Onlypult vs Waalaxy
Onlypult
- Platform: Multi-platform (Instagram, Facebook, TikTok, etc.)
- Best For: Social media scheduling and management
- Strength: Reliable posting with Instagram-specific features
- Users: Small teams and agencies
Starting at $21.55/month
Waalaxy
- Platform: LinkedIn and email
- Best For: B2B prospecting and sales outreach
- Strength: Automated multi-step campaigns
- Users: Not specified
Starting at €19/user/month
Table of Contents
At a Glance
Platform Support
| Feature | Onlypult | Waalaxy |
|---|---|---|
| ✓ Strong support including Stories, Reels, galleries, first comments, shopping tags | ✗ Not supported | |
| ✓ Full support with crossposting | ✗ Not supported | |
| TikTok | ✓ Supported for scheduling | ✗ Not supported |
| ✓ Basic scheduling support | ✓ Deep automation for invitations, messages, profile visits | |
| Email Outreach | ✗ Not supported | ✓ Cold email sequences with follow-ups and multiple senders |
| YouTube, Pinterest | ✓ Supported for multi-network posting | ✗ Not supported |
Content & Post Management
| Feature | Onlypult | Waalaxy |
|---|---|---|
| Scheduled Posting | ✓ Multi-network auto-posting, unlimited queues, bulk scheduling, visual planner | ✗ Not focused on posting |
| AI Content Generation | ✓ AI hashtag and caption generation, best-time suggestions | ✓ AI Waami for message writing, lead prioritization |
| Media Editing | ✓ Photo/video editors, watermarks, stock library | ✗ Not supported |
| Hashtag Management | ✓ AI-powered library with sets | ✗ Not supported |
| Templates & Repetitive Posts | ✓ Post templates, repetitive posts, CSV imports | ✓ 99+ campaign templates for outreach |
Automation & Outreach
| Feature | Onlypult | Waalaxy |
|---|---|---|
| Auto-Prospecting | ✗ Not supported | ✓ LinkedIn invitations, messages, visits, follow-ups |
| Email Finder | ✗ Not supported | ✓ Monthly credits for prospect emails |
| Multi-Step Campaigns | ✓ Crossposting, multi-crossposting queues | ✓ Automated sequences with smart replies |
| Direct Messaging | ✓ Instagram Direct messaging | ✓ LinkedIn messaging and inbox management |
| Chrome Extension | ✗ Not supported | ✓ For importing prospects from LinkedIn/Sales Navigator |
Analytics & Reporting
| Feature | Onlypult | Waalaxy |
|---|---|---|
| Social Analytics | ✓ Dashboards with 10 years history, exportable reports | ✓ Team analytics, campaign performance |
| Lead Tracking | ✗ Not supported | ✓ Prospect list cleaning, prioritization |
| Custom Reports | ✓ XLS, PDF, PPT exports | ✗ Basic team dashboards |
| AI Insights | ✓ Best-time-to-post suggestions | ✓ AI for message optimization and lead scoring |
Collaboration & Integrations
| Feature | Onlypult | Waalaxy |
|---|---|---|
| Team Roles & Approvals | ✓ Roles, approvals, comments, activity logs | ✓ Shared leads, team analytics, anti-duplicate |
| CRM Integrations | ✗ Not supported | ✓ Zapier, Make, native connectors |
| Link-in-Bio Builder | ✓ Multilinks and micro landing pages with custom domains | ✗ Not supported |
| White-Label Options | ✓ Advanced white-label in Custom plan | ✗ Not supported |
Pricing Comparison
Onlypult starts at $21.55/month for social scheduling, scaling with profiles and team size. Waalaxy offers a freemium model starting at €19/user/month, with add-ons for emails and advanced features, making it more flexible for outreach but potentially complex for scaling.
Onlypult
Start
$21.55/month
Personal use
- Up to 5 social media profiles
- Team size: 2 members
- AI assistant with 100 credits per month
- Publishing files up to 100 MB
- Tracked users: 10
- Hashtag library: 3 sets
- Analytics history: 1 month
- Dashboards included
- Report export to XLS and PDF
SMM
$30.17/month
Small projects and micro businesses
- Up to 10 social media profiles
- Team size: 3 members
- AI assistant with 200 credits per month
- Publishing files up to 300 MB
- Tracked users: 15
- Hashtag library: 5 sets
- Analytics history up to 10 years
- Dashboards and custom reports
- Report export to XLS, PDF, and PPT
Agency
$56.03/month
SMM agencies
- Up to 25 social media profiles
- Team size: 10 members
- AI assistant with 500 credits per month
- Publishing files up to 400 MB
- Tracked users: 20
- Hashtag library: 10 sets
- Analytics history up to 10 years
- Dashboards and custom reports
- Report export to XLS, PDF, and PPT
Pro
$85.34/month
Large businesses
- Up to 50 social media profiles
- Team size: 20 members
- AI assistant with 1000 credits per month
- Publishing files up to 500 MB
- Tracked users: 30
- Hashtag library: 20 sets
- Analytics history up to 10 years
- Dashboards and custom reports
- Report export to XLS, PDF, and PPT
Custom
Custom
Enterprise needs
- Custom number of profiles and team members
- Team size on demand up to 100
- Tailored limits for tracked users and hashtag sets
- Custom analytics and reporting setup
- Advanced white-label and branding options
- Custom Builder configuration with higher page limits
- Dedicated personal manager
Waalaxy
Freemium
€0/month
Testing basic outreach
- 80 LinkedIn invitations per month
- 25 Email Finder credits included
- LinkedIn automation for basic outreach
- Pre-filled message templates
- Live chat with real humans, 5 days a week
Pro
€19/user/month
Individual prospectors
- 300 LinkedIn invitations per month
- 25 Email Finder credits included
- Automated follow-up messages
- Unlimited campaigns
- Smart reply detection
- CRM sync to 2000+ tools
- CSV imports and exports
- Imports from LinkedIn Basic, Sales Navigator, Recruiter Lite
- Duplicate prevention
- Team collaboration features
Advanced
€49/user/month
Scaling outreach
- 800 LinkedIn invitations per month
- 25 Email Finder credits included
- All Pro features
- Additional 500 invitations compared to Pro
- Live chat support
- Access to advanced campaign options
Business
€69/user/month
Teams with email needs
- 800 LinkedIn invitations per month
- 500 Email Finder credits included
- All Advanced features
- Cold email sequences
- Automated email follow-ups
- Multiple sender accounts
- Priority support
Enterprise
Custom
Large teams or agencies
- 800 LinkedIn invitations per user per month
- 10,000 Email Finder credits included
- All Business features
- Team workspace for large teams or agencies
- Easily expandable team size
- LinkedIn-only or LinkedIn + Email configurations
- Team analytics dashboard
- Anti-duplicate security across accounts
- Multi-account import
- Dedicated onboarding session
LinkedIn Inbox Add-on
Custom
Enhanced messaging
- Enhanced LinkedIn inbox interface
- Response templates
- Scheduled automated follow-ups
- Lead tagging and filtering
- Export data to CRM
- Planned intelligent answer analysis
- Live chat with real humans, 5 days a week
Email Finder Credit Packs
From €30/month
Additional email needs
- Additional Email Finder credits on top of included quotas
- Credit options such as 525, 1025, 2525, 5025, 10025, and 20025 credits per month
- Decreasing per-credit cost for larger packs
Feature Deep Dive
Social Media Scheduling Capabilities
Onlypult
Strengths
- Multi-network scheduled posting with auto-posting and unlimited queues
- Instagram-specific tools: Stories, Reels, galleries, first comments, shopping tags
- Visual drag-and-drop planner, bulk scheduling, crossposting
- Photo/video editors, watermarks, stock media
- AI hashtag/caption generation, best-time suggestions
Workflow
Plan visually → Generate AI content → Edit media → Bulk schedule/crosspost → Track analytics
Waalaxy
Strengths
- Limited to LinkedIn messaging and email sequences
- Pre-built 99+ campaign templates for outreach
- No broad social posting
Workflow
Not applicable for general scheduling
Onlypult is designed for comprehensive social scheduling across platforms, especially Instagram, with rich editing and planning tools. Waalaxy lacks scheduling for social posts, focusing instead on outreach. Choose Onlypult for content management; Waalaxy for prospecting sequences.
Lead Generation & Prospecting
Onlypult
Strengths
- Basic analytics for post performance
- Link-in-bio builder for driving traffic
- No direct lead gen automation
Workflow
Schedule posts → Drive engagement → Use builder for conversions
Limitations
- Focuses on organic posting, not outbound prospecting
- No email finder or auto-invitations
Waalaxy
Strengths
- LinkedIn auto-prospecting: invitations, messages, visits, follow-ups
- Cold email sequences with multiple senders and auto-follow-ups
- Email Finder with credits, AI Waami for messages and prioritization
- Chrome extension for prospect imports
- CRM sync and duplicate prevention
Workflow
Import prospects → Build campaign sequence → Automate outreach → Track responses in inbox
Waalaxy dominates lead generation with automated LinkedIn and email tools, ideal for B2B sales. Onlypult supports indirect lead gen via social posting and landing pages but lacks outbound automation. Waalaxy is superior for direct prospecting.
Analytics & Reporting
Onlypult
Strengths
- Dashboards with up to 10 years history
- Exportable reports (XLS, PDF, PPT)
- Custom reports, tracked users
- Post performance and best-time insights
Limitations
- Social-focused, no outreach metrics
Waalaxy
Strengths
- Team analytics dashboard
- Campaign performance tracking
- Lead prioritization and list cleaning
- Integrations for CRM reporting
Limitations
- Less depth in social analytics
- Basic compared to dedicated reporting tools
Onlypult provides robust social analytics with long history and exports, great for content performance. Waalaxy focuses on outreach metrics like response rates. For social ROI, Onlypult wins; for prospecting success, Waalaxy.
Team Collaboration & Agency Features
Onlypult
Strengths
- Team roles, approvals, comments, activity logs
- Scalable team sizes up to 100 in Custom
- White-label options, custom domains
Limitations
- Approvals more post-focused
Waalaxy
Strengths
- Shared leads, team analytics, anti-duplicate safety
- Team workspaces in Enterprise
- Multi-account import and collaboration
Limitations
- Per-user pricing may limit small teams
- Less emphasis on approvals
Both offer solid team features, but Onlypult is better for social agencies with approvals and white-labeling. Waalaxy suits sales teams with shared leads and anti-duplicates. Onlypult edges out for creative collaboration.
Use Case Comparison
Social Media Manager Handling Multiple Accounts
Onlypult 🏆
Excellent
Multi-platform scheduling, Instagram tools, bulk posting, and team approvals perfect for managing accounts.
Best Plan: SMM ($30.17/month)
Score: 9/10
Waalaxy
Poor
Lacks social posting; focused on LinkedIn outreach only.
Best Plan: Not suitable
Score: 2/10
B2B Sales Team Using LinkedIn
Onlypult
Fair
Basic LinkedIn scheduling but no prospecting automation.
Best Plan: Start ($21.55/month)
Score: 5/10
Waalaxy 🏆
Excellent
Automated invitations, messages, and email sequences ideal for lead gen.
Best Plan: Business (€69/user/month)
Score: 10/10
Marketing Agency Managing Clients
Onlypult 🏆
Excellent
Team roles, approvals, white-label, and multi-profile support for clients.
Best Plan: Agency ($56.03/month)
Score: 9/10
Waalaxy
Good
Team workspaces and shared leads work for outreach agencies, but limited to LinkedIn/email.
Best Plan: Enterprise (Custom)
Score: 7/10
Small Business Focused on Instagram
Onlypult 🏆
Excellent
Rich Instagram features like Reels, Stories, shopping tags, and visual planner.
Best Plan: Start ($21.55/month)
Score: 10/10
Waalaxy
Poor
No Instagram support.
Best Plan: Not suitable
Score: 1/10
Recruiter Contacting Candidates
Onlypult
Fair
LinkedIn scheduling possible, but no automation for invitations or messages.
Best Plan: SMM ($30.17/month)
Score: 4/10
Waalaxy 🏆
Excellent
LinkedIn automation and email finder tailored for candidate prospecting.
Best Plan: Pro (€19/user/month)
Score: 9/10
Brand Needing Link-in-Bio Pages
Onlypult 🏆
Excellent
Integrated builder for multilinks and micro landing pages with analytics.
Best Plan: SMM ($30.17/month)
Score: 9/10
Waalaxy
Poor
No link-building tools.
Best Plan: Not suitable
Score: 2/10
Growth Marketer Experimenting with Campaigns
Onlypult
Good
Multi-platform crossposting and analytics for organic growth.
Best Plan: Agency ($56.03/month)
Score: 7/10
Waalaxy 🏆
Excellent
LinkedIn + email multi-channel sequences with templates.
Best Plan: Advanced (€49/user/month)
Score: 9/10
Micro Business on a Budget
Onlypult
Good
Affordable entry for basic scheduling, but no free tier.
Best Plan: Start ($21.55/month)
Score: 7/10
Waalaxy 🏆
Excellent
Freemium plan for testing outreach without cost.
Best Plan: Freemium (€0/month)
Score: 8/10
Sales Agency Managing Client Outreach
Onlypult
Poor
No prospecting tools for sales clients.
Best Plan: Not suitable
Score: 3/10
Waalaxy 🏆
Excellent
Team features, shared leads, and scalable for client campaigns.
Best Plan: Enterprise (Custom)
Score: 9/10
Content Creator with Repetitive Posts
Onlypult 🏆
Excellent
Repetitive posts, templates, and queues for ongoing content.
Best Plan: SMM ($30.17/month)
Score: 8/10
Waalaxy
Fair
Templates for messages, but not for social content.
Best Plan: Pro (€19/user/month)
Score: 4/10
B2B Prospector Heavy on Email
Onlypult
Poor
No email tools.
Best Plan: Not suitable
Score: 1/10
Waalaxy 🏆
Excellent
Cold email sequences, finder credits, and multi-sender support.
Best Plan: Business (€69/user/month)
Score: 10/10
Team Collaborating on Social Strategy
Onlypult 🏆
Excellent
Roles, approvals, logs for social workflows.
Best Plan: Agency ($56.03/month)
Score: 9/10
Waalaxy
Good
Shared leads and analytics, but outreach-focused.
Best Plan: Advanced (€49/user/month)
Score: 6/10
Pros and Cons
Onlypult
Pros
- Reliable scheduled posting with strong track record
- Wide support for social networks including Instagram, Facebook, TikTok
- Rich Instagram feature set: Stories, Reels, shopping tags, Direct messaging
- Integrated Builder for multilinks and micro landing pages
- Team collaboration with roles, approvals, comments, activity logs
- Analytics with 10 years history and exportable reports
- AI for hashtags, captions, best-time posting
Cons
- AI features lightweight compared to AI-first platforms
- Some marketing-site feature URLs return 404 errors
- Interface feels traditional, less polished
- Limited advanced strategy recommendations or AI testing
- Pricing significant for small teams with many profiles
Waalaxy
Pros
- Strong LinkedIn automation with multi-step campaigns
- AI Waami for message writing and lead prioritization
- Integrated Email Finder and multi-channel sequences
- Team features: shared leads, analytics, anti-duplicate safety
- Freemium plan and easy upgrade path
- Chrome extension for quick prospect imports
- CRM integrations via Zapier and native connectors
- Pre-built templates for fast setup
Cons
- Focused on LinkedIn/email, lacking social posting or other channels
- Pricing complex with add-ons and credit packs
- Reliance on Chrome/LinkedIn sensitive to platform changes
- Analytics depth limited for advanced sales orgs
- Enterprise pricing requires sales conversation
Final Verdict
Onlypult and Waalaxy target different aspects of digital marketing: Onlypult for social media scheduling and management across platforms like Instagram, while Waalaxy for automated LinkedIn and email prospecting. Onlypult suits content-focused teams; Waalaxy excels in sales outreach.
Choose Onlypult for social content management and scheduling. Opt for Waalaxy if outbound lead generation via LinkedIn/email is your core need. For hybrid workflows, combine them: Onlypult for posting, Waalaxy for prospecting.
Overall Scores
Onlypult
Lead Generation: 4/10
Content Creation: 8/10
Multi-Platform: 9/10
Value: 7/10
Waalaxy
Lead Generation: 10/10
Content Creation: 6/10
Multi-Platform: 3/10
Value: 8/10
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