AuthoredUp vs Planable
AuthoredUp
- Platform: LinkedIn only
- Best For: LinkedIn content creation and personal branding
- Strength: Tailored LinkedIn editor and historical post analysis
- Users: 2,011 professionals
Starting at $12.46/month
Planable
- Platform: 9+ platforms
- Best For: Team collaboration and multi-channel publishing
- Strength: Approval workflows and visual planning views
- Users: Not specified
Starting at $33/month
Table of Contents
At a Glance
Platform Support
| Feature | AuthoredUp | Planable |
|---|---|---|
| ✓ LinkedIn-only with support for multiple company pages | ✓ Full support including personal and company pages | |
| Facebook & Instagram | ✗ Not supported | ✓ Full multi-channel support with platform-specific previews |
| X (Twitter), TikTok, YouTube | ✗ LinkedIn-focused only | ✓ Supports X, TikTok, YouTube, Pinterest, Google Business Profile, and Threads |
| Multi-page management | ✓ Multiple LinkedIn company pages under one profile | ✓ Up to 50 social pages per workspace in Enterprise |
Content Creation
| Feature | AuthoredUp | Planable |
|---|---|---|
| Rich text editor | ✓ LinkedIn-specific with bold, italics, bullets, emojis, and live preview | ✓ AI-powered composer for generating and rewriting copy across platforms |
| Templates and snippets | ✓ Unlimited drafts, snippets, and 300+ hooks/endings/CTAs | ✗ No built-in template library mentioned |
| AI post generation | ✗ No native AI; relies on user input and templates | ✓ AI-powered post composer for multi-platform content |
| Media editor | ✗ No built-in media editing | ✓ Built-in editor for images and videos with resizing/cropping |
| Historical content reuse | ✓ Saved-post analysis, reuse suggestions, and CSV export | ✗ No specific historical reuse features |
Scheduling & Planning
| Feature | AuthoredUp | Planable |
|---|---|---|
| Content calendar | ✓ Centralized calendar for LinkedIn posts with filters | ✓ Visual feed, calendar, grid, and list views mirroring native platforms |
| Multi-channel scheduling | ✗ LinkedIn-only | ✓ Publishing to 9+ platforms |
| Best times to post | ✓ Recommendations based on analytics | ✗ No specific best-time features mentioned |
| Campaign grouping | ✗ No campaigns | ✓ Campaigns to group briefs, assets, content, and analytics |
Analytics & Reporting
| Feature | AuthoredUp | Planable |
|---|---|---|
| Post analytics | ✓ In-depth impressions, engagement, growth timelines, CSV export | ✓ Cross-channel stats, post-level metrics (Analytics add-on) |
| Follower growth tracking | ✓ Specific follower growth and patterns | ✗ Audience insights via add-on |
| Cross-channel analytics | ✗ LinkedIn-only | ✓ Unified analytics across platforms (add-on) |
| Custom reporting | ✓ Posts table with filters and CSV export | ✓ Custom reporting options in Analytics add-on |
Collaboration & Agency Features
| Feature | AuthoredUp | Planable |
|---|---|---|
| Approval workflows | ✗ No approvals; draft collaboration in Business plan | ✓ Configurable: None, Optional, Required, multi-level |
| Team workspaces | ✓ Sub-accounts for teams and clients in Business plan | ✓ Workspaces for brands/clients/regions with unlimited users |
| Real-time collaboration | ✓ Draft collaboration between team members | ✓ Comments, annotations, suggest edits, team notes |
| Client previews | ✗ No client-facing previews | ✓ Client-friendly previews and approval views |
Integrations & Extensions
| Feature | AuthoredUp | Planable |
|---|---|---|
| Chrome extension | ✓ Lives directly inside LinkedIn for editing and preview | ✗ No extension mentioned |
| AI integrations | ✗ No AI | ✓ AI replies in engagement add-on, AI content composer |
| Engagement tools | ✗ No engagement inbox | ✓ Unified comments inbox with AI replies (add-on) |
| Media storage | ✗ No specified storage | ✓ 10GB in Basic, up to custom in Enterprise |
Pricing Comparison
AuthoredUp starts at $12.46/month (yearly Business) for LinkedIn-focused features, offering great value for solo users. Planable starts at $33/month with a free tier, but scales with add-ons and workspace limits, better suited for teams but potentially costlier for multi-user setups.
AuthoredUp
Individual (Monthly)
$19.95/month
Solo LinkedIn creators
- 1 LinkedIn profile connection included
- Full editor with text styling, bullet points, emojis, and preview
- Full Chrome extension and web platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings templates
- 1‑click post reuse from historical content
- Content analytics for posts and profile performance
Business (Monthly)
$14.95/month per profile
Teams managing multiple profiles
- Minimum 3 LinkedIn profiles
- Everything in the Individual plan
- Connect and manage multiple profiles in one organization
- AuthoredUp sub‑accounts for team members and clients
- Organization management for centralized control
- Team analytics across profiles
- Draft collaboration between team members
Individual (Yearly)
$16.63/month
Committed solo users
- 1 LinkedIn profile connection included
- Billed at $199.50 per year
- Full editor with formatting and preview
- Full extension and platform access
- Unlimited drafts, snippets, and company pages
- 300+ hooks and post endings
- Content analytics and performance insights
- Access to all saved posts in one place
Business (Yearly)
$12.46/month per profile
Scaling teams
- Minimum 3 LinkedIn profiles
- Billed at $149.50 per profile per year
- Everything in the yearly Individual plan
- Multi‑profile connection and management
- AuthoredUp sub‑accounts for teams and agencies
- Organization management for admins
- Team analytics and reporting
- Draft collaboration and shared workflows
Custom Growth Plan
Custom
Large teams and agencies
- Fast‑tracked LinkedIn success for teams and agencies
- Personalized onboarding and setup
- Dedicated training sessions for teams
- Flexible invoicing options for procurement processes
- Custom offer tailored to team size and needs
Planable
Free
$0/month
Testing and small-scale use
- All core features with limitations
- 50 total posts across the account
- Unlimited experience for collaborators within limits
- No X (Twitter) publishing
- No Analytics add-on included
- No Engagement add-on included
Basic
$33/month
Small teams starting out
- 60 posts per workspace per month
- Unlimited users per workspace
- Up to 4 social pages per workspace
- 2 approval types: None and Optional
- Feed and Calendar views
- Up to 3 campaigns per workspace
- Media storage of 10GB
- 13 months of published posts storage
- 30 days of archived posts storage
- Shared content planning and built-in media editor
Pro
$49/month
Growing teams
- 150 posts per workspace per month
- Unlimited users per workspace
- Up to 10 social pages per workspace
- 3 approval types: None, Optional, and Required
- Feed, Calendar, and Grid views
- Up to 10 campaigns per workspace
- Media storage of 50GB
- 13 months of published posts storage
- 30 days of archived posts storage
- Team-only draft posts and notes
Enterprise
Custom
Large organizations
- Unlimited posts per workspace
- Up to 50 social media pages per workspace
- Multi-level approvals with multiple approval levels
- Feed, Calendar, Grid, and List views
- Unlimited campaigns per workspace
- Custom media storage limits
- 24 months of published posts storage
- 1 year of archived posts storage
- SSO integration and enterprise-grade security
- Dedicated account manager and priority support
Analytics add-on
$9/month
Teams needing insights
- Fast cross-channel reports
- Page-level insights
- Post-level metrics
- Audience insights
- Custom reporting options
Engagement add-on
$5/month
Teams handling interactions
- Unified comments inbox across channels
- Reply, react, and delete comments
- Organize conversations by status
- AI-generated replies
- Sort comments by sentiment
Feature Deep Dive
Content Creation Capabilities
AuthoredUp
Strengths
- Rich LinkedIn post editor with formatting, readability checks, and live preview
- Unlimited drafts, snippets, and 300+ templates for hooks, endings, CTAs
- Historical posts collection with reuse suggestions and keyword filters
- Chrome extension integrates directly into LinkedIn for seamless editing
- Focus on LinkedIn nuances like post structure and engagement optimization
Workflow
Save ideas as snippets → Use templates for drafting → Edit with preview → Reuse top content → Publish via extension
Planable
Strengths
- AI-powered post composer for generating and rewriting multi-platform copy
- Built-in media editor for images/videos with resizing and cropping
- Visual previews in feed, grid, and calendar views mirroring native apps
- Campaign briefs to organize assets and content ideas
- Real-time collaboration with annotations and suggest edits
Workflow
Generate copy with AI → Edit media → Annotate for team feedback → Preview in native-like views → Schedule to campaigns
AuthoredUp shines for LinkedIn-specific content ideation and reuse with manual but powerful tools, ideal for creators refining personal posts. Planable offers AI-driven creation and media editing for multi-platform teams, emphasizing collaborative drafting over deep platform specialization.
Scheduling & Planning
AuthoredUp
Strengths
- Centralized content calendar for published and scheduled LinkedIn posts
- Posts table with filters by type, account, tags for pattern discovery
- Best times to post recommendations from analytics
- 1-click reuse from historical content
- Support for multiple company pages
Limitations
- LinkedIn-only scheduling
- No automation like recurring posts
- Manual scheduling without bulk options
Planable
Strengths
- Multiple views: feed, calendar, grid, list for intuitive planning
- Multi-channel publishing to 9+ platforms
- Campaigns to group and schedule related content
- Unlimited posts in Enterprise with custom storage
- Drag-and-drop in calendar for easy adjustments
Limitations
- Post limits in lower tiers (60-150 per workspace/month)
- No LinkedIn-specific optimizations like best times
- Requires add-ons for full analytics integration
AuthoredUp provides focused LinkedIn planning with analytics-driven insights, perfect for solo or small teams optimizing one platform. Planable's visual, multi-view planning and broad publishing make it superior for teams coordinating across channels, though post limits may hinder high-volume users.
Analytics & Reporting
AuthoredUp
Strengths
- In-depth analytics: impressions, engagement, growth timelines
- Follower growth tracking and best post times
- Saved-post analysis with keyword/author filters and CSV export
- Posts table to uncover patterns across historical content
- Team analytics across multiple profiles
Limitations
- LinkedIn-only data
- No cross-channel or audience demographics
Planable
Strengths
- Cross-channel stats and post-level metrics (Analytics add-on)
- Page-level insights, audience demographics
- Custom reporting with fast exports
- Unified engagement data with sentiment sorting (Engagement add-on)
- Campaign-level analytics grouping
Limitations
- Requires $9/month add-on for core analytics
- Less depth in single-platform insights compared to specialists
AuthoredUp delivers superior LinkedIn-specific analytics with historical analysis and exports included in base plans, ideal for performance optimization on one platform. Planable's add-on analytics provide broader multi-channel reporting but at extra cost, better for teams needing unified overviews.
Collaboration & Agency Features
AuthoredUp
Strengths
- Sub-accounts for team members and clients in Business plan
- Draft collaboration and shared workflows
- Organization management for centralized control
- Team analytics across profiles
- Suitable for agencies managing LinkedIn clients
Limitations
- No formal approval workflows
- Collaboration limited to drafts; no annotations or client previews
- LinkedIn-only focus
Planable
Strengths
- Configurable approval workflows: optional, required, multi-level
- Real-time collaboration: comments, text annotations, suggest edits, team notes
- Workspaces for organizing brands/clients/regions
- Unlimited users per workspace
- Client-friendly previews and campaigns for stakeholder buy-in
Limitations
- Post and page limits in lower tiers
- Advanced security like SSO only in Enterprise
Planable is the collaboration powerhouse with robust approvals and real-time feedback, designed for agencies and teams. AuthoredUp offers basic team drafting for LinkedIn but lacks structured workflows, making it better for small, informal groups focused on one platform.
Use Case Comparison
Solo LinkedIn Creator
AuthoredUp 🏆
Excellent
Unlimited drafts, templates, and deep analytics tailored for individual LinkedIn publishing and personal branding.
Best Plan: Individual Yearly ($16.63/month)
Score: 10/10
Planable
Fair
Overkill for solo use with collaboration focus; free tier limited to 50 posts total.
Best Plan: Free or Basic ($33/month)
Score: 5/10
B2B Marketer Focused on LinkedIn
AuthoredUp 🏆
Excellent
LinkedIn-specific editor, historical reuse, and analytics for B2B content and pipeline generation.
Best Plan: Business Yearly ($12.46/month per profile)
Score: 9/10
Planable
Good
Supports LinkedIn but lacks depth; better for multi-channel B2B but add-ons needed for analytics.
Best Plan: Pro ($49/month) + Analytics ($9/month)
Score: 6/10
Multi-Platform Marketing Agency
AuthoredUp
Poor
LinkedIn-only; no multi-channel or client previews.
Best Plan: Not suitable
Score: 2/10
Planable 🏆
Excellent
Workspaces, approvals, and multi-channel publishing ideal for client management.
Best Plan: Pro ($49/month) or Enterprise (Custom)
Score: 10/10
Personal Branding Consultant
AuthoredUp 🏆
Excellent
Tools for studying top content, reusing winners, and tracking growth perfect for branding.
Best Plan: Individual Monthly ($19.95/month)
Score: 10/10
Planable
Fair
Good for planning but no LinkedIn-specific branding analytics or reuse features.
Best Plan: Basic ($33/month)
Score: 4/10
In-House Marketing Team with Approvals
AuthoredUp
Good
Team drafts and analytics for LinkedIn, but no approvals.
Best Plan: Business Monthly ($14.95/month per profile)
Score: 6/10
Planable 🏆
Excellent
Approval workflows and multi-channel support for brand safety and coordination.
Best Plan: Pro ($49/month)
Score: 9/10
Sales Team Using LinkedIn for Pipeline
AuthoredUp 🏆
Excellent
Analytics for engagement patterns and best times to drive social selling.
Best Plan: Individual Yearly ($16.63/month)
Score: 9/10
Planable
Good
Multi-platform but lacks LinkedIn depth; engagement add-on helps interactions.
Best Plan: Pro ($49/month) + Engagement ($5/month)
Score: 7/10
Multi-Location Brand Coordinating Content
AuthoredUp
Poor
No multi-platform or workspace organization for locations.
Best Plan: Not suitable
Score: 3/10
Planable 🏆
Excellent
Workspaces for regions/stores, campaigns for localized content.
Best Plan: Enterprise (Custom)
Score: 10/10
Small Team on a Budget
AuthoredUp 🏆
Excellent
Low entry price with unlimited features for LinkedIn-focused teams.
Best Plan: Business Yearly ($12.46/month per profile)
Score: 9/10
Planable
Good
Free tier available, but paid plans higher and with limits.
Best Plan: Free or Basic ($33/month)
Score: 7/10
Agency Managing LinkedIn Clients
AuthoredUp
Good
Sub-accounts and team analytics for client LinkedIn management.
Best Plan: Business Yearly ($12.46/month per profile)
Score: 8/10
Planable 🏆
Excellent
Full agency tools with approvals and workspaces, plus multi-platform if needed.
Best Plan: Pro ($49/month)
Score: 9/10
Content-Heavy Publisher on LinkedIn
AuthoredUp 🏆
Excellent
Unlimited drafts and historical analysis for high-volume LinkedIn posting.
Best Plan: Individual Monthly ($19.95/month)
Score: 10/10
Planable
Fair
Post limits restrict volume; better for planned, collaborative publishing.
Best Plan: Pro ($49/month)
Score: 5/10
Multi-Brand Company Centralizing Content
AuthoredUp
Poor
No multi-brand or platform support.
Best Plan: Not suitable
Score: 2/10
Planable 🏆
Excellent
Workspaces and campaigns for brand separation and approvals.
Best Plan: Enterprise (Custom)
Score: 10/10
Social Selling Team on LinkedIn
AuthoredUp 🏆
Excellent
Deep insights into engagement and growth for pipeline generation.
Best Plan: Business Monthly ($14.95/month per profile)
Score: 9/10
Planable
Good
Engagement tools help, but no LinkedIn-specific selling analytics.
Best Plan: Pro ($49/month) + Engagement ($5/month)
Score: 6/10
Pros and Cons
AuthoredUp
Pros
- Purpose-built for LinkedIn with tailored editor and preview
- Unlimited drafts, snippets, and templates for easy ideation
- Deep analytics with CSV export and historical reuse
- Chrome extension for in-platform experience
- Affordable per-profile pricing starting at $12.46/month
- Strong privacy with EU hosting
- Ideal for personal branding and B2B without multi-platform bloat
Cons
- Complex interface for basic users
- No native AI generation
- Chrome-only extension limits browser options
- Per-profile costs add up for large teams
- LinkedIn-exclusive, no multi-platform support
- No approval workflows or media editing
Planable
Pros
- Collaboration-first with configurable approvals and real-time edits
- Multi-channel publishing to 9+ platforms
- AI composer and built-in media editor streamline creation
- Visual planning views and workspaces for organization
- Unlimited users and free tier for accessibility
- Add-ons extend to analytics and engagement without core bloat
- Client-friendly previews for stakeholder alignment
Cons
- Post limits in lower tiers restrict volume
- Advanced features behind add-ons ($14/month extra)
- Higher starting price for paid plans
- Less specialized for single-platform depth like LinkedIn
- Interface heavy for solo or quick posting
- Free plan lacks Twitter and add-ons
Final Verdict
AuthoredUp and Planable target different social media needs: AuthoredUp is a LinkedIn powerhouse for content crafting and performance insights, ideal for individuals and B2B pros. Planable is a collaboration hub for multi-platform teams, excelling in planning, approvals, and publishing across channels.
Choose AuthoredUp for LinkedIn-centric workflows where depth in one platform matters most. Opt for Planable if collaboration across multiple channels is key. For hybrid needs, combine them: AuthoredUp for LinkedIn mastery, Planable for team-wide management.
Overall Scores
AuthoredUp
LinkedIn Focus: 10/10
Content Creation: 9/10
Value: 9/10
Planable
LinkedIn Focus: 6/10
Content Creation: 8/10
Multi-Platform: 10/10
Value: 7/10
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