AuthoredUp vs Hypefury
AuthoredUp
- Platform: LinkedIn only
- Best For: LinkedIn personal branding and B2B content
- Strength: Tailored LinkedIn editor and historical analysis
- Users: 2011 professionals
Starting at $12.46/month
Hypefury
- Platform: X, LinkedIn, Instagram, and more
- Best For: Creator automation and cross-platform repurposing
- Strength: Auto-DMs, evergreen reposting, and sales integrations
- Users: 30 users
Starting at $29/month
Table of Contents
At a Glance
Platform Support
| Feature | AuthoredUp | Hypefury |
|---|---|---|
| ✓ Deep LinkedIn specialization with company page support | ✓ Cross-posting from X to LinkedIn posts and carousels | |
| X (Twitter) | ✗ LinkedIn-only focus | ✓ Core platform with long posts, threads, and deep automation |
| ✗ Not supported | ✓ Scheduling images, Reels, and Tweet-to-Reels automation | |
| Facebook Pages & Threads | ✗ Not supported | ✓ Full support for Pages and Threads |
| TikTok | ✗ Not supported | ✓ Scheduling support with plan limits |
Content Creation
| Feature | AuthoredUp | Hypefury |
|---|---|---|
| Rich post editor | ✓ Advanced formatting with bold, italics, bullets, emojis, and live preview | ✗ Minimal editor focused on scheduling |
| Drafts and snippets | ✓ Unlimited drafts, snippets, and 300+ templates for hooks/CTAs | ✗ Basic content saving without advanced templating |
| Inspiration gallery/templates | ✓ Library of 300+ LinkedIn-specific hooks, endings, and CTAs | ✓ Viral post gallery across 15+ niches for X and multi-platform |
| AI post generation | ✗ No native AI; relies on user input and templates | ✗ Not primarily AI-focused; templates reduce ideation effort |
| Content repurposing | ✓ Historical post reuse and saved-post analysis | ✓ Cross-posting from X to LinkedIn/Instagram, evergreen reposting |
Scheduling & Automation
| Feature | AuthoredUp | Hypefury |
|---|---|---|
| Content calendar | ✓ Centralized calendar for LinkedIn posts with filters | ✓ Scheduling up to unlimited horizon (plan-dependent) across platforms |
| Evergreen/recurring posts | ✗ No recurring; focuses on one-time scheduling | ✓ Evergreen reposting, recurring posts, and auto-unpost |
| Best-time recommendations | ✓ LinkedIn-specific best times to post | ✗ Manual scheduling without built-in recommendations |
| Automation features | ✗ Limited to scheduling; no auto-DMs or plugs | ✓ Auto-DMs, autoplugs, Tweet-to-Reels, Gumroad sales campaigns |
Analytics & Reporting
| Feature | AuthoredUp | Hypefury |
|---|---|---|
| Post analytics | ✓ In-depth impressions, engagement, growth timelines, CSV export | ✓ Premium analytics with follower growth, top-tweet filtering |
| Historical/saved post analysis | ✓ Filters by keyword/author, reuse suggestions | ✗ Basic performance tracking without deep historical filters |
| Follower growth tracking | ✓ LinkedIn-focused growth and best times | ✓ Multi-platform follower and engagement metrics |
| Team analytics | ✓ Across multiple profiles in Business plan | ✗ Individual-focused; no explicit team reporting |
Engagement & Lead Generation
| Feature | AuthoredUp | Hypefury |
|---|---|---|
| Auto-DM campaigns | ✗ No DM automation | ✓ Auto-DM for leads on X with daily limits |
| Autoplugs/comments | ✗ No automated comments | ✓ Auto first comments to promote newsletters/products |
| Engagement builder | ✗ Manual engagement via LinkedIn | ✓ Replies to keywords/users for building connections |
| Sales integrations | ✗ No e-commerce automation | ✓ Automated Gumroad sales on X |
Collaboration & Extensions
| Feature | AuthoredUp | Hypefury |
|---|---|---|
| Team collaboration | ✓ Draft collaboration and sub-accounts in Business plan | ✗ Individual-focused; no team workflows |
| Chrome extension | ✓ Lives inside LinkedIn for direct editing/preview | ✗ Web-based; no browser extension mentioned |
| Multi-profile management | ✓ Multiple LinkedIn profiles/company pages | ✓ Up to 90 accounts across platforms in Agency plan |
Pricing Comparison
AuthoredUp offers LinkedIn-focused plans starting at $12.46/month (yearly Business), emphasizing value for solo creators. Hypefury starts at $29/month for multi-platform automation, with tiers scaling for creators and agencies but at a higher entry cost.
AuthoredUp
Individual (Monthly)
$19.95/month
Solo LinkedIn users needing core features
- 1 LinkedIn profile connection included
- Full editor with text styling, bullet points, emojis, and preview
- Full Chrome extension and web platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings templates
- 1‑click post reuse from historical content
- Content analytics for posts and profile performance
Business (Monthly)
$14.95/month per profile
Teams managing multiple LinkedIn profiles
- Minimum 3 LinkedIn profiles
- Everything in the Individual plan
- Connect and manage multiple profiles in one organization
- AuthoredUp sub‑accounts for team members and clients
- Organization management for centralized control
- Team analytics across profiles
- Draft collaboration between team members
Individual (Yearly)
$16.63/month
Cost-conscious solo users committing annually
- 1 LinkedIn profile connection included
- Billed at $199.50 per year
- Full editor with formatting and preview
- Full extension and platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings
- Content analytics and performance insights
- Access to all saved posts in one place
Business (Yearly)
$12.46/month per profile
Agencies or teams seeking long-term savings
- Minimum 3 LinkedIn profiles
- Billed at $149.50 per profile per year
- Everything in the yearly Individual plan
- Multi‑profile connection and management
- AuthoredUp sub‑accounts for teams and agencies
- Organization management for admins
- Team analytics and reporting
- Draft collaboration and shared workflows
Custom Growth Plan
Custom
Large teams or agencies needing tailored support
- Fast‑tracked LinkedIn success for teams and agencies
- Personalized onboarding and setup
- Dedicated training sessions for teams
- Flexible invoicing options for procurement processes
- Custom offer tailored to team size and needs
Hypefury
Starter
$29/month
Individual creators starting with basic automation
- 7-day free trial
- Schedule up to 1 month ahead
- Connect up to 6 social accounts (1 X account)
- Schedule X long posts and threads
- Autoplugs and auto cross-posting
- Viral thread hooks and tweet templates
- 1 auto-DM tweet per week (100 DMs daily limit)
- Engagement builder access for up to 30 users and 5 keywords
- Automated Gumroad sales
- Email and chat support
Starter (Yearly)
$250/year
Budget-conscious starters committing annually
- All Starter monthly features
- Discounted yearly pricing compared to monthly billing
Creator
$65/month
Active creators needing more automation
- 7-day free trial
- Everything in Starter
- Schedule up to 3 months ahead
- Connect up to 30 social accounts (5 X accounts)
- Autoplugs and auto cross-posting
- Viral thread hooks and tweet templates
- Up to 250 X auto-DMs per day
- 10 Tweet-to-Reels automations per month
- Engagement builder access for up to 100 users and 10 keywords
- Automated Gumroad sales
Creator (Yearly)
$590/year
Creators seeking annual savings
- All Creator monthly features
- Discounted yearly pricing compared to monthly billing
Business
$97/month
Small teams or businesses scaling automation
- 7-day free trial
- Everything in Creator
- Unlimited scheduling horizon
- Connect up to 60 social accounts (10 X accounts)
- Autoplugs and auto cross-posting
- Viral thread hooks and tweet templates
- Up to 300 X auto-DMs per day
- 50 Tweet-to-Reels automations per month
- Engagement builder access for unlimited users and 20 keywords
- Automated Gumroad sales
Business (Yearly)
$890/year
Businesses committing long-term
- All Business monthly features
- Discounted yearly pricing compared to monthly billing
Agency
$199/month
Agencies handling multiple clients
- 7-day free trial
- Everything in Business
- Unlimited scheduling horizon
- Connect up to 90 social accounts (15 X accounts)
- Autoplugs and auto cross-posting
- Viral thread hooks and tweet templates
- Up to 400 X auto-DMs per day
- 300 Tweet-to-Reels automations per month
- Engagement builder access for unlimited users and 50 keywords
- Automated Gumroad sales
Agency (Yearly)
$1,800/year
Agencies with annual budgets
- All Agency monthly features
- Discounted yearly pricing compared to monthly billing
Feature Deep Dive
Content Creation Capabilities
AuthoredUp
Strengths
- Rich LinkedIn post editor with advanced formatting and live preview
- Unlimited drafts, snippets, and 300+ templates for hooks/endings/CTAs
- Historical posts collection with reuse suggestions
- Saved-post analysis with keyword/author filters and CSV export
- Chrome extension integrates directly into LinkedIn interface
Workflow
Save ideas as snippets → Use templates for drafting → Edit with rich tools → Preview and schedule
Hypefury
Strengths
- Minimal editor with inspiration from viral post gallery across niches
- Templates for threads, hooks, and multi-platform content
- Cross-posting tools for repurposing X content to LinkedIn/Instagram
- Evergreen categories for organizing reusable content
- Auto-unpost to manage reposts without clutter
Workflow
Browse viral gallery → Draft using templates → Categorize for evergreen → Schedule and cross-post
AuthoredUp provides a superior, platform-tailored editor for LinkedIn creators, emphasizing quality drafting and reuse. Hypefury's creation tools are simpler, geared toward quick ideation and repurposing across platforms. Choose AuthoredUp for polished LinkedIn content; Hypefury for efficient multi-platform workflows.
Scheduling & Automation
AuthoredUp
Strengths
- Centralized content calendar with filters by type/account/tags
- Posts table for pattern analysis
- Support for multiple company pages
- Best times to post recommendations based on analytics
Limitations
- LinkedIn-only scheduling
- No evergreen or recurring automation
- Manual posting without advanced automations like DMs
Hypefury
Strengths
- Multi-platform scheduling with unlimited horizon in higher plans
- Evergreen and recurring posts with automatic reposting
- Auto cross-posting from X to other networks
- Tweet-to-Reels and long post/thread support
- Autoplugs for automated promotional comments
Limitations
- X-first design may under-optimize for LinkedIn
- Automation limits (e.g., DMs, Reels) scale with plan cost
- No best-time automation mentioned
Hypefury dominates in automation with evergreen reposting, auto-DMs, and cross-platform capabilities, ideal for hands-off growth. AuthoredUp offers solid LinkedIn scheduling with analytical insights but lacks broader automation. For automation-heavy workflows, Hypefury wins; for LinkedIn precision, AuthoredUp suffices.
Analytics & Reporting
AuthoredUp
Strengths
- In-depth analytics: impressions, engagement, growth timelines
- Follower growth tracking and best times recommendations
- Posts table with filters and CSV export
- Saved-post analysis for patterns and reuse
- Team analytics across profiles
Limitations
- LinkedIn-only data
- No multi-platform aggregation
Hypefury
Strengths
- Premium analytics: follower growth, profile clicks, top-tweet filtering
- Performance insights across platforms
- Engagement metrics for auto-DMs and plugs
- Viral post tracking in inspiration gallery
Limitations
- Less depth in historical or saved-post analysis
- No CSV export or advanced filters mentioned
- Focus on X metrics over LinkedIn
AuthoredUp delivers deeper, LinkedIn-specific analytics with tools for content reuse and pattern discovery, perfect for data-driven creators. Hypefury provides solid multi-platform metrics but prioritizes engagement over historical depth. AuthoredUp is better for analytical LinkedIn users; Hypefury for broad growth tracking.
Lead Generation & Engagement
AuthoredUp
Strengths
- Indirect lead gen through high-quality content and analytics
- Historical analysis to repurpose top performers
- Best times and growth tracking to optimize reach
Workflow
Analyze past performance → Create optimized content → Schedule at best times → Manually engage leads
Limitations
- No direct automation like DMs or plugs
- Relies on manual LinkedIn engagement
- No sales integrations
Hypefury
Strengths
- Auto-DM campaigns for lead capture on X
- Autoplugs to promote products/newsletters on viral posts
- Engagement builder for keyword/user replies
- Automated Gumroad sales from tweets
- Cross-platform repurposing to expand reach
Workflow
Schedule content → Auto-plug promotions → Capture leads via DMs → Drive sales with Gumroad
Limitations
- Primarily X-focused; limited LinkedIn DMs
- DM limits scale with plan
- No enriched lead databases
Hypefury excels in automated lead generation and sales through X tools like auto-DMs and plugs, suiting revenue-focused creators. AuthoredUp supports indirect leads via superior LinkedIn content but lacks automation. For direct lead capture, Hypefury is superior; for content-driven LinkedIn growth, AuthoredUp fits.
Use Case Comparison
Solo LinkedIn Creator
AuthoredUp 🏆
Excellent
Tailored editor, unlimited drafts, and deep analytics streamline solo LinkedIn publishing without multi-platform distractions.
Best Plan: Individual Yearly ($16.63/month)
Score: 10/10
Hypefury
Fair
Supports LinkedIn scheduling but lacks rich editing; better for those also using X.
Best Plan: Starter ($29/month)
Score: 5/10
X (Twitter) Power User
AuthoredUp
Poor
No X support; irrelevant for Twitter-focused creators.
Best Plan: Not suitable
Score: 1/10
Hypefury 🏆
Excellent
Deep X automation like threads, auto-reposts, DMs, and Gumroad integration drive daily growth.
Best Plan: Creator ($65/month)
Score: 10/10
B2B Marketer Focused on LinkedIn
AuthoredUp 🏆
Excellent
LinkedIn-specific tools for personal branding, content reuse, and analytics optimize B2B pipelines.
Best Plan: Business Yearly ($12.46/month per profile)
Score: 9/10
Hypefury
Good
Cross-posting to LinkedIn helps, but lacks depth in LinkedIn editing and analysis.
Best Plan: Business ($97/month)
Score: 6/10
Personal Brand Across Multiple Platforms
AuthoredUp
Poor
LinkedIn-only limits repurposing to other networks.
Best Plan: Not suitable
Score: 2/10
Hypefury 🏆
Excellent
Repurposing from X to LinkedIn/Instagram, plus evergreen tools, build cohesive multi-platform presence.
Best Plan: Creator ($65/month)
Score: 9/10
Agency Managing LinkedIn Clients
AuthoredUp 🏆
Excellent
Sub-accounts, draft collaboration, and multi-profile analytics support client management.
Best Plan: Business Yearly ($12.46/month per profile)
Score: 9/10
Hypefury
Fair
High account limits but no collaboration workflows; X-focused for mixed clients.
Best Plan: Agency ($199/month)
Score: 5/10
Newsletter Creator Driving Sales
AuthoredUp
Good
Content tools help craft engaging posts, but no sales automation.
Best Plan: Individual ($19.95/month)
Score: 6/10
Hypefury 🏆
Excellent
Autoplugs promote newsletters, auto-DMs capture subscribers, Gumroad integrates sales.
Best Plan: Business ($97/month)
Score: 10/10
Budget-Conscious Solopreneur
AuthoredUp 🏆
Excellent
Low starting price with unlimited features for LinkedIn-focused users.
Best Plan: Business Yearly ($12.46/month)
Score: 9/10
Hypefury
Fair
Higher cost; value in automation but overkill for basic needs.
Best Plan: Starter ($29/month)
Score: 4/10
Content Repurposer Across Networks
AuthoredUp
Fair
Strong LinkedIn reuse but no cross-platform tools.
Best Plan: Individual ($19.95/month)
Score: 5/10
Hypefury 🏆
Excellent
Tweet-to-Reels, X-to-LinkedIn cross-posting, and evergreen reposting excel at repurposing.
Best Plan: Creator ($65/month)
Score: 9/10
Sales Team Using Social Selling
AuthoredUp
Good
Analytics and content tools aid LinkedIn pipeline generation indirectly.
Best Plan: Business ($14.95/month per profile)
Score: 7/10
Hypefury 🏆
Excellent
Auto-DMs and engagement builder capture leads from X interactions.
Best Plan: Business ($97/month)
Score: 8/10
Instagram Reel Creator
AuthoredUp
Poor
No Instagram support.
Best Plan: Not suitable
Score: 1/10
Hypefury 🏆
Good
Tweet-to-Reels automation and scheduling, but limits apply.
Best Plan: Creator ($65/month)
Score: 7/10
B2B Consultant Building Brand
AuthoredUp 🏆
Excellent
Personal branding tools like editor and analytics tailored for LinkedIn.
Best Plan: Individual Yearly ($16.63/month)
Score: 10/10
Hypefury
Good
Multi-platform reach but less LinkedIn depth.
Best Plan: Starter ($29/month)
Score: 6/10
Seller of Digital Products
AuthoredUp
Fair
Content creation helps visibility, but no sales automation.
Best Plan: Individual ($19.95/month)
Score: 4/10
Hypefury 🏆
Excellent
Gumroad automation, autoplugs, and DMs drive direct sales from social.
Best Plan: Business ($97/month)
Score: 10/10
Pros and Cons
AuthoredUp
Pros
- Purpose‑built for LinkedIn, with features tailored to the platform’s nuances
- Powerful editor with formatting, readability, and preview directly in LinkedIn
- Unlimited drafts, snippets, and hooks make content ideation and reuse easier
- Deep analytics and dashboards with CSV export for advanced analysis
- Saved‑post analysis and historical posts help you study and repurpose winning content
- Chrome‑centric experience integrates seamlessly into LinkedIn
- Affordable pricing, especially yearly Business plan
- Strong privacy with EU hosting
Cons
- Feature‑rich interface can feel complex for users who only need basic posting
- No native AI post generator, so drafting still relies on user input and templates
- Chrome‑centric experience may be limiting for users on other browsers without extensions
- Pricing is per profile for business plans, which can add up for large teams
- Focused only on LinkedIn, so it is not suitable if you need multi‑platform scheduling
- No free trial or money-back guarantee mentioned
Hypefury
Pros
- Deep automation for X, including auto-reposts, auto-DMs, and Gumroad sales campaigns
- Strong multi-platform repurposing from X to LinkedIn, Instagram, and other networks
- Inspiration gallery and viral templates that reduce blank-page anxiety
- Engagement builder that streamlines replies to key accounts and keywords
- Premium analytics with follower growth, profile clicks, and top-tweet filtering
- 7-day free trial for testing
- Scales well for agencies with high account limits
- Automated features save time for creators selling products
Cons
- No free plan; only a limited 7-day trial is available
- Feature set and pricing tiers can feel complex for casual or low-volume users
- X-first design may be less appealing if you are not active on X
- Not primarily an AI writing assistant; you still need to generate ideas and copy
- High-end plans may be overkill for users who only need basic scheduling
- No Chrome extension or deep LinkedIn editing tools
Final Verdict
AuthoredUp and Hypefury cater to different creator needs: AuthoredUp is a LinkedIn studio for meticulous content crafting and insights, while Hypefury is an automation powerhouse for multi-platform growth, especially on X. AuthoredUp suits focused LinkedIn users; Hypefury empowers automated, cross-network strategies.
Opt for AuthoredUp if LinkedIn is your main channel and you value creation depth over automation. Choose Hypefury for X-driven growth with multi-platform reach and sales tools. For hybrid needs, combine them: AuthoredUp for LinkedIn quality, Hypefury for automated distribution.
Overall Scores
AuthoredUp
LinkedIn Focus: 10/10
Lead Generation: 5/10
Content Creation: 9/10
Value: 9/10
Hypefury
LinkedIn Focus: 6/10
Lead Generation: 9/10
Content Creation: 6/10
Multi-Platform: 10/10
Value: 6/10
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