EasyGen vs Anyword
EasyGen
- Platform: LinkedIn only
- Best For: LinkedIn personal branding and growth
- Strength: Creator-trained AI and trend intelligence
- Users: Not specified
Starting at Not disclosed
Anyword
- Platform: Multi-channel (ads, email, social, web)
- Best For: Performance-optimized marketing content
- Strength: A/B-tested data and prediction accuracy
- Users: 1 brand
Starting at $39/month
Table of Contents
At a Glance
Platform Support
| Feature | EasyGen | Anyword |
|---|---|---|
| ✓ Deep LinkedIn specialization with post generation and profile tools | ✓ Supports LinkedIn as part of social media use cases | |
| Multi-channel (Ads, Email, Social, Web) | ✗ LinkedIn-focused only | ✓ Full support for demand gen, SEO, social, email, and web |
| Social Media Broad (X, Facebook, Instagram) | ✗ Not supported | ✓ Optimized for paid and organic social campaigns |
Content Generation
| Feature | EasyGen | Anyword |
|---|---|---|
| AI-powered post/copy generation | ✓ Trained on top 1% LinkedIn creators for post structures | ✓ Unlimited generation with 100+ templates for various formats |
| Trending topic intelligence | ✓ EasyTrend scrapes Reddit, X, Google, Bing for real-time trends | ✗ No built-in trend scraping; focuses on performance data |
| Creator/content analysis | ✓ Search and analyze high-performing LinkedIn posts | ✗ No creator-specific analysis |
| Long-form content (Blogs, Articles) | ✗ Focused on short LinkedIn posts | ✓ Blog Wizard with SEO and plagiarism checking |
| Personalization and automation | ✓ Workflow for topic discovery, summaries, and post generation | ✓ Website Automation for hyper-personalized messaging |
Performance & Optimization
| Feature | EasyGen | Anyword |
|---|---|---|
| Real-time performance predictions | ✗ No prediction scores | ✓ Predictive scores for headlines, ads, etc., with 82% accuracy |
| A/B testing and benchmarks | ✗ No A/B features | ✓ Content Intelligence uses industry A/B datasets |
| Data analytics and insights | ✓ Real-time metrics for LinkedIn content positioning | ✓ Benchmarks against historical winners and connected channels |
| Top Voice/engagement tools | ✓ Instant Top Voice for LinkedIn article replies | ✗ No platform-specific engagement badges |
Brand & Governance
| Feature | EasyGen | Anyword |
|---|---|---|
| Brand Voice system | ✗ No centralized brand rules | ✓ Tone, messaging, audience profiles, vocabulary enforcement |
| Profile optimization | ✓ Free LinkedIn Profile Generator for headlines and optimization | ✗ No profile-specific tools |
| Enterprise security/compliance | ✗ Not specified | ✓ SOC 2, ISO 27001, GDPR, HIPAA; private LLMs |
Integrations & Tools
| Feature | EasyGen | Anyword |
|---|---|---|
| Chrome extension | ✓ Brings EasyGen tools into browser for LinkedIn | ✓ Uses Anyword capabilities inside other tools |
| API access | ✗ No API mentioned | ✓ Gen-AI Content Performance API for custom apps |
| Free utility tools | ✓ EasyTrend, Profile Generator, newsletter/blog | ✗ No free standalone tools |
| Collaboration features | ✗ Solo-focused | ✓ Seats for teams, governance for multi-user |
Pricing Comparison
EasyGen's pricing is not publicly disclosed for its core SaaS, with a high-end consulting tier at $10,000/month, while Anyword starts at $39/month (yearly) with transparent tiers scaling to custom enterprise plans. Anyword offers better accessibility for small teams, but EasyGen's trial allows low-risk testing.
EasyGen
Core SaaS subscription (inferred)
Not disclosed
Solo LinkedIn creators and small teams
- Access to EasyGen LinkedIn post generator
- Access to data-driven templates and creator-informed structures
- Trending topic intelligence integration via EasyTrend
- 7-day trial for new users
Frontier AI Consulting
$10,000/month
Enterprises seeking custom AI strategy
- Weekly 60-minute one-on-one Frontier Session
- Strategy for high-ROI AI use cases and 90-day adoption plan
- Prototypes, integrations, and reference implementations
- Governance guidance for privacy, vendors, and model risk
Anyword
Starter (Yearly)
$39/month
Solo marketers or small teams starting with AI copy
- Unlimited copy generation
- 1 seat included
- 1 brand voice
- 100 monthly performance predictions
- 50 performance data rows
- 1-click boost performance and content improver
- 100+ marketing templates and prompts
- Blog Wizard with plagiarism checker
- Anyword Google Chrome Extension
Data-Driven (Yearly)
$79/month
Small teams needing more predictions
- Unlimited copy generation
- 3 seats included
- 175 monthly performance predictions
- 50 performance data rows
- Real-time performance predictions for manual edits
- Everything in Starter plan
Business (Yearly, Custom)
Custom
Growing teams with channel integrations
- Unlimited copy generation
- 3 seats included
- 250 monthly performance predictions
- Upload up to 5,000 performance data rows from marketing channels
- Custom-built AI models
- Real-time content intelligence across marketing channels
- Benchmark new content against past published copy
- Identify high-performing talking points and reuse them
- Automated website messaging and A/B testing
- Onboarding and account setup
Enterprise (Yearly, Custom)
Custom
Large organizations with compliance needs
- Unlimited copy generation
- 500+ monthly performance predictions
- Upload 10,000+ performance data rows from marketing channels
- Enterprise-grade security and SSO
- Private language model (LLM)
- Custom integrations
- Custom-built AI models
- Full API access
- Security and legal review
- Dedicated customer success manager
Feature Deep Dive
Content Creation Capabilities
EasyGen
Strengths
- AI trained on top 1% LinkedIn creators for authentic post patterns
- Workflow integrates topic discovery, summaries, and instant generation
- Creator search to analyze high-performing posts
- Free Profile Generator for headline and optimization
- Instant Top Voice for drafting article replies
Workflow
Discover trends via EasyTrend → Analyze creators → Generate post → Optimize profile → Schedule
Anyword
Strengths
- Unlimited copy generation across formats (headlines, ads, emails, blogs)
- 100+ templates and prompts for marketing use cases
- Blog Wizard for SEO-friendly long-form with plagiarism check
- Data-driven Editor with real-time edits
- Supports multi-channel: social, email, web, SEO
Workflow
Select template → Generate copy → Apply brand voice → Predict performance → Refine and export
EasyGen is superior for LinkedIn-specific short-form posts with creator insights and trends, ideal for personal branding. Anyword shines in versatile, multi-channel generation with templates and long-form support, better for broad marketing teams. Choose EasyGen for LinkedIn focus; Anyword for scalability.
Scheduling & Automation
EasyGen
Strengths
- Workflow automation for topic-to-post pipeline
- Chrome extension for in-browser generation
- No native scheduling; focuses on creation
Limitations
- Lacks built-in scheduling or posting automation
- Manual export to LinkedIn or other tools
- No multi-platform automation
Anyword
Strengths
- Website Automation for personalized on-site messaging
- API for embedding into custom apps and agents
- No direct social scheduling; integrates with marketing stacks
Limitations
- Not a scheduler; focuses on content optimization pre-posting
- Automation tied to predictions and integrations
- Requires external tools for actual posting
Neither tool excels at scheduling; both prioritize generation and optimization. EasyGen's workflow aids LinkedIn ideation, while Anyword's API and website tools enable broader automation. For pure scheduling, integrate with other platforms; Anyword edges out for enterprise automation.
Lead Generation & Optimization
EasyGen
Strengths
- Trend-driven content to boost LinkedIn engagement
- Top Voice tool for visibility and interactions
- Profile optimization to attract connections
- Data analytics for content positioning
Workflow
Identify trends → Generate engaging post → Post on LinkedIn → Analyze metrics → Refine for better reach
Anyword
Strengths
- Performance predictions to optimize for conversions
- A/B benchmarks from historical data
- Brand-consistent messaging for demand gen
- Connected channels for ROAS-focused content
Limitations
- No direct lead capture; focuses on content performance
- Indirect support via optimized copy for campaigns
EasyGen supports LinkedIn lead gen through engaging, trend-backed content and profile tools. Anyword drives leads via predictive optimization across channels, claiming 30% outcome lifts. EasyGen wins for organic LinkedIn growth; Anyword for paid/conversion-focused marketing.
Analytics & Reporting
EasyGen
Strengths
- Real-time metrics and insights for LinkedIn content
- Creator analysis for benchmarking
- Newsletter/blog for growth strategies
Limitations
- Limited to LinkedIn; no cross-channel reporting
- Details on in-app analytics sparse
Anyword
Strengths
- Content Intelligence compares against A/B datasets
- Performance benchmarks and historical winner analysis
- Data rows from connected channels for insights
- Identify reusable high-performing elements
Limitations
- Caps on predictions/data in lower tiers
- Requires uploads for full channel integration
Anyword provides deeper, data-driven analytics with predictions and benchmarks for multi-channel performance. EasyGen offers solid LinkedIn-specific metrics but lacks breadth. For measurable marketing impact, Anyword leads; for LinkedIn trends, EasyGen suffices.
Use Case Comparison
Solo LinkedIn Creator
EasyGen 🏆
Excellent
Tailored AI for LinkedIn posts, trends, and profile tools perfect for individual growth without complexity.
Best Plan: Core SaaS
Score: 9/10
Anyword
Fair
Overkill with multi-channel focus; predictions useful but learning curve high for solo use.
Best Plan: Starter ($39/month)
Score: 5/10
B2B Professional Building Personal Brand
EasyGen 🏆
Excellent
Creator data and Top Voice tools enable authentic, high-engagement LinkedIn content.
Best Plan: Core SaaS
Score: 10/10
Anyword
Good
Brand voice helps consistency, but lacks LinkedIn-specific creator insights.
Best Plan: Data-Driven ($79/month)
Score: 7/10
Marketing Team Managing Multi-Channel Content
EasyGen
Poor
LinkedIn-only; no support for ads, email, or web optimization.
Best Plan: Not suitable
Score: 2/10
Anyword 🏆
Excellent
Comprehensive for social, email, SEO; predictions ensure performance across channels.
Best Plan: Business (Custom)
Score: 10/10
Performance Marketer Focused on ROAS
EasyGen
Fair
Trend intelligence aids engagement, but no predictions or A/B data.
Best Plan: Core SaaS
Score: 5/10
Anyword 🏆
Excellent
82% accurate predictions and benchmarks optimize for conversions and lifts.
Best Plan: Data-Driven ($79/month)
Score: 9/10
Content Team Producing High-Volume Copy
EasyGen
Good
Efficient for LinkedIn volume, but limited to one platform.
Best Plan: Core SaaS
Score: 6/10
Anyword 🏆
Excellent
Unlimited generation, templates, and API handle scale with governance.
Best Plan: Business (Custom)
Score: 10/10
Consultant Growing LinkedIn Audience
EasyGen 🏆
Excellent
Data-backed posts and free tools accelerate personal branding without ghostwriters.
Best Plan: Core SaaS
Score: 9/10
Anyword
Fair
Useful for copy, but not tailored to LinkedIn creator strategies.
Best Plan: Starter ($39/month)
Score: 4/10
Enterprise Marketing Operations Team
EasyGen
Poor
No compliance, API, or team features; pricing opaque.
Best Plan: Not suitable
Score: 1/10
Anyword 🏆
Excellent
Private LLMs, SSO, API, and governance for secure, scalable use.
Best Plan: Enterprise (Custom)
Score: 10/10
Freelancer Copywriter
EasyGen
Good
Quick LinkedIn posts, but narrow scope limits versatility.
Best Plan: Core SaaS
Score: 7/10
Anyword 🏆
Excellent
Versatile templates and predictions for client work across channels.
Best Plan: Data-Driven ($79/month)
Score: 8/10
Social Media Manager Seeking Data-Backed Posts
EasyGen
Good
Strong for LinkedIn trends and creator styles.
Best Plan: Core SaaS
Score: 7/10
Anyword 🏆
Excellent
Predictions for organic/paid social; brand consistency across platforms.
Best Plan: Business (Custom)
Score: 9/10
SEO Content Specialist
EasyGen
Poor
No SEO tools or long-form support.
Best Plan: Not suitable
Score: 2/10
Anyword 🏆
Excellent
Blog Wizard with SEO optimization and performance insights.
Best Plan: Starter ($39/month)
Score: 9/10
Budget-Conscious Starter User
EasyGen
Good
7-day trial allows testing; pricing unknown but likely affordable for core.
Best Plan: Core SaaS
Score: 6/10
Anyword 🏆
Excellent
Clear $39/month entry with unlimited generation.
Best Plan: Starter ($39/month)
Score: 8/10
Pros and Cons
EasyGen
Pros
- Strong, narrow focus on LinkedIn rather than generic social media copy
- Uses real data from top 1% creators and trending topics to guide generation
- Companion tools like EasyTrend, Profile Generator, and Instant Top Voice add practical value
- Ecosystem includes newsletter, blog, and Chrome extension for ongoing learning and usage
- Clear 7-day trial makes it easy to test the product before committing
- Workflow streamlines topic discovery to post creation
- Free tools enhance accessibility for LinkedIn users
Cons
- No public pricing page; subscription costs and tiers are not transparent
- Limited public detail on in-app analytics, collaboration, or scheduling features
- Product brand is tightly tied to one creator, which may not appeal to all organizations
- Requires learning a new workflow if you already use a generic AI tool for social posts
- Some users may prefer a simpler, more opinionated tool focused purely on fast post generation
- Lacks multi-channel support and performance predictions
- Evolving product with potential scalability issues
Anyword
Pros
- Strong performance prediction capabilities with claims of around 82% accuracy versus generic models
- Content Intelligence that leverages historical A/B-test data to guide future content decisions
- Robust Brand Voice and governance features for consistent, on-brand messaging across channels
- Unlimited copy generation on all paid tiers, with limits tied to predictions and data rather than words
- Enterprise-grade security and compliance, including SOC 2, ISO 27001, GDPR, and HIPAA alignment
- Versatile for multiple use cases: demand gen, SEO, social, email
- API and integrations for custom workflows
- Scalable tiers with team seats and custom models
Cons
- Platform complexity and breadth of features may be overkill for solo creators or very small teams
- Pricing is higher than basic AI writing tools, reflecting its enterprise and performance focus
- Performance prediction limits and data row caps may require upgrades for very high-volume teams
- Some advanced capabilities, such as private LLMs and full API access, are locked behind custom Enterprise deals
- Learning curve for teams unfamiliar with performance-driven content workflows and experimentation
- Less specialized for single-platform like LinkedIn creator content
- No free trial mentioned, potentially higher commitment
Final Verdict
EasyGen and Anyword are AI content tools with divergent strengths: EasyGen hones in on LinkedIn post generation using creator data and trends for personal growth, while Anyword builds a performance intelligence layer for multi-channel marketing, emphasizing predictions and governance for measurable outcomes.
Opt for EasyGen if LinkedIn is your core platform and you prioritize authentic, trend-backed posts. Choose Anyword for data-driven optimization across marketing channels with team collaboration. For hybrid needs, use EasyGen for LinkedIn creation and Anyword for refinement and distribution.
Overall Scores
EasyGen
LinkedIn Focus: 10/10
Content Creation: 9/10
Value: 7/10
Anyword
LinkedIn Focus: 6/10
Content Creation: 8/10
Value: 8/10
Other Comparisons
Explore more tool comparisons to help you make the best decision:
