Viraly.io Review
Table of Contents
What is Viraly.io?
Viraly.io is an all‑in‑one social media management platform designed for creators, small businesses, and agencies. It brings together post scheduling, analytics, AI‑powered content tools, and a flexible link‑in‑bio builder in a single web interface. The product supports 10+ social platforms, including Instagram, TikTok, LinkedIn, Facebook, X (Twitter), YouTube, Pinterest, Threads, Bluesky, and Mastodon.
The homepage positions Viraly as a way to “stop juggling apps” and manage everything from one dashboard. Users can plan content in a visual calendar, publish across multiple channels, and track performance with unified analytics. The platform also includes an Idea Board Hub to capture content ideas, plus a built‑in photo and video editor to keep workflows inside Viraly.
Viraly emphasizes simplicity without sacrificing power, highlighting that it is “simple to use, incredibly powerful.” The interface is geared toward non‑technical users who still need professional‑grade scheduling and reporting. With a free plan and clear upgrade path, it aims to be accessible for solo creators while still scaling to agencies managing dozens of profiles.
Core Value Proposition of Viraly.io
Viraly.io’s core value proposition is centralizing social media management so users can publish and analyze from one place instead of switching between multiple apps. The platform combines scheduling, analytics, link‑in‑bio, and idea management, which typically require several separate tools. This consolidation is especially attractive for creators and small teams who want fewer logins and a clearer overview of their content.
Another key promise is saving time through automation and AI. Viraly lets users create a post once and cross‑publish it to multiple platforms, while AI helps generate captions, hashtags, and content ideas. Features like optimal posting times, content queues, and a content recycler for evergreen posts further reduce manual work.
Viraly also differentiates itself with a robust link‑in‑bio system that goes beyond basic link lists. Users can add unlimited links, embed video, collect emails, integrate with email marketing tools, and track clicks with pixels and analytics. For agencies and brands, the combination of social sets, team roles, and approvals makes it a viable hub for multi‑client workflows.
Features and Capabilities
Viraly.io offers a full social media post scheduler that supports Instagram, TikTok, LinkedIn, Facebook, X, YouTube, Pinterest, Threads, Bluesky, and Mastodon. Users can schedule posts, reels, and videos, add first comments, tag accounts and collaborators, and configure time zones per profile. A visual content calendar provides weekly, monthly, and list views, with draft management and content queues for planned campaigns.
On the analytics side, Viraly includes platform‑specific analytics for all supported networks, plus audience demographics, device usage, top locations, and language data. Historical data retention scales by plan, from two weeks on the free tier to two years on the Agency plan. Users can export insights with custom options, making it easier to share performance reports with clients or stakeholders.
The built‑in Link in Bio Tool is a standout feature, offering unlimited links, custom branding, click analytics, video embeds, and image grids. Advanced options include collecting emails with customizable fields, exporting subscriber lists, and integrating with tools like Brevo, Mailchimp, MailerLite, Klaviyo, HubSpot, AWeber, and Kit. Tracking pixels for Meta, Google Analytics 4, TikTok, and Google Tag Manager are supported, along with custom domains and the ability to hide Viraly branding on higher tiers.
Viraly also ships with an Idea Board Hub that uses kanban boards to organize content ideas from brainstorm to ready‑to‑post. Users can connect RSS feeds for inspiration, create content templates, and use an AI idea generator to overcome creative blocks. A media library with document uploads, plus a photo and video editor, keeps assets centralized and avoids jumping into external editing tools.
For teams and agencies, Viraly provides team collaboration and social sets. Social sets group profiles by client or brand, while role‑based permissions control who can view, edit, or approve content. Features like in‑app notifications, post comments, and approval workflows help keep campaigns organized and reduce miscommunication across larger teams.
- Multi‑platform social media post scheduler for 10+ networks
- Visual content calendar with weekly, monthly, and list views
- AI caption generator and AI idea generator
- Idea Board Hub with kanban boards, templates, and RSS inspiration
- Comprehensive analytics for all supported platforms
- Audience demographics, device usage, and top locations insights
- Advanced Link in Bio Tool with unlimited links and click tracking
- Email capture and integrations with major email marketing tools
- Tracking pixels for Meta, GA4, TikTok, and Google Tag Manager
- Custom domains and ability to hide Viraly branding on higher tiers
- Media library with document uploads and multi‑select delete
- Built‑in photo and video editor with filters and auto‑crop
- Content recycler for evergreen posts and content queues
- Team collaboration with roles, permissions, and approvals
- Social sets for grouping profiles by client, brand, or project
- API integrations across social, CRM, analytics, and automation
Pricing and Plans
Viraly.io uses a simple, transparent pricing model with one free plan and three paid tiers. Pricing is presented monthly, with an option to switch to yearly billing that offers a 20% discount. All plans include access to the core scheduler, analytics, link‑in‑bio, idea boards, and media tools, with limits that scale as you upgrade.
The Free plan is positioned as perfect for getting started, offering three social profiles, ten posts per month, and two weeks of analytics data. It includes all supported social platforms, a basic link‑in‑bio page, and core creation tools like the AI caption generator and media library. However, it excludes team collaboration, tracking pixels, and priority support, making it best for solo creators testing the platform.
The Influencer plan at $19 per month targets creators who need higher volume and more robust link‑in‑bio capabilities. It raises limits to five social profiles, 200 posts per month, and six months of analytics, plus more bio pages, links, auto‑add posts, and basic selling features. Team collaboration is still limited, but this tier unlocks tracking pixels and more advanced link‑in‑bio customization.
The Business plan at $49 per month is designed for growing brands and small teams. It supports fifteen social profiles, 500 posts per month, and twelve months of analytics data, along with more generous link‑in‑bio quotas and RSS feed capacity. This tier introduces team access for up to five members, collaboration features, and priority support, making it suitable for agencies with a modest client roster.
At the top, the Agency plan at $99 per month targets agencies and large organizations managing many clients. It offers fifty social profiles, unlimited posts, and two years of analytics history, plus high limits on bio pages, products, and RSS feeds. This plan includes up to fifteen team members, full collaboration features, priority plus video support, and a dedicated account manager for higher‑touch service.
Free
- 3 social profiles/channels
- 10 posts per month
- 2 weeks analytics data
- All supported social platforms included
- Basic link in bio page (1 page)
- Up to 5 social profile links and 5 custom links
- Auto‑add social posts disabled
- 1 featured media video and 9‑item image grid
- Media library with document uploads (PDF, DOCX, PPTX)
- AI caption generator
- Rich photo and video editor
- Content queues and content recycler (evergreen posts)
- Custom Reel thumbnails
- Instagram, Facebook, X, YouTube, TikTok, Pinterest, Threads, LinkedIn, Bluesky, Mastodon analytics
- Post analytics and social profile analytics
- Export insights with custom options
- Full theme customization with 31 pre‑built themes
- Custom colors, gradients, fonts, profile image, background image
- Embed content such as YouTube and Spotify
- Collect emails with customizable fields
- Email list CSV/Excel export and subscriber analytics
- Filter subscribers by date and search
- Integrations with Brevo, Mailchimp, MailerLite, Klaviyo, HubSpot, AWeber, Kit
- Page analytics and insights
- Meta Pixel, GA4, TikTok Pixel, and GTM tracking
- Custom domain support (CNAME)
- Viraly branding visible
- Up to 5 idea boards columns per social set
- Up to 50 ideas per social set
- Up to 50 content templates
- Up to 3 RSS feeds and 3 collections
- AI idea generator access
- Email support
Free forever plan; no credit card required; best for getting started.
Influencer
- Unlimited social sets
- 5 social profiles/channels
- 200 posts per month
- 6 months analytics data
- All supported social platforms included
- Bio link pages: 5
- Custom URLs for bio pages
- Up to 15 social profile links and 25 custom links
- Auto‑add social posts for 3 profiles
- Up to 10 auto‑add posts per profile
- Featured media: 3 videos
- Image grid up to 24 items
- Sell up to 10 products
- Accept tips and donations with up to 5 methods
- Dynamic RSS feeds for blogs and podcasts (2 feeds, 10 items per feed)
- Social media icons for all major platforms
- Full theme customization with 31 pre‑built themes
- Custom colors, gradients, fonts, profile image, background image
- Media grid with images and videos
- Embed content such as YouTube and Spotify
- Collect unlimited emails with customizable fields
- Email list CSV/Excel export and subscriber analytics
- Filter subscribers by date and search
- Integrations with Brevo, Mailchimp, MailerLite, Klaviyo, HubSpot, AWeber, Kit
- Page analytics and insights
- Meta Pixel, GA4, TikTok Pixel, and GTM tracking
- Custom domain support (CNAME)
- Option to hide Viraly branding
- Idea boards: 10 columns per social set
- Up to 200 ideas per social set
- Up to 200 content templates
- Up to 10 RSS feeds and 10 collections
- AI idea generator access
- Email support and priority support
Targeted at creators; yearly billing offers approximately 20% discount.
Business
- Unlimited social sets
- 15 social profiles/channels
- 500 posts per month
- 12 months analytics data
- All supported social platforms included
- Bio link pages: 15
- Custom URLs for bio pages
- Up to 25 social profile links and 50 custom links
- Auto‑add social posts for 5 profiles
- Up to 20 auto‑add posts per profile
- Featured media: 10 videos
- Image grid up to 50 items
- Sell up to 30 products
- Accept tips and donations with up to 10 methods
- Dynamic RSS feeds for blogs and podcasts (5 feeds, 20 items per feed)
- Social media icons for all major platforms
- Full theme customization with 31 pre‑built themes
- Custom colors, gradients, fonts, profile image, background image
- Media grid with images and videos
- Embed content such as YouTube and Spotify
- Collect unlimited emails with customizable fields
- Email list CSV/Excel export and subscriber analytics
- Filter subscribers by date and search
- Integrations with Brevo, Mailchimp, MailerLite, Klaviyo, HubSpot, AWeber, Kit
- Page analytics and insights
- Meta Pixel, GA4, TikTok Pixel, and GTM tracking
- Custom domain support (CNAME)
- Option to hide Viraly branding
- Idea boards: 25 columns per social set
- Up to 500 ideas per social set
- Up to 500 content templates
- Up to 25 RSS feeds and 25 collections
- AI idea generator access
- Team access for up to 5 team members
- Permissions and social set assignment
- Real‑time collaboration and in‑app notifications
- Team comments on posts and post approvals
- Email support, priority support, and Zoom support
Best fit for growing brands and small agencies; yearly billing discounted around 20%.
Agency
- Unlimited social sets
- 50 social profiles/channels
- Unlimited posts per month
- 2 years analytics data
- All supported social platforms included
- Bio link pages: 50
- Custom URLs for bio pages
- Up to 50 social profile links and 100 custom links
- Auto‑add social posts for 10 profiles
- Up to 30 auto‑add posts per profile
- Featured media: 20 videos
- Image grid up to 100 items
- Sell up to 75 products
- Accept tips and donations with unlimited methods
- Dynamic RSS feeds for blogs and podcasts (10 feeds, 30 items per feed)
- Social media icons for all major platforms
- Full theme customization with 31 pre‑built themes
- Custom colors, gradients, fonts, profile image, background image
- Media grid with images and videos
- Embed content such as YouTube and Spotify
- Collect unlimited emails with customizable fields
- Email list CSV/Excel export and subscriber analytics
- Filter subscribers by date and search
- Integrations with Brevo, Mailchimp, MailerLite, Klaviyo, HubSpot, AWeber, Kit
- Page analytics and insights
- Meta Pixel, GA4, TikTok Pixel, and GTM tracking
- Custom domain support (CNAME)
- Option to hide Viraly branding
- Idea boards: 50 columns per social set
- Up to 1000 ideas per social set
- Up to 1000 content templates
- Up to 50 RSS feeds and 50 collections
- AI idea generator access
- Team access for up to 15 team members
- Permissions and social set assignment
- Real‑time collaboration and in‑app notifications
- Team comments on posts and post approvals
- Email support, priority support, Zoom support, and video support
- Dedicated account manager
Designed for agencies and large organizations; yearly plans advertised with ~20% savings.
Yearly billing is available with an advertised 20% discount across paid plans; all plans can be upgraded or downgraded as you grow.
Customer Feedback and Social Proof
Viraly.io highlights strong social proof on its homepage, claiming over 10,000 creators, 3M+ posts scheduled, 99.9% uptime, and a 4.9/5 customer rating. These metrics are used to reassure new users that the platform is stable and widely adopted. The testimonials emphasize ease of use and time savings as primary benefits.
One testimonial from a creator with over 500k followers notes that life was made “so much easier” once Viraly was adopted. Another creator praises how smoothly posts can be created and scheduled, especially appreciating the ability to share videos on TikTok and Instagram from one place. A third review from a CEO mentions that Viraly felt like a refreshing change from Buffer, particularly because of its AI features.
Beyond the homepage, Viraly’s documentation and blog reinforce its positioning as a creator‑centric tool. Tutorials cover practical topics like fixing Instagram errors, managing collaborators, and optimizing posting times, which indirectly serve as proof that the team understands real‑world social media workflows. While external review platforms are not heavily referenced on‑site, the combination of testimonials and usage stats paints a positive picture of customer satisfaction.
- It was said that using Viraly had made life so much easier as a content creator with over 500k followers. – Abhi Bogatinovski, Content Creator
- It was mentioned that creating and scheduling posts felt smooth, with video sharing to TikTok and Instagram standing out as a highlight. – P. Padma, Content Creator at Gratefully Vegan
- It was described that Viraly provided a good overall experience and felt like a welcome change from Buffer, which had not fully adopted AI. – Kenneth, CEO at SweepstakesAdvantage
Our In‑Depth Review of Viraly.io
Overall, Viraly.io delivers a well‑rounded social media management suite that competes credibly with established tools. Its biggest strengths are the breadth of supported platforms, the integrated link‑in‑bio system, and the thoughtful idea management features. For creators and small teams, the interface feels approachable while still offering enough depth for serious scheduling and analytics.
The platform’s AI features are practical rather than gimmicky, focusing on captions, hashtags, and idea generation instead of trying to replace the entire creative process. The built‑in photo and video editor, document uploads, and media library reduce the need for external tools, which is valuable when working on tight content timelines. Team collaboration, social sets, and approval workflows make the Business and Agency plans particularly appealing for agencies.
There are, however, some trade‑offs to consider. The free plan is generous but limited to ten posts per month, which may feel restrictive for active creators. Viraly’s interface is feature‑rich, so users who only need a lightweight post generator might find it more complex than necessary. Also, while the platform mentions API integrations, the public site does not deeply detail all integration partners or advanced automation scenarios.
From a value perspective, Viraly’s pricing is competitive given the combination of scheduler, analytics, link‑in‑bio, and team features. The Influencer and Business tiers in particular strike a good balance between limits and cost, especially when billed yearly with the advertised discount. Agencies managing many clients will appreciate the high profile limits and dedicated account manager, though they should still validate specific workflow needs during a demo.
Pros
- Supports 10+ major social platforms from a single dashboard
- Combines scheduler, analytics, link‑in‑bio, and idea management in one tool
- Generous free plan for testing core features
- Strong link‑in‑bio capabilities with email capture and pixel tracking
- AI caption and idea generation streamline content creation
- Visual content calendar with queues and evergreen content recycler
- Team collaboration features with roles, approvals, and social sets
- Transparent, tiered pricing that scales from creator to agency
- Robust documentation and marketing blog with practical guides
Cons
- Free plan is limited to 10 posts per month, which can feel restrictive
- Feature richness may feel overwhelming for users wanting a very simple tool
- Some integration and API details are not deeply explained on the marketing site
- Advanced link‑in‑bio and collaboration features require higher‑tier plans
- No native mobile app is prominently advertised on the site at the time of review
Final Verdict: Is Viraly.io Worth It?
Viraly.io is a strong choice for creators, small businesses, and agencies who want a single platform for scheduling, analytics, link‑in‑bio, and idea management. Its support for 10+ platforms, combined with AI‑assisted content tools and robust link‑in‑bio features, makes it more comprehensive than many basic schedulers. The transparent pricing structure and free plan lower the barrier to entry for testing the product.
In our view, Viraly shines when used as a central hub for multi‑channel publishing and reporting. If your workflow involves planning campaigns, collaborating with a team, and tracking performance across many profiles, the Business and Agency plans offer solid value. If you only need quick AI‑generated posts for a single network, a lighter tool may be more efficient.
Considering its feature set, usability, and pricing, Viraly.io earns a 4.6 out of 5 in this review. It is not the simplest tool on the market, but it is one of the more complete options for serious social media operations. For many teams, the time saved by consolidating tools into Viraly will easily justify the subscription cost.
Alternatives
If Viraly.io isn't the right fit, consider these similar tools:
Last updated: 17.11.2025
