaces | ✓ Sub-accounts for clients in Business plan | ✓ Social sets and custom reports for agencies |
Integrations & Extensions
| Feature | AuthoredUp | Pallyy |
|---|---|---|
| Chrome extension | ✓ Lives inside LinkedIn for direct editing and preview | ✗ Web-based only |
| Media storage | ✗ Text-focused; no media storage | ✓ Tiered storage with large upload sizes |
| Free utility tools | ✗ No free tools mentioned | ✓ Instagram grid maker, caption generators, alt text |
| EU hosting and privacy | ✓ Strong privacy practices with EU hosting | ✗ Standard security; no specific EU mention |
Pricing Comparison
AuthoredUp starts at $12.46/month (yearly Business per profile) with a LinkedIn focus, while Pallyy begins at $15/month for multi-platform basics. AuthoredUp offers value for LinkedIn specialists through unlimited features, but scales per profile; Pallyy provides better scalability for teams with flat-rate higher tiers.
AuthoredUp
Individual (Monthly)
$19.95/month
Solo LinkedIn users
- 1 LinkedIn profile
- Full editor with styling and preview
- Unlimited drafts, snippets, templates
- Content analytics
Business (Monthly)
$14.95/month per profile
Teams and agencies managing multiple profiles
- Minimum 3 profiles
- Multi-profile management
- Sub-accounts for teams/clients
- Team analytics and draft collaboration
Individual (Yearly)
$16.63/month
Committed solo users
- Billed at $199.50/year
- All Individual features
- Access to saved posts
Business (Yearly)
$12.46/month per profile
Scaling teams
- Billed at $149.50 per profile/year
- All Business features
- Organization management
Custom Growth Plan
Custom
Large teams and agencies
- Personalized onboarding
- Dedicated training
- Flexible invoicing
Pallyy
Starter
$15/month
Solo creators starting out
- 1 Social Set, 2 accounts
- 20 posts/month
- Bio Link, Basic Analytics
- 2GB storage
Pro
$25/month
Growing individuals or small teams
- 1 Social Set, 10 accounts
- Unlimited posts
- Social Inbox, Ideas Queue, Approvals
Agency
$99/month
Boutique agencies
- 10 Social Sets, 10 accounts each
- Unlimited posts
- 3 users, Custom Reports
Scale
$199/month
Mid-sized agencies and teams
- 30 Social Sets, 10 accounts each
- Unlimited posts
- 10 users, All Pro features
Feature Deep Dive
Content Creation Capabilities
AuthoredUp
Strengths
- Powerful LinkedIn editor with formatting, readability scores, and live preview
- Unlimited drafts, snippets, and 300+ templates for hooks/endings/CTAs
- Historical post collection with 1-click reuse suggestions
- Chrome extension for in-LinkedIn editing
- Focus on text-based LinkedIn posts without AI generation
Workflow
Save ideas as snippets → Use templates for drafting → Preview in LinkedIn → Save drafts or schedule
Pallyy
Strengths
- Visual content calendar for planning across platforms
- Ideas queue for capturing and organizing ideas
- Free tools like caption generators and Instagram grid maker
- Media storage and large upload sizes for visuals
- Platform-specific optimization for posts
Workflow
Capture ideas in queue → Generate captions → Build visuals → Add to calendar → Schedule multi-platform
AuthoredUp shines in LinkedIn-specific text creation with templates and reuse, ideal for professional posts. Pallyy is stronger for visual, multi-platform content with utility tools. Choose AuthoredUp for LinkedIn writing depth; Pallyy for broad creative planning.
Scheduling & Automation
AuthoredUp
Strengths
- Centralized calendar for published/scheduled LinkedIn posts
- Best times to post recommendations based on analytics
- Posts table with filters for organization
- Support for multiple company pages
Limitations
- LinkedIn-only; no multi-platform automation
- No advanced recurring or bulk scheduling
Pallyy
Strengths
- Visual drag-and-drop calendar for all platforms
- Unlimited scheduling on Pro+ tiers
- Social sets for easy multi-account management
- Approvals for team-reviewed scheduling
Limitations
- Post limits on Starter (20/month)
- Less LinkedIn-specific timing insights
Pallyy offers superior multi-platform scheduling with visual tools and team approvals, while AuthoredUp provides targeted LinkedIn calendars and reuse. Pallyy wins for diverse networks; AuthoredUp for streamlined LinkedIn workflows.
Analytics & Reporting
AuthoredUp
Strengths
- In-depth LinkedIn metrics: impressions, engagement, growth timelines
- Follower tracking and best post times
- Saved-post analysis with filters and CSV export
- Posts table to uncover patterns
Limitations
- LinkedIn-exclusive; no cross-platform views
- No unified inbox for engagement tracking
Pallyy
Strengths
- Advanced analytics on Pro+ with engagement and growth data
- Custom reports for agencies
- Social inbox for monitoring interactions
- Cross-platform performance insights
Limitations
- Basic analytics on Starter
- Less depth in LinkedIn-specific historical analysis
AuthoredUp delivers deeper LinkedIn analytics and content reuse insights, perfect for platform specialists. Pallyy provides broader reporting and inbox management for multi-platform users. AuthoredUp for LinkedIn depth; Pallyy for holistic oversight.
Use Case Comparison
Solo LinkedIn Creator
AuthoredUp 🏆
Excellent
Tailored editor, unlimited drafts, and analytics help individuals build consistent LinkedIn presence.
Best Plan: Individual ($16.63/month yearly)
Score: 10/10
Pallyy
Good
Basic scheduling works, but lacks LinkedIn depth like templates and reuse.
Best Plan: Starter ($15/month)
Score: 6/10
Multi-Platform Marketing Agency
AuthoredUp
Poor
LinkedIn-only; no support for other platforms or broad client management.
Best Plan: Not suitable
Score: 2/10
Pallyy 🏆
Excellent
Social sets, approvals, and custom reports ideal for managing multiple clients across networks.
Best Plan: Agency ($99/month)
Score: 10/10
B2B Marketer Focused on LinkedIn
AuthoredUp 🏆
Excellent
Deep analytics, content reuse, and company page support drive B2B growth on LinkedIn.
Best Plan: Business ($12.46/month per profile yearly)
Score: 10/10
Pallyy
Fair
Scheduling available, but no LinkedIn-specific insights or reuse tools.
Best Plan: Pro ($25/month)
Score: 5/10
Small Business Managing Multiple Platforms
AuthoredUp
Poor
Limited to LinkedIn; unsuitable for diverse social needs.
Best Plan: Not suitable
Score: 1/10
Pallyy 🏆
Excellent
Affordable multi-platform scheduling with bio links and analytics.
Best Plan: Pro ($25/month)
Score: 9/10
Building Personal Brand on LinkedIn
AuthoredUp 🏆
Excellent
Templates, editor, and analytics optimize personal LinkedIn branding.
Best Plan: Individual ($19.95/month)
Score: 9/10
Pallyy
Good
Bio link and scheduling help, but less tailored for LinkedIn content.
Best Plan: Starter ($15/month)
Score: 6/10
Freelance Social Media Manager
AuthoredUp
Fair
Good for LinkedIn clients, but lacks multi-platform tools.
Best Plan: Business ($14.95/month per profile)
Score: 5/10
Pallyy 🏆
Excellent
Social sets and approvals suit freelance client management across platforms.
Best Plan: Pro ($25/month)
Score: 9/10
Sales Team Using LinkedIn for Pipeline
AuthoredUp 🏆
Excellent
Analytics and content reuse support social selling on LinkedIn.
Best Plan: Business ($12.46/month per profile yearly)
Score: 9/10
Pallyy
Fair
Inbox helps engagement, but no deep LinkedIn analytics.
Best Plan: Agency ($99/month)
Score: 4/10
Influencer Planning Visual Content
AuthoredUp
Poor
Text-focused; no visual or multi-platform tools.
Best Plan: Not suitable
Score: 2/10
Pallyy 🏆
Excellent
Grid maker, media storage, and calendar perfect for influencers.
Best Plan: Pro ($25/month)
Score: 10/10
Agency Specializing in LinkedIn
AuthoredUp 🏆
Excellent
Multi-profile, sub-accounts, and team analytics for LinkedIn clients.
Best Plan: Business ($12.46/month per profile yearly)
Score: 9/10
Pallyy
Good
Agency features work, but less LinkedIn depth.
Best Plan: Agency ($99/month)
Score: 7/10
Budget-Conscious Small Team
AuthoredUp
Good
Low per-profile cost for LinkedIn, but scales up.
Best Plan: Business ($12.46/month per profile yearly)
Score: 7/10
Pallyy 🏆
Excellent
Starter at $15 with trial; good value for multi-platform.
Best Plan: Starter ($15/month)
Score: 8/10
In-House Marketing Team
AuthoredUp
Fair
Strong for LinkedIn, but limited if other platforms needed.
Best Plan: Business ($14.95/month per profile)
Score: 6/10
Pallyy 🏆
Excellent
Collaboration, reports, and multi-platform suit internal teams.
Best Plan: Scale ($199/month)
Score: 9/10
Consultant Reusing Evergreen Content
AuthoredUp 🏆
Excellent
Historical reuse and snippets ideal for consultants on LinkedIn.
Best Plan: Individual ($16.63/month yearly)
Score: 9/10
Pallyy
Good
Ideas queue helps, but no reuse analysis.
Best Plan: Pro ($25/month)
Score: 6/10
Pros and Cons
AuthoredUp
Pros
- Purpose-built for LinkedIn with nuanced features like live preview and formatting
- Unlimited drafts, snippets, and templates streamline ideation
- Deep analytics including CSV export and saved-post analysis
- Chrome extension enhances in-platform workflow
- Supports multiple company pages and team sub-accounts
- Strong privacy with EU hosting
- Affordable per-profile pricing for focused use
Cons
- Interface may overwhelm basic users
- No native AI generation; template-reliant
- Chrome-only extension limits browser options
- Pricing adds up for large teams (per profile)
- LinkedIn-exclusive; no multi-platform support
- No free trial or money-back guarantee specified
Pallyy
Pros
- Clean, visual interface easy for beginners
- Supports all major platforms including Threads and YouTube
- Comprehensive tools: scheduling, inbox, bio links, analytics
- Responsive team with quick feature updates
- Competitive pricing with unlimited posts on higher tiers
- Free utilities like grid maker and generators
- Strong agency features: social sets, approvals, reports
Cons
- No focus on paid ads or advanced automations
- Limited integrations with CRM/marketing stacks
- Pricing structure requires planning for complex agencies
- Starter tier has post limits (20/month)
- Less depth in platform-specific analytics like LinkedIn
Final Verdict
AuthoredUp and Pallyy cater to different social media needs. AuthoredUp is a LinkedIn powerhouse for content crafting and performance analysis, suiting specialists. Pallyy is a versatile multi-platform manager with collaboration tools, ideal for broader strategies.
Select AuthoredUp for LinkedIn-centric workflows emphasizing creation and insights. Opt for Pallyy for multi-platform management and team tools. Combine them if LinkedIn is core but other platforms matter.
Overall Scores
AuthoredUp
LinkedIn Focus: 10/10
Content Creation: 9/10
Value: 8/10
Pallyy
LinkedIn Focus: 6/10
Content Creation: 7/10
Multi-Platform: 10/10
Value: 9/10
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