Ready to take your LinkedIn game to the next level? As Lead Content Strategist at PostFlow, I've worked with countless entrepreneurs who's spent countless hours optimizing profiles and helping others boost their professional presence, I'm stoked to share a tool that'...
Looking to boost your outreach success? Here's a little secret from my recent experiments - sometimes the direct approach works better than fancy multi-step processes. While many swear by profile c...
Cold outreach on LinkedIn can feel like shouting into the void. But what if I told you there's a way to achieve a 23% acceptance rate and 16% response rate? As someone who's spent countless hours p...
Starting a podcast can feel overwhelming, especially when diving into content marketing without much experience. Trust me, I've been there - as the host of "#buildinpublic mit Pippo und Paul," my f...
Picture this: you've been creating content for months, maybe years. Your newsletter archive is sitting there like a digital goldmine, and your past customers are probably missing those brilliant in...
Look, I get it. You're swamped running your business, and the thought of creating content for TikTok, Instagram, YouTube, and whatever new platform popped up this week makes you want to hide under ...
You know that feeling when someone mentions they're getting direct brand searches on Google? That little spark of "damn, they're actually doing something right"? That's exactly what happened when I...
Look, I get it. You're drowning in your business, barely keeping your head above water, and some slick agency just pitched you their "revolutionary social media strategy." They've got fancy slides,...
You know what's funny? I could easily spend my afternoons scrolling through LinkedIn, taking notes on which posts get thousands of likes, analyzing what makes content go viral, and then basically c...
You know that awkward moment when someone asks what you do, and you launch into your elevator pitch, only to watch their eyes glaze over? Yeah, that's basically what happens with most people's onli...
You know that feeling when you use a digital product and something just clicks? That moment when the interface responds exactly how you expect, when the workflow feels natural, and you think "damn,...
The biggest lie in content marketing? "Just be authentic and you'll succeed." Sorry, but that's complete nonsense. I've worked with countless entrepreneurs who've seen plenty of authentic people who are also complete jerks, and guess what? ...
You know that feeling when you've got a mountain of content sitting on your hard drive, taunting you? You've created all these amazing video clips, but the thought of manually posting them across L...
You know that annoying "puh" sound that ruins your podcast recordings? The one that makes you sound like you're spitting at your audience every time you say "professional" or "podcast"? Yeah, that'...
Look, I've worked with countless entrepreneurs who've seen it happen a thousand times. Someone discovers an AI content tool, thinks they've found the magic bullet for their content marketing woes, and then... crickets. The posts fall flat, ...