As a reviewer focused on social media management tools, I look for platforms that balance powerful features with ease of use. Having reviewed the public presentations of Make (formerly Integromat) and Taplio extensively, I can help you understand which tool fits your specific workflow—and where a more streamlined alternative like PostFlow might be a better fit for creators who prioritize fast content creation.

Emilia Morosini, Chief Content Strategist at PostFlow

Make (formerly Integromat)

  • Platform: App integrations and automation across 1000+ apps
  • Best For: Workflow automation and API connections
  • Strength: Visual drag-and-drop builder for multi-step scenarios
  • Users: Not specified

Starting at $9/month

Taplio

  • Platform: LinkedIn only
  • Best For: LinkedIn growth and lead generation
  • Strength: AI trained on 500M+ posts for content and engagement
  • Users: Not specified

Starting at $39/month

Looking for a simpler alternative? Try PostFlow for fast LinkedIn post generation. Try out now

At a Glance

Platform Support

Feature Make (formerly Integromat) Taplio
LinkedIn Integration Via app connector for automation workflows Native, deep LinkedIn focus with scheduling and engagement
Multi-App Integrations 1000+ prebuilt integrations across CRM, marketing, etc. Limited to LinkedIn ecosystem
API/Webhook Support HTTP modules and webhooks for any REST API Not available
Social Media Platforms Beyond LinkedIn Integrations with Twitter, Facebook, etc., via connectors LinkedIn-only

Automation & Workflow

Feature Make (formerly Integromat) Taplio
Visual Drag-and-Drop Builder Scenario builder for multi-step workflows Not available; focuses on content workflows
Data Mapping & Transformation Advanced tools for data aggregation and branching Basic content editing only
Scheduling Options Real-time, interval-based, on-demand runs One-click scheduling and content calendar for LinkedIn
Error Handling & Logging Detailed logs, retries, and controls Basic post analytics only
Team Collaboration Shared workspaces and role-based access Individual-focused; no team workspaces

Content Creation

Feature Make (formerly Integromat) Taplio
AI-Powered Post Generation Not available; focuses on data automation Trained on 500M+ LinkedIn posts
Viral Post Library Not applicable 5M+ viral LinkedIn posts for inspiration
Carousel Generation Not available AI-powered using videos or links
Content Repurposing Via workflow automation across apps Limited to LinkedIn with AI credits

Lead Generation & Engagement

Feature Make (formerly Integromat) Taplio
Auto-Capture Leads from Engagement Via custom workflows integrating CRM Native for LinkedIn likers/commenters
Enriched Lead Database Possible via integrations but not built-in 3M+ enriched leads (Pro)
Auto-Engagement Tools Automated replies via API integrations AI-powered comments, auto-plug, bulk replies
CRM Integration for Leads Native connectors for HubSpot, Salesforce, etc. Lead export but no deep CRM sync

Analytics & Monitoring

Feature Make (formerly Integromat) Taplio
Execution Logs & Analytics Detailed workflow logs and error tracking Not applicable
LinkedIn-Specific Analytics Via LinkedIn API integration Advanced post views, follower growth
Performance Reporting Scenario execution metrics Engagement and growth analytics

Integrations & Extensibility

Feature Make (formerly Integromat) Taplio
Prebuilt App Connectors Extensive library across categories Limited to LinkedIn tools
Custom Code/Scripts Supports custom functions and routers Not available
Chrome Extension Not available For instant LinkedIn stats and post discovery
Need a tool that focuses on fast content creation? PostFlow generates LinkedIn posts in under a minute. Try out now

Pricing Comparison

Make starts at $9/month with a free tier for basic automation, scaling based on operations. Taplio begins at $39/month with no free plan beyond trial, focusing on LinkedIn features. Make offers better value for broad automation, while Taplio's pricing suits specialized LinkedIn growth.

Make (formerly Integromat)

Free

Free

Beginners testing basic automations

  • Limited operations per month
  • Basic access to scenario builder
  • Access to a subset of app integrations
  • Community support

Core

$9/month

Small teams with moderate automation needs

  • Increased monthly operations
  • Access to most standard app integrations
  • Scheduling and basic error handling
  • Support for several active scenarios

Pro

$16/month

Advanced users needing priority features

  • Higher monthly operation limits
  • Priority execution for scenarios
  • More advanced modules and integrations
  • Improved support response times

Teams

$29/month

Collaborating teams

  • Team workspaces and collaboration features
  • Role-based access controls
  • Higher operation quotas
  • Advanced monitoring and governance

Enterprise

Custom

Large organizations

  • Custom operation and data limits
  • Dedicated account management
  • Advanced security and compliance
  • Priority support and SLAs

Taplio

Starter

$39/month

Solo creators starting LinkedIn content

  • Plan and schedule LinkedIn content
  • 5M+ viral posts library
  • Carousel design
  • Post analytics
  • Auto-plug comments
  • 10 AI credits/month for repurposing

Standard

$65/month

Creators adding lead gen

  • 250 Expert Mode AI credits/month
  • 500 commenting credits/month
  • Lead lists from LinkedIn search
  • Auto-capture likers/commenters
  • AI writing and polishing

Pro

$199/month

Teams scaling LinkedIn outreach

  • Unlimited AI and engagement credits
  • 3M+ enriched leads
  • Ultra-targeted lead lists
  • Auto-DM and bulk messaging
  • Automated connections
Want simpler pricing? PostFlow offers straightforward plans focused on fast post creation. Try out now

Feature Deep Dive

Automation & Integrations

Make (formerly Integromat)

Strengths
  • Visual drag-and-drop scenario builder for complex workflows
  • Extensive 1000+ app integrations
  • HTTP/webhooks for custom APIs
  • Advanced data mapping, routers, and filters
  • Scheduling, error handling, and team collaboration
Workflow

Design scenario → Connect apps → Map data → Test and schedule → Monitor logs

Taplio

Strengths
  • AI-driven automation for LinkedIn engagement
  • Auto-capture and DM workflows
  • Integration with LinkedIn API for scheduling
Workflow

Generate content → Schedule → Automate engagement → Capture leads

Limitations
  • Limited to LinkedIn; no broad app integrations
  • No visual builder for custom workflows

Make dominates in general automation with visual tools and vast integrations, ideal for cross-app workflows. Taplio offers LinkedIn-specific automations but lacks depth in integrations. Choose Make for versatile automation; Taplio for streamlined LinkedIn tasks.

Make scenario builder

Content Creation Capabilities

Make (formerly Integromat)

Strengths
  • Automate content generation via integrations (e.g., AI tools)
  • Workflows for repurposing across platforms
  • Data transformation for personalized content
Workflow

Integrate content tools → Automate generation → Transform and distribute

Limitations
  • No native AI writing; relies on external apps
  • Not focused on creative content

Taplio

Strengths
  • AI trained on 500M+ posts for LinkedIn-specific writing
  • 5M+ viral library and carousel generator
  • Expert Mode AI and Chat Assistant
  • Repurposing with credits
Workflow

Inspire from library → AI generate → Edit → Schedule

Taplio excels in AI-powered LinkedIn content with specialized tools. Make enables content automation through integrations but lacks native creation features. Taplio wins for creative LinkedIn work; Make for automated content pipelines.

Make content automation workflow

Scheduling & Automation

Make (formerly Integromat)

Strengths
  • Flexible scheduling: real-time, intervals, on-demand
  • Multi-step scenarios with branching
  • Error retries and logging
Limitations
  • Not social-specific; requires setup for posting

Taplio

Strengths
  • One-click LinkedIn scheduling and calendar
  • Auto-plug comments for reach
  • Bulk replies via feeds
Limitations
  • No recurring or evergreen options
  • LinkedIn-only

Make provides robust, customizable scheduling for any app. Taplio offers simple, LinkedIn-focused scheduling with engagement boosts. Make is better for complex automation; Taplio for quick LinkedIn posts.

Lead Generation & Engagement

Make (formerly Integromat)

Strengths
  • Custom workflows to capture and route leads to CRM
  • Integrations with sales tools
  • Automated notifications and follow-ups
Workflow

Trigger on engagement → Capture data → Enrich via API → Sync to CRM

Limitations
  • Requires building scenarios; no native database

Taplio

Strengths
  • Auto-capture from LinkedIn interactions
  • 3M+ enriched leads, auto-DM, bulk outreach
  • Targeted lists from posts
Workflow

Post content → Capture engagers → Build lists → Automate DMs

Taplio shines in native LinkedIn lead gen with easy tools. Make allows flexible, multi-tool lead workflows but needs configuration. Taplio for quick LinkedIn leads; Make for integrated systems.

Make lead automation

Analytics & Reporting

Make (formerly Integromat)

Strengths
  • Detailed execution logs and performance metrics
  • Custom reporting via integrations
  • Monitoring for workflows
Limitations
  • No social-specific analytics

Taplio

Strengths
  • Advanced LinkedIn analytics: views, growth, engagement
  • Chrome extension for real-time insights
  • Post performance tracking
Limitations
  • LinkedIn-only; no broad reporting

Taplio provides deep LinkedIn insights. Make offers workflow analytics but integrates with tools for reporting. Taplio for social metrics; Make for automation monitoring.

Make execution logs
Prefer a streamlined tool? PostFlow focuses purely on creating great LinkedIn content quickly. Try out now

Use Case Comparison

Complex Workflow Automation Across Apps

Make (formerly Integromat) 🏆

Excellent

Visual builder and integrations perfect for multi-step automations involving CRM, email, etc.

Best Plan: Pro ($16/month)

Score: 10/10

Taplio

Poor

Limited to LinkedIn; no broad workflow tools.

Best Plan: Not suitable

Score: 2/10

Building LinkedIn Personal Brand

Make (formerly Integromat)

Fair

Can automate posting via integrations but lacks content tools.

Best Plan: Core ($9/month)

Score: 5/10

Taplio 🏆

Excellent

AI content, viral library, and analytics tailored for branding.

Best Plan: Starter ($39/month)

Score: 10/10

B2B Lead Generation via LinkedIn

Make (formerly Integromat)

Good

Workflows to sync leads to CRM, but manual setup needed.

Best Plan: Teams ($29/month)

Score: 7/10

Taplio 🏆

Excellent

Native capture, enrichment, and DM automation for LinkedIn leads.

Best Plan: Standard ($65/month)

Score: 10/10

Marketing Team Automating Data Flows

Make (formerly Integromat) 🏆

Excellent

Connects marketing tools like email, analytics, CRM seamlessly.

Best Plan: Teams ($29/month)

Score: 9/10

Taplio

Fair

Useful for LinkedIn but not for broader marketing automation.

Best Plan: Pro ($199/month)

Score: 4/10

Solo Creator Managing LinkedIn Content

Make (formerly Integromat)

Poor

Overkill for simple posting; better for automations.

Best Plan: Not ideal

Score: 3/10

Taplio 🏆

Excellent

AI tools and scheduling streamline content creation.

Best Plan: Starter ($39/month)

Score: 9/10

Startup Building Integration Hub

Make (formerly Integromat) 🏆

Excellent

Centralizes SaaS tools without code.

Best Plan: Pro ($16/month)

Score: 10/10

Taplio

Poor

No integration capabilities beyond LinkedIn.

Best Plan: Not suitable

Score: 1/10

Enterprise Needing Governance Features

Make (formerly Integromat) 🏆

Excellent

Custom deployments, security, and team controls.

Best Plan: Enterprise (Custom)

Score: 9/10

Taplio

Fair

Scalable for teams but lacks enterprise governance.

Best Plan: Pro ($199/month)

Score: 5/10

Operations Team Syncing Data Between Tools

Make (formerly Integromat) 🏆

Excellent

Robust data mapping and transformation tools.

Best Plan: Core ($9/month)

Score: 10/10

Taplio

Poor

No data sync features.

Best Plan: Not suitable

Score: 2/10

Consultant Automating LinkedIn Engagement

Make (formerly Integromat)

Good

Custom automations possible via API.

Best Plan: Pro ($16/month)

Score: 6/10

Taplio 🏆

Excellent

Built-in AI engagement and lead tools.

Best Plan: Standard ($65/month)

Score: 9/10

SMB Replacing Ad-Hoc Scripts

Make (formerly Integromat) 🏆

Excellent

Visual layer for scripts and jobs.

Best Plan: Core ($9/month)

Score: 9/10

Taplio

Poor

Not for general scripting.

Best Plan: Not suitable

Score: 2/10

B2B Team Building LinkedIn Pipeline

Make (formerly Integromat)

Good

Integrate with sales tools for pipeline automation.

Best Plan: Teams ($29/month)

Score: 7/10

Taplio 🏆

Excellent

Direct lead-to-pipeline features.

Best Plan: Pro ($199/month)

Score: 10/10

Technical Users Controlling APIs Visually

Make (formerly Integromat) 🏆

Excellent

HTTP modules and custom logic.

Best Plan: Pro ($16/month)

Score: 10/10

Taplio

Poor

No API control.

Best Plan: Not suitable

Score: 1/10

Still deciding? PostFlow offers a simple, focused approach to LinkedIn content creation. Try out now

Pros and Cons

Make (formerly Integromat)

Pros

  • Extremely flexible visual scenario builder for complex workflows
  • Large catalog of app integrations plus generic HTTP modules
  • Strong data mapping and transformation capabilities
  • Suitable for non-technical users and developers
  • Robust scheduling, logging, and error handling
  • Team collaboration with shared workspaces
  • Affordable starting price with free tier

Cons

  • Steeper learning curve than simpler tools
  • Operation-based pricing expensive at high volumes
  • Complex scenarios hard to maintain
  • Interface overwhelming for new users
  • Advanced use cases require API knowledge
  • No native content creation or social-specific tools

Taplio

Pros

  • Comprehensive LinkedIn growth with AI writing and scheduling
  • AI trained on 500M+ posts plus 5M+ viral library
  • Strong lead gen: auto-capture, enriched leads, automations
  • Chrome extension for instant LinkedIn insights
  • Clear tiers with trial and refund policy
  • Integrated content-to-pipeline workflow

Cons

  • Heavy for simple post needs
  • Higher tiers expensive ($199/month Pro)
  • No free plan beyond trial
  • Value depends on using leads/automations
  • LinkedIn-only; no multi-platform
  • Credit system in lower plans adds complexity
Want the best of both worlds? Try PostFlow for fast content creation without the complexity. Try out now

Final Verdict

Make and Taplio target different needs: Make for powerful, visual automation across apps and workflows, Taplio for AI-enhanced LinkedIn content, scheduling, and leads. Make suits ops and integrations; Taplio excels in social growth.

Choose Make for general automation and integrations. Opt for Taplio if LinkedIn growth and leads are central. Combine them: Use Make to integrate Taplio with CRM for enhanced workflows.

Overall Scores

Make (formerly Integromat)

4.4 / 5.0

LinkedIn Focus: 6/10

Lead Generation: 7/10

Content Creation: 4/10

Value: 9/10

Taplio

4.5 / 5.0

LinkedIn Focus: 10/10

Lead Generation: 10/10

Content Creation: 10/10

Value: 6/10

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