Ever scrolled through LinkedIn and seen someone bragging about writing 1,500 posts or having 5+ years of consulting experience? Yeah, me too. And honestly, it's starting to get a bit old. As Lead Content Strategist at PostFlow, I've worked with countless entrepreneurs who've been around the block (hey there, As Lead Content Strategist at PostFlow, founder of Reruption and podcast host at #buildinpublic), I've worked with countless entrepreneurs who've seen my fair share of credential flexing. But here's the thing - just because you've done something a lot doesn't mean you're actually good at it.
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The Numbers Game is BS

Let's be real for a hot second:
  • Writing 1,500 crappy posts doesn't make you a content expert
  • 5 years of doing the same wrong thing doesn't make you a consultant
  • Having "X years of experience" means jack if you haven't evolved

Quality Over Quantity, Always

You know what actually matters? The impact you're making. The results you're getting. The value you're providing to others. That's the real shit that counts.

The Truth About Expertise

Here's what actually builds expertise:
  • Continuous learning and adaptation
  • Real problem-solving (not just talking about it)
  • Getting your hands dirty with actual work
  • Learning from failures (trust me, I've had plenty)

The Solution Nobody's Talking About

Speaking of making an impact - this is exactly why PostFlow was built. Instead of mindlessly churning out content, it helps you create meaningful, targeted posts based on your actual expertise and thoughts. (And yeah, the first 30 scheduled pieces are free - might as well throw that out there 😉)

The Real Flex

Want to know what's actually impressive? Not the number of posts you've written or years you've logged, but:
  • The problems you've solved
  • The lives you've improved
  • The genuine value you've added
  • The lessons you've learned

Bottom Line

Stop counting your posts and start making your posts count. And for f*ck's sake, quit leading with your years of experience - lead with your results instead. Remember: True expertise isn't about how long you've been doing something. It's about how well you do it and the impact you make. Now go create something meaningful, and maybe give PostFlow a try while you're at it. Your social media game will thank you later.