HeyOrca Review

HeyOrca is a social media management tool built specifically for agencies, nonprofits, small businesses, and faith-based organizations that manage multiple brands. Instead of focusing only on publishing, it brings planning, collaboration, approvals, community management, and reporting into a single calendar-based workspace. Each client or brand gets its own calendar with media and content libraries, approval workflows, and reporting.

The platform is used by more than 40,000 social media managers and emphasizes ease of use for both teams and clients. A key differentiator is that every paid plan includes unlimited users, so you are not penalized for growing your team or inviting stakeholders. Combined with strong customer care and educational resources like HeyOrca Academy, it aims to be a long-term partner for social media teams.

HeyOrca’s homepage and testimonials highlight how it replaces spreadsheets, email chains, and clunky tools with a more visual, collaborative calendar. Clients can review and approve content via shareable links without logging in, which reduces friction and confusion. For agencies juggling many brands and stakeholders, this focus on client-friendly collaboration is central to the product’s identity.

HeyOrca’s core value proposition centers on calendar-based planning that mirrors how agencies think about clients. Each calendar represents a brand, with up to 10 social profiles included and dedicated spaces for media, content drafts, and approvals. This structure makes it easy to keep each client’s assets, posts, and reports neatly separated while still allowing your internal team to work across calendars.

Another major pillar is unlimited users on every paid plan, which is rare in this category. Agencies can invite strategists, copywriters, designers, account managers, and clients without worrying about per-seat fees. This pricing model aligns with collaborative workflows, where more eyes and hands often improve quality rather than inflate costs.

Finally, HeyOrca leans heavily into client-friendly approvals and reporting. Clients can approve or reject posts via secure shareable links, see only what you choose to show them, and receive minimal email noise. Reporting features, especially on the Pro plan, help agencies prove value with automated, custom, and competitor reports, making it easier to justify retainers and renewals.

HeyOrca’s scheduling and publishing features cover all major networks, including Facebook, Instagram, LinkedIn, TikTok, X, Pinterest, YouTube, Threads, and Google Business Profile. You can schedule posts, reels, stories, carousels, YouTube Shorts, and more, with options like Instagram first comment, product tagging, and recurring posts. A visual calendar and Instagram grid preview help teams see how content will look over time and in the feed.

The platform’s collaboration and approval toolkit is where it shines for agencies. Each calendar includes an approval workflow, feedback sections, audit trails, draft visibility controls, and real-time presence indicators. Clients and external stakeholders can approve or reject posts via shareable links without logging in, and you can hide in-progress drafts until they are ready for review.

HeyOrca also invests in AI and productivity tools. Features include AI caption suggestions, AI alt text, AI hashtag suggestions, and an AI brand voice score that helps keep content on-brand. There is a hashtag library, link shortener, best times to post, content export, and text-to-library uploads via SMS/MMS in supported regions. Integrations with Canva and Dropbox streamline asset creation and storage.

On the reporting and analytics side, Pro plans unlock unlimited social media reports across Facebook, Instagram, LinkedIn (business and personal), TikTok, and X. You can generate AI report summaries, custom reports, cross-channel reports, brand monitoring reports, and competitor benchmarks. Demographic insights for Instagram and date-range comparisons help agencies tell a clear performance story to clients.

Finally, HeyOrca includes community management via a social inbox for Facebook, Instagram, LinkedIn, and TikTok on the Pro plan. Teams can respond to comments, mentions, and DMs from one place, supported by brand monitoring to track keywords and conversations. Combined with the mobile app and bio link feature, this makes HeyOrca a full-funnel tool from content creation to engagement and reporting.

HeyOrca’s pricing is structured per calendar, not per user, which is ideal for agencies and teams. A calendar represents one brand and includes up to 10 social media accounts, with additional accounts available for a small add-on fee. All paid plans include unlimited users, unlimited media storage, and unlimited approvals, so your costs scale with the number of brands rather than the number of collaborators.

There are three main tiers: Solo, Basic, and Pro. Solo is a free entry-level option aimed at individuals with light posting needs, while Basic introduces unlimited scheduling and approvals for growing teams. Pro is designed for teams that need advanced reporting, a social inbox, and brand monitoring to manage larger communities and prove ROI.

HeyOrca also offers multi-calendar discounts, annual billing savings, and special pricing for nonprofits and charities. A pricing calculator on the site helps estimate costs based on the number of calendars, billing cycle, and eligibility for discounts. Agencies with more than 10 or 20 calendars are encouraged to contact the sales team for custom rates tailored to their portfolio size.

Customer feedback on HeyOrca’s site and testimonials page is overwhelmingly positive, especially around ease of use and collaboration. Agency owners and social media managers repeatedly mention that the calendar view, grid preview, and bulk creation tools make planning months of content more manageable. Many reviewers note that clients quickly understand the interface and appreciate being able to approve or comment on posts without logging into a complex system.

Another recurring theme is time savings and process improvement. Users describe moving away from Meta Creator Studio, Hootsuite, and spreadsheets, and immediately gaining efficiency through centralized scheduling and approvals. Several agencies report saving dozens of hours and thousands of dollars within the first month of switching to HeyOrca, largely due to better workflows and fewer manual steps.

HeyOrca’s customer care receives particular praise, with an average rating of 9.8/10 highlighted on the site. Users say support is fast, friendly, and proactive, often spotting and resolving issues with platforms like Facebook or Instagram before clients notice. The broader ecosystem—newsletters, webinars, and HeyOrca Academy—also earns compliments for keeping teams up to date on social media trends and platform changes.

While most feedback is glowing, some implicit limitations can be inferred. Advanced reporting and the social inbox are reserved for the Pro plan, which may be more than small teams need. Additionally, because pricing is per calendar, very small businesses with many micro-brands might find costs add up if each requires its own calendar.

From a reviewer’s perspective, HeyOrca is exceptionally well aligned with agency workflows. The calendar-per-client model, unlimited users, and built-in approvals solve real operational pain points that generic schedulers often ignore. The interface is approachable for non-technical clients, which reduces friction in the approval process and helps agencies maintain a professional, organized experience.

Feature-wise, HeyOrca covers the full lifecycle from content ideation to reporting. The inspo library, media and content libraries, AI tools, and Canva integration support creation, while scheduling, recurring posts, and best times to post optimize distribution. On the back end, Pro-level reporting and brand monitoring provide the data agencies need to justify strategy and budgets.

The platform’s biggest strengths are its collaboration focus and customer care. Unlimited users, draft visibility controls, and role-based access make it easy to involve exactly the right people at each stage. Meanwhile, fast human support, extensive documentation, and free Academy courses reduce onboarding friction and help teams get more value over time.

On the downside, some advanced capabilities are gated behind the Pro plan, which may be more than solo practitioners or very small teams require. The per-calendar pricing model is fair for most agencies but could feel expensive if you manage many very small brands that do not need full reporting. Overall, however, the balance of features, usability, and support makes HeyOrca a strong choice for collaborative social media teams.

HeyOrca is a highly compelling option for agencies, nonprofits, and collaborative teams that manage multiple brands and need structured approvals. Its unlimited-user model, client-friendly calendars, and strong reporting capabilities directly address the realities of agency life. For teams that have outgrown basic schedulers or are tired of per-seat pricing, it offers a refreshing and practical alternative.

If you are a solo creator with minimal reporting needs, the free Solo plan may be sufficient, but the full value of HeyOrca emerges when multiple collaborators and clients are involved. In that context, the platform’s focus on approvals, reporting, and customer care can significantly reduce friction and save time. The educational ecosystem around the product further strengthens its appeal for teams that want to stay ahead of social media changes.

Considering its feature set, pricing structure, and customer feedback, HeyOrca earns a 4.6 out of 5 in this review. It is not the cheapest option for very small operations, but for agencies and teams that live in calendars and client approvals, it delivers strong value. Pairing it with AI-first tools like PostFlow for ideation and copy generation can create an efficient, modern social media stack.