HeyReach vs Loomly
HeyReach
- Platform: LinkedIn only
- Best For: Outbound sales and agency LinkedIn automation
- Strength: Multi-account safety and AI integrations
- Users: Agencies and sales teams at scale
Starting at $59/month
Loomly
- Platform: Multi-channel (Facebook, Instagram, LinkedIn, etc.)
- Best For: Team collaboration and content calendars
- Strength: Visual planning and approval workflows
- Users: Brands, agencies, and marketing teams
Starting at Paid plans start at approximately $26/month (dynamic pricing)
Table of Contents
At a Glance
Platform Support
| Feature | HeyReach | Loomly |
|---|---|---|
| ✓ Deep automation for connections, messages, and views | ✓ Scheduling and posting support | |
| Facebook & Instagram | ✗ LinkedIn-focused only | ✓ Full multi-channel support with auto-posting |
| TikTok, YouTube, Pinterest | ✗ Not supported | ✓ Integrated scheduling across these platforms |
| Google Business Profile, Threads | ✗ Not supported | ✓ Native integrations for emerging channels |
Automation & Outreach
| Feature | HeyReach | Loomly |
|---|---|---|
| Multi-account automation | ✓ Auto-rotating senders with safety limits | ✗ Single-account focus per profile |
| Connection requests & messaging | ✓ Unlimited campaigns with logic for connections | ✗ No outbound automation |
| AI agent integration (e.g., Claude, ChatGPT) | ✓ HeyReach MCP for AI-driven workflows | ✗ No AI automation for outreach |
| Post scheduling & auto-posting | ✓ LinkedIn-specific scheduling | ✓ Multi-channel with visual calendar |
| Unified inbox for replies | ✓ LinkedIn replies across accounts | ✓ Comments and messages across channels |
Collaboration & Workflows
| Feature | HeyReach | Loomly |
|---|---|---|
| Visual content calendar | ✗ Campaign-focused, no visual calendar | ✓ Core feature for planning |
| Approval workflows | ✓ Workspaces and permissions for teams/clients | ✓ Multi-level customizable approvals |
| Workspaces for multiple clients | ✓ Agency-grade with whitelabel options | ✓ For teams and multi-location brands |
| Built-in content editor | ✗ No editor; focuses on automation | ✓ Image/video editor with royalty-free assets |
Analytics & Reporting
| Feature | HeyReach | Loomly |
|---|---|---|
| Campaign analytics | ✓ Detailed on senders, A/B tests, sequences | ✓ Label-based tracking and automated reports |
| Social analytics | ✓ LinkedIn-specific performance | ✓ Advanced multi-channel insights |
| Automated reports | ✗ Manual analytics export | ✓ Scheduled stakeholder reports |
| A/B testing | ✓ Built-in for campaigns | ✗ No native A/B for outreach |
Integrations
| Feature | HeyReach | Loomly |
|---|---|---|
| CRM integrations (HubSpot, etc.) | ✓ Native with HubSpot, Zapier, Make | ✗ Social platform focus |
| Creative tools (Canva, Unsplash) | ✗ No creative integrations | ✓ One-click with Canva, Google Drive |
| API & webhooks | ✓ For custom outbound orchestration | ✗ Limited API access |
| Zapier & automation platforms | ✓ Deep outbound workflow support | ✓ For scheduling triggers |
Pricing Comparison
HeyReach starts at $59/month per seat for LinkedIn automation, optimized for teams and agencies, while Loomly's dynamic pricing begins around $26/month for multi-channel management, offering better entry-level value for small teams.
HeyReach
Growth Monthly
$79/seat/month
Small teams starting with LinkedIn automation
- Unlimited campaigns with safe daily limits per sender
- All LinkedIn actions: connection requests, messages, follows, profile views
- “If Connected” logic to segment existing vs new connections
- Unified Inbox for all LinkedIn replies across accounts
- HeyReach MCP to connect AI agents for list splitting and messaging
- Integrations with Clay, RB2B, Trigify, Make, Zapier, HubSpot, Twain, Persana, and more
- API and webhooks for custom workflows
- Workspaces and permissions for managing multiple clients or teams
Growth Quarterly
$67/seat/month
Teams committing quarterly for savings
- All Growth Monthly features
- Discounted effective price when billed quarterly
- Example pricing: $1,005 billed quarterly for 5 senders
- Same access to MCP, integrations, and Unified Inbox
Growth Yearly
$59/seat/month
Long-term teams seeking lowest per-seat rate
- All Growth Monthly features
- Lowest effective per-seat price with annual billing
- Example pricing: $708 billed annually for 10 senders bundle on site
- Full access to MCP, integrations, analytics, and Unified Inbox
Agency Monthly
$999/month
Agencies managing up to 50 accounts
- 50 LinkedIn senders included under one workspace
- Unlimited campaigns with safe daily limits per sender
- All LinkedIn actions and Growth features
- Whitelabel included for agency branding
- Done-for-you onboarding with a HeyReach expert
- Bring your own proxies for increased control and security
- Access to MCP, integrations, API, and webhooks
Agency Quarterly
$849/month
Agencies with quarterly billing
- All Agency Monthly features
- Discounted effective price when billed quarterly
- Example pricing: $2,547 billed quarterly for 50 senders
- Whitelabel and onboarding included
Agency Yearly
$749/month
Agencies committing annually
- All Agency Monthly features
- Lowest effective monthly price with annual commitment
- Example pricing: $8,988 billed yearly for 50 senders
- Whitelabel, onboarding, and BYO proxies included
Unlimited Monthly
$1,999/month
Large agencies or enterprises with unlimited needs
- Unlimited LinkedIn senders under one account
- Unlimited campaigns and all LinkedIn actions
- All Agency features including whitelabel and onboarding
- AW brandings add-on for multiple client brandings ($500 per add-on)
- Done-for-you migration from other LinkedIn tools
- Priority support with fast, step-by-step assistance
- Full access to MCP, integrations, API, and webhooks
Unlimited Quarterly
$1,699/month
Unlimited scale with quarterly savings
- All Unlimited Monthly features
- Discounted effective price when billed quarterly
- Example pricing: $5,097 billed quarterly for unlimited senders
- Priority support and migration included
Loomly
Base Plan (example lowest paid tier)
$26/month (approximate)
Small teams or solo users starting out
- Access to core Loomly features for a limited number of social accounts and users
- Content calendar and library for planning and scheduling posts
- Basic collaboration tools for small teams or individual users
- Access to supported social media integrations for publishing
Standard Plan (example mid-tier)
$50/month (approximate)
Growing teams needing enhanced collaboration
- Increased limits on social accounts and users compared to the base plan
- Enhanced collaboration and approval workflows for growing teams
- Access to campaign labels and more advanced reporting options
- Priority access to Loomly support resources and onboarding materials
Advanced Plan (example higher tier)
$99/month (approximate)
Agencies and larger teams
- Higher caps on social profiles, users, and scheduled posts
- Full access to advanced analytics, reports, and campaign tracking
- Expanded collaboration features for agencies and larger teams
- Access to all supported integrations and creative tools
Loomly Premium / Top Plan
Custom monthly pricing
Large teams with maximum needs
- All Loomly premium features with maximum limits on accounts and users
- Comprehensive analytics, reporting, and campaign management capabilities
- Advanced collaboration workflows suitable for complex organizations
- Best suited for large teams that need full access to every feature
Loomly for Enterprise
Custom
Enterprises and franchises
- All Loomly Premium features tailored for large businesses or marketing teams
- Additional social media connections and user seats at scale
- Priority support and dedicated assistance from Loomly’s team
- Friendly pricing at scale with solutions customized to enterprise requirements
Feature Deep Dive
Automation & Outreach Capabilities
HeyReach
Strengths
- Multi-account rotation with daily safety limits to prevent bans
- Unlimited campaigns including connection requests, messages, follows, views
- HeyReach MCP for integrating AI agents like Claude/ChatGPT into workflows
- Unified Inbox for managing replies across all LinkedIn accounts
- “If Connected” logic for personalized follow-ups
Workflow
Connect accounts → Build campaigns → Rotate senders → AI-personalize messages → Monitor inbox and analytics
Loomly
Strengths
- Multi-channel post scheduling and auto-posting
- Built-in editor for images/videos with 5M+ assets
- Daily post inspiration and content ideas
- Unified inbox for comments/messages across platforms
- No outbound automation; focuses on inbound engagement
Workflow
Plan in calendar → Create/edit content → Schedule/approve → Auto-post → Engage via inbox
HeyReach dominates LinkedIn outbound automation with safety-focused multi-account tools and AI integrations, ideal for sales pipelines. Loomly excels in multi-channel content scheduling but lacks proactive outreach. Choose HeyReach for lead gen automation; Loomly for broad posting management.
Collaboration & Workflow Management
HeyReach
Strengths
- Workspaces and granular permissions for teams/clients
- Whitelabel options on agency plans for branded experiences
- Done-for-you onboarding and migration support
- API/webhooks for custom team integrations
Limitations
- No visual calendar or built-in content creation
- Focused on outbound; less for creative collaboration
Loomly
Strengths
- Visual content calendar and library for team planning
- Customizable multi-level approval workflows
- Label-based campaign tracking for organized reporting
- Support for multi-location/franchise coordination
Limitations
- No whitelabel without custom enterprise
- Less emphasis on sales/automation workflows
Loomly offers superior visual and approval-focused collaboration for content teams across channels. HeyReach provides agency-scale workspaces tailored to LinkedIn operations with whitelabeling. Loomly wins for creative teams; HeyReach for sales/agency outbound.
Analytics & Reporting
HeyReach
Strengths
- Detailed campaign analytics on senders, A/B tests, sequence steps
- Performance tracking for outreach effectiveness
- Integration with analytics tools via API
Limitations
- LinkedIn-specific; no multi-channel views
- No automated report scheduling
Loomly
Strengths
- Advanced social analytics across all channels
- Automated reports and label-based campaign insights
- Stakeholder-friendly visualizations
- Post inspiration tied to performance data
Limitations
- Less depth in outbound metrics like connection rates
Loomly provides broader, automated multi-channel analytics ideal for marketing reports. HeyReach offers deep, actionable insights for LinkedIn campaigns and A/B testing. For comprehensive social reporting, Loomly; for outbound optimization, HeyReach.
Integrations & Extensibility
HeyReach
Strengths
- Native one-click with Clay, RB2B, Trigify, HubSpot, Make, Zapier, Slack
- HeyReach MCP for AI agents in workflows
- API and webhooks for custom outbound systems
- Content Hub with GTM playbooks
Limitations
- Integrations geared toward sales/automation stacks
Loomly
Strengths
- Native to Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Google Business, Threads
- Creative integrations with Canva, Unsplash, Google Drive
- Zapier for automation triggers
Limitations
- No deep CRM or AI agent support
- Focus on social and creative tools
HeyReach's integrations enhance sales and AI-driven outbound, perfect for GTM stacks. Loomly connects seamlessly to social platforms and creative tools for content workflows. HeyReach for technical sales teams; Loomly for marketing creatives.
Use Case Comparison
B2B Agency Running LinkedIn Outbound for Clients
HeyReach 🏆
Excellent
Multi-account rotation, whitelabeling, workspaces, and AI integrations scale perfectly for client management and safe high-volume outreach.
Best Plan: Agency Yearly ($749/month)
Score: 10/10
Loomly
Fair
Good for content scheduling but lacks LinkedIn automation and outbound features needed for sales-focused agencies.
Best Plan: Advanced Plan ($99/month)
Score: 5/10
Sales Team Managing Multi-Rep LinkedIn Outreach
HeyReach 🏆
Excellent
Sender rotation, unified inbox, and CRM integrations streamline team-scale lead generation without risking accounts.
Best Plan: Growth Yearly ($59/seat/month)
Score: 10/10
Loomly
Poor
No automation for connections or messages; better for posting than sales outreach.
Best Plan: Not suitable
Score: 2/10
RevOps/GTM Engineer Building Signal-Based Systems
HeyReach 🏆
Excellent
API, webhooks, MCP for AI, and integrations with Clay/HubSpot enable custom outbound orchestration.
Best Plan: Growth Monthly ($79/seat/month)
Score: 9/10
Loomly
Fair
Basic Zapier support but no advanced API for signal-based automation.
Best Plan: Standard Plan ($50/month)
Score: 4/10
Marketing Team Managing Multiple Social Channels
HeyReach
Poor
LinkedIn-only; requires additional tools for other platforms.
Best Plan: Not suitable
Score: 1/10
Loomly 🏆
Excellent
Visual calendar, multi-channel scheduling, and collaboration fit team content planning perfectly.
Best Plan: Advanced Plan ($99/month)
Score: 10/10
Digital Agency Handling Client Content and Approvals
HeyReach
Fair
Workspaces and permissions work, but no content creation or multi-channel support.
Best Plan: Agency Monthly ($999/month)
Score: 5/10
Loomly 🏆
Excellent
Approval workflows, whitelabel potential, and multi-channel calendar ideal for client content management.
Best Plan: Premium Plan (Custom)
Score: 9/10
Brand Needing Structured Content Calendar
HeyReach
Poor
No visual calendar or content tools; automation-focused only.
Best Plan: Not suitable
Score: 2/10
Loomly 🏆
Excellent
Core visual calendar, library, and inspiration drive efficient planning.
Best Plan: Standard Plan ($50/month)
Score: 10/10
Franchise Coordinating Social Across Locations
HeyReach
Poor
LinkedIn-only and no multi-location workflows.
Best Plan: Not suitable
Score: 1/10
Loomly 🏆
Excellent
Collaboration tools and multi-profile support coordinate location-specific content.
Best Plan: Enterprise (Custom)
Score: 9/10
Consultant Offering LinkedIn Outreach Services
HeyReach 🏆
Excellent
Whitelabel, multi-account, and community resources support service delivery.
Best Plan: Agency Quarterly ($849/month)
Score: 10/10
Loomly
Good
Collaboration for clients but no LinkedIn-specific outreach.
Best Plan: Advanced Plan ($99/month)
Score: 6/10
Growth Marketer Orchestrating Multi-Channel Stack
HeyReach
Fair
Strong LinkedIn piece via integrations, but needs supplements for other channels.
Best Plan: Growth Yearly ($59/seat/month)
Score: 6/10
Loomly 🏆
Excellent
Full multi-channel with analytics to integrate into broader stacks.
Best Plan: Standard Plan ($50/month)
Score: 9/10
Solo Sales Professional Using LinkedIn
HeyReach 🏆
Good
Effective automation but pricing per seat may be high for one user.
Best Plan: Growth Monthly ($79/month)
Score: 7/10
Loomly
Fair
Basic LinkedIn scheduling but no automation for outreach.
Best Plan: Base Plan ($26/month)
Score: 4/10
Nonprofit Seeking Discounted Social Management
HeyReach
Poor
Sales-focused; no nonprofit discounts mentioned.
Best Plan: Not suitable
Score: 2/10
Loomly 🏆
Excellent
Discounted plans for nonprofits with full collaboration features.
Best Plan: Base Plan ($26/month, discounted)
Score: 9/10
Enterprise Marketing Team
HeyReach
Fair
Unlimited plan scales but LinkedIn-only limits breadth.
Best Plan: Unlimited Monthly ($1,999/month)
Score: 5/10
Loomly 🏆
Excellent
Custom enterprise with priority support and unlimited scale.
Best Plan: Enterprise (Custom)
Score: 10/10
Pros and Cons
HeyReach
Pros
- Built for multi-account, agency-grade LinkedIn automation rather than single-seat usage
- Strong focus on account safety with daily limits and sender rotation
- Unified Inbox simplifies managing replies across many accounts
- HeyReach MCP connects AI agents directly to campaigns for advanced automation
- Deep integrations with Clay, n8n, Make, HubSpot, Zapier, Slack, and more
- Workspaces, whitelabel, and detailed analytics for teams
- API/webhooks enable custom GTM systems
Cons
- Pricing is optimized for teams and agencies, which may be overkill for solo users
- Feature depth and integrations can introduce a learning curve for non-technical users
- Focused specifically on LinkedIn, so multichannel outreach requires additional tools
- No dedicated public contact page; support is primarily via in-app and community channels
- Advanced features like MCP and webhooks require thoughtful setup to realize full value
Loomly
Pros
- Clean, intuitive interface centered around a visual content calendar
- Strong collaboration and multi-level approval workflows for teams and agencies
- Robust campaign tracking with labels and reporting by campaign type
- Unified inbox for managing comments, messages, and replies across channels
- Advanced analytics and automated reporting for stakeholders and clients
- Built-in editor with 5M+ royalty-free assets and post inspiration
- Native integrations across major social platforms and creative tools
Cons
- Feature-rich interface can feel heavy for solo creators or very small teams
- Pricing sits in the professional tool category and may be high for basic needs
- Focuses on management and scheduling rather than AI-powered content creation or outbound automation
- Exact plan names and prices are dynamically rendered and may require visiting the pricing page for current details
- Yearly plans cannot be terminated early, which reduces flexibility for some customers
- No deep sales or lead generation features
Final Verdict
HeyReach and Loomly target different social media challenges. HeyReach is a specialized LinkedIn automation tool for scaling outbound sales, lead gen, and agency operations with safety and AI focus. Loomly is a versatile multi-channel management platform emphasizing collaborative planning, scheduling, and analytics for brands and teams.
Select HeyReach if LinkedIn outbound and lead gen are core to your strategy, especially for teams or agencies. Opt for Loomly for multi-platform content management and collaboration. They can integrate: HeyReach for LinkedIn sales automation, Loomly for broader social engagement.
Overall Scores
HeyReach
Agency Features: 9/10
Value: 6/10
Loomly
Agency Features: 8/10
Value: 8/10
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